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wp.org search vs our merit ranking: “enjoy reading”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “enjoy reading”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Reading Time shows at wp.org #2 but places #14 on merit, a gap of 12 places. Its 200+ installs carry it up the search order; its 3.7★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Smart Post – Post Grid, Post Carousel, Post Slider Gutenberg Blocks for Blog & News places #12 on merit, 4.7★ from 210 reviews, but shows at wp.org #24. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WP Reading Progress 3K+ · 5.0★ (19) wp.org #1 2 DearFlip – PDF Flipbook, 3D Flipbook, PDF embed, PDF viewer 200K+ · 4.9★ (195) wp.org #3 ↑1 wp.org ranks it 1 place below merit 3 Sucuri Security – Auditing, Malware Scanner and Security Hardening 600K+ · 4.2★ (386) wp.org #4 ↑2 wp.org ranks it 1 place below merit 4 AI Engine – MCP Server & AI Chatbot for WordPress, with Claude, ChatGPT & Gemini 90K+ · 4.9★ (876) wp.org #10 ↑6 wp.org ranks it 6 places below merit 5 PDF Poster – Let visitors read PDF’s without leaving the page 20K+ · 4.5★ (149) wp.org #9 ↑2 wp.org ranks it 4 places below merit 6 Sina Extension for Elementor 40K+ · 4.9★ (35) wp.org #7 ↑1 wp.org ranks it 1 place below merit 7 WP Robots Txt 40K+ · 5.0★ (21) wp.org #6 ↓1 wp.org ranks it 1 place above merit 8 SEO Engine – Smart SEO with AI, Schema & Redirection for WordPress 1K+ · 4.9★ (48) wp.org #8 ↑1 9 Ultimate Dashboard – Custom WordPress Dashboard 50K+ · 4.6★ (114) wp.org #12 ↑1 wp.org ranks it 3 places below merit 10 OG — Better Share on Social Media 20K+ · 4.8★ (216) wp.org #16 ↑1 wp.org ranks it 6 places below merit 11 Easy Accordion – AI-Powered FAQ & Accordion Blocks, Product FAQ 70K+ · 4.9★ (358) wp.org #18 ↑5 wp.org ranks it 7 places below merit 12 Smart Post – Post Grid, Post Carousel, Post Slider Gutenberg Blocks for Blog & News 20K+ · 4.7★ (210) wp.org #24 wp.org ranks it 12 places below merit 13 Darklup – Enhanced WordPress Dark Mode, Dark Theme, Night Mode & Accessibility Plugin 1K+ · 4.5★ (44) wp.org #15 wp.org ranks it 2 places below merit 14 Reading Time 200+ · 3.7★ (3) wp.org #2 wp.org ranks it 12 places above merit 15 Clicky Analytics 10K+ · 4.5★ (25) wp.org #14 wp.org ranks it 1 place above merit 16 Thim Kit for Elementor – Pre-built Templates & Widgets for Elementor 20K+ · 4.2★ (5) wp.org #5 ↑2 wp.org ranks it 11 places above merit 17 Giveaways and Contests by RafflePress – Get More Website Traffic, Email Subscribers, and Social Followers 20K+ · 3.9★ (43) wp.org #19 ↑3 wp.org ranks it 2 places below merit 18 Advanced Post Block – Display Your Posts Exactly How You Want 10K+ · 4.2★ (17) wp.org #17 ↑1 wp.org ranks it 1 place above merit 19 Web Accessibility (formally known as Ally) – WCAG Scanning, Guided Fixes, Usability Widget 500K+ · 2.9★ (163) wp.org #20 wp.org ranks it 1 place below merit 20 Timeline Block – tell your story with elegant timelines 3K+ · 5.0★ (6) wp.org #22 wp.org ranks it 2 places below merit 21 Categorized Tag Cloud 1K+ · 3.8★ (10) wp.org #21 ↓2 22 Feed Post Thumbnail 1K+ · 5.0★ (1) wp.org #13 ↓1 wp.org ranks it 9 places above merit 23 Remove Gutenberg 300+ · 3.0★ (2) wp.org #11 ↓1 wp.org ranks it 12 places above merit 24 Stepped Content – Guide readers through content one step at a time 200+ · 5.0★ (1) wp.org #23 wp.org ranks it 1 place above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.