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wp.org search vs our merit ranking: “mini profile box”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “mini profile box”, we and wp.org disagree on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Profile Box Shortcode And Widget shows at wp.org #1 but places #5 on merit, a gap of 4 places. Its 1K+ installs carry it up the search order; its 3.7★ average from 7 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Form Vibes – Save Contact Form 7 & Elementor Form Entries to Database places #11 on merit, 4.9★ from 133 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode 600K+ · 4.9★ (4699) wp.org #3 2 too low 2 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #2 3 Nextend Social Login and Register 200K+ · 4.9★ (447) wp.org #5 ↓1 2 too low 4 Nexter Blocks – Gutenberg Blocks, Page Builder & AI Website Builder 9K+ · 4.8★ (90) wp.org #4 ↑7 5 Profile Box Shortcode And Widget 1K+ · 3.7★ (7) wp.org #1 4 too high 6 MoreConvert Wishlist for WooCommerce 8K+ · 4.9★ (120) wp.org #6 7 PowerPack Addons for Elementor: Widgets, Form Styler and Templates 70K+ · 4.8★ (361) wp.org #9 2 too low 8 Easy Property Listings 5K+ · 4.7★ (112) wp.org #8 9 ShopEngine – All-in-One Elementor WooCommerce Builder with eCommerce Templates & Woo Widgets 100K+ · 4.6★ (212) wp.org #11 ↑3 2 too low 10 Xpro Theme Builder For Elementor – FREE 20K+ · 5.0★ (14) wp.org #7 3 too high 11 Form Vibes – Save Contact Form 7 & Elementor Form Entries to Database 10K+ · 4.9★ (133) wp.org #16 ↑1 5 too low 12 FluentCart – Online Store Builder & eCommerce Checkout 9K+ · 4.5★ (47) wp.org #10 2 too high 13 aBlocks – Gutenberg Blocks, User Dashboard Builder, Popup Builder, Form Builder & Animation Builder 2K+ · 5.0★ (26) wp.org #12 1 too high 14 Forumax – AI Powered Advanced Community Forum Plugin 500+ · 5.0★ (18) wp.org #15 ↓2 1 too low 15 Essential Real Estate 7K+ · 4.3★ (52) wp.org #20 5 too low 16 Magical Shop Builder – WooCommerce Template Builder for Elementor | Shop, Cart, Checkout & Product Page Builder 3K+ · 5.0★ (9) wp.org #13 ↓3 3 too high 17 Turbo Addons Elementor 3K+ · 4.8★ (5) wp.org #14 ↓2 3 too high 18 Subscriptions for WooCommerce Recurring Payments with Membership Content Restriction 600+ · 5.0★ (5) wp.org #17 ↑3 1 too high 19 WP Wand – AI Content Writer for OpenAI, Claude, Gemini, OpenRouter and Deepseek 1K+ · 3.8★ (10) wp.org #22 ↑1 3 too low 20 Set Price Note (Units, Offers, Editions) for WooCommerce 600+ · 4.7★ (3) wp.org #18 2 too high 21 Limb AI Chatbot 100+ · 5.0★ (4) wp.org #24 3 too low 22 Move Addons for Elementor 2K+ · 4.0★ (6) wp.org #19 3 too high 23 JAY Login & Register 100+ · 5.0★ (3) wp.org #23 ↓1 24 Premium Packages – Sell Digital Products Securely 2K+ · 3.8★ (4) wp.org #21 3 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.