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wp.org search vs our merit ranking: “flipbook”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “flipbook”, we agree with wp.org on the top plugin, and our order differs from theirs on 16 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

PDF Flipbook, WPBakery Addon – Unreal FlipBook shows at wp.org #7 but places #21 on merit, a gap of 14 places. Its 1K+ installs carry it up the search order; its 3.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Document Viewer – let visitors view files right in the browser places #10 on merit, 4.7★ from 52 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 DearFlip – PDF Flipbook, 3D Flipbook, PDF embed, PDF viewer 200K+ · 4.9★ (194) wp.org #1 2 3D FlipBook – PDF Embedder, PDF Flipbook Viewer, Flipbook Image Gallery 70K+ · 4.8★ (182) wp.org #3 1 too low 3 Real3D Flipbook – 3D Flipbook, PDF Flipbook, PDF Viewer, PDF Embedder 10K+ · 4.5★ (11) wp.org #2 1 too high 4 EmbedPress 100K+ · 4.8★ (307) wp.org #8 ↓4 4 too low 5 PDF Embedder – PDF Viewer & Embed PDF Files for WordPress 300K+ · 4.7★ (529) wp.org #14 ↓1 9 too low 6 Document Embedder – let visitors read files without downloading 9K+ · 4.9★ (120) wp.org #12 ↑6 6 too low 7 PDF Poster – Let visitors read PDF’s without leaving the page 20K+ · 4.5★ (149) wp.org #17 ↓2 10 too low 8 flowpaper 10K+ · 3.4★ (38) wp.org #9 ↑1 1 too low 9 MPL-Publisher — Ebook & Audiobook Creator 700+ · 4.9★ (46) wp.org #18 ↓1 9 too low 10 Document Viewer – let visitors view files right in the browser 2K+ · 4.7★ (52) wp.org #22 ↓1 12 too low 11 Flipa PDF Flipbook – PDF Viewer and Page Flip Book 800+ · 5.0★ (4) wp.org #6 ↑1 5 too high 12 Broadcast 1K+ · 4.9★ (214) wp.org #24 ↓2 12 too low 13 PDF Generator for WordPress 1K+ · 4.6★ (39) wp.org #16 3 too low 14 Flipbook PDF Viewer & Embedder 300+ · 5.0★ (6) wp.org #10 ↓1 4 too high 15 Free PDF to Flipbook 500+ · 5.0★ (2) wp.org #5 ↑1 10 too high 16 TNC FlipBook 3D – PDF Flipbook, 3D Flipbook, PDF Viewer, PDF Embedder 400+ · 5.0★ (2) wp.org #4 ↑1 12 too high 17 iPages – FlipBook Image & PDF Viewer 2K+ · 3.7★ (7) wp.org #13 ↓1 4 too high 18 Custom iFrame – Embed PDFs, Videos, and External Content in WordPress (Elementor & Gutenberg) 4K+ · 5.0★ (5) wp.org #21 ↓1 3 too low 19 FlippingBook 2K+ · 4.0★ (4) wp.org #15 ↓1 4 too high 20 PDF Flipbook Heyzine 1K+ · 0.0★ (0) wp.org #11 9 too high 21 PDF Flipbook, WPBakery Addon – Unreal FlipBook 1K+ · 3.0★ (2) wp.org #7 ↑1 14 too high 22 Document Embedder Addons for Elementor – Embed Documents in Elementor Websites 6K+ · 3.7★ (7) wp.org #19 3 too high 23 SoftIcon Flipbook – PDF Flipbook & Magazine Viewer 10+ · 0.0★ (0) wp.org #23 24 PDF Rack – 3D Flipbook, PDF Viewer & Embed PDF 20+ · 5.0★ (1) wp.org #20 4 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.