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wp.org search vs our merit ranking: “order and authorized base transaction”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “order and authorized base transaction”, we and wp.org disagree on the top plugin, and our order differs from theirs on 6 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Swedbank Pay Payment Menu shows at wp.org #15 but places #24 on merit, a gap of 9 places. Its 200+ installs carry it up the search order; its 1.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

User Frontend – Membership, User Registration, User Profile, User Directory & Content Restriction with Frontend Post Submission places #4 on merit, 4.1★ from 537 reviews, but shows at wp.org #9. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Easy Digital Downloads – eCommerce Payments and Subscriptions made easy 40K+ · 4.7★ (592) wp.org #2 wp.org ranks it 1 place below merit 2 WooCommerce Stripe Payment Gateway 700K+ · 3.1★ (237) wp.org #1 wp.org ranks it 1 place above merit 3 Secure Gateway for Authorize.net and WooCommerce by Pledged Plugins 10K+ · 4.9★ (34) wp.org #5 ↑1 wp.org ranks it 2 places below merit 4 User Frontend – Membership, User Registration, User Profile, User Directory & Content Restriction with Frontend Post Submission 20K+ · 4.1★ (537) wp.org #9 ↑3 wp.org ranks it 5 places below merit 5 Montonio for WooCommerce 9K+ · 5.0★ (8) wp.org #6 ↓1 wp.org ranks it 1 place below merit 6 PeachPay — Payments & Express Checkout for WooCommerce (supports Stripe, PayPal, Square, Authorize.net, NMI) 300+ · 4.2★ (33) wp.org #11 ↓1 wp.org ranks it 5 places below merit 7 ووسلام – همگام سازی ووکامرس و باسلام 7K+ · 4.3★ (4) wp.org #3 wp.org ranks it 4 places above merit 8 PlatiOnline Payments 700+ · 5.0★ (2) wp.org #4 wp.org ranks it 4 places above merit 9 Pledged Plugins PCI Gateway for NMI and WooCommerce 2K+ · 5.0★ (4) wp.org #8 wp.org ranks it 1 place above merit 10 Subscriptions for WooCommerce Recurring Payments with Membership Content Restriction 600+ · 5.0★ (5) wp.org #12 ↓1 wp.org ranks it 2 places below merit 11 Riverty Payments for Woocommerce 100+ · 5.0★ (2) wp.org #10 ↓1 wp.org ranks it 1 place above merit 12 OnPay.io for WooCommerce 1K+ · 4.0★ (1) wp.org #7 wp.org ranks it 5 places above merit 13 Ecrypt Payment Gateway for WooCommerce 10+ · 0.0★ (0) wp.org #13 14 Payment Gateway for USAePay on WooCommerce 100+ · 0.0★ (0) wp.org #14 15 ZionPe Payments 10+ · 5.0★ (2) wp.org #24 wp.org ranks it 9 places below merit 16 Trybit – Crypto Payment Gateway 10+ · 0.0★ (0) wp.org #16 17 GivePayments for WooCommerce 10+ · 0.0★ (0) wp.org #17 18 W WaffarAD Affiliate Network 10+ · 0.0★ (0) wp.org #18 19 bLoyal: Loyalty & Promotions by bLoyal 20+ · 0.0★ (0) wp.org #20 wp.org ranks it 1 place below merit 20 Layaway Invoice — · 0.0★ (0) wp.org #19 wp.org ranks it 1 place above merit 21 Orvixa B2B Commerce for WooCommerce — · 0.0★ (0) wp.org #21 22 Manatee Crypto Gateway for WooCommerce — · 0.0★ (0) wp.org #22 23 P2Flux for WooCommerce — · 0.0★ (0) wp.org #23 24 Swedbank Pay Payment Menu 200+ · 1.0★ (1) wp.org #15 wp.org ranks it 9 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.