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Easy Digital Downloads – eCommerce Payments and Subscriptions made easy

by Syed Balkhi · eCommerce

Also makes 99 other plugins · 21.7M+ installs across the portfolio →

The #1 eCommerce plugin to sell digital products & subscriptions. Accept payments with Stripe & PayPal. Sell ebooks, software & more.

Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.

Health

A 93/100

no flags

Active installs

40K+

≈45K estimated

Momentum

+78%

downloads vs prior 30d

Biggest opportunity: Swap “stripe” for “ecommerce analytics”. “stripe” isn't earning its slot: it only gets you to #24. “ecommerce analytics” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.

How scoring works →
93 Health · A
Maintenance 100/100
Rating quality 93/100
Support 96/100
Security 75/100

93 health vs 71 average across 9,767 eCommerce plugins

Install conversion

How it's measured →

0.6%

of downloads still active

At least 40K of 6.2M lifetime downloads are still running, below its category: the median eCommerce plugin keeps 1.4%, across 5,155 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

This plugin shipped 18 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.

Details

Version
3.7.3
Last updated
3d ago
Added
2012-04-10 · 14 yrs old
Requires WP
6.7
Tested up to
7.0.8
Requires PHP
8.0

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

98 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100

Updated 3 days ago

WP compatibility 100/100

Tested up to WordPress 7.0.8, the current branch or newer

Rating quality 93/100

4.7★ over 591 reviews, smoothed to 4.65★

Listing tuning 100/100

5 of 5 tags set · short description in place

Support resolution 94/100

16 of 17 support threads resolved in the last 2 months

Daily downloads

Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive

+78% vs prior 30d
13.5K1 Nov 2026

30-day downloads

Rolling 30-day volume · peak 101.6K · peaks are release surges

69.8K1 Nov 2026

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Easy Digital Downloa · #875youContact Form 7 · #2564WP Stripe Checkout · #6364WooCommerce PayPal P · #82

Rating trend

Star average over time · dips mark rough releases

4.71 Nov 2026

Health trend

Composite health score, snapshotted daily

931 Nov 2026

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.7K1 Nov 2026

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

18

releases in the last 12 months

3d ago

latest release · v3.7.3 · 29 Oct 2026

239

tagged releases on record

Recent releases

3.7.3 · 29 Oct 20263.7.2 · 14 Oct 20263.7.1.1 · 6 Oct 20263.7.1 · 21 Sep 20263.7.0 · 14 Aug 20263.6.9.1 · 27 Jul 20263.6.9 · 18 Jun 20262.11.2.1 · 26 May 20263.6.8 · 26 May 20263.6.7 · 20 Apr 20263.6.6.1 · 23 Mar 20263.6.6 · 18 Mar 20263.6.5 · 18 Feb 20263.6.4 · 15 Jan 2026

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v3.6 69%
v3.3 7.8%
v3.5 6%
Older / other versions 17%

Estimated active installs

The public count shows “40K+”. Our estimate pins where the real number sits.

tracked estimate
40K–50K ≈45K

Crossed into this band 10 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.

Install history since 1 Dec 2021

40K1 Nov 2026

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ alain2204
    4mo ago

    Réponse rapide et efficace

    Read on wp.org ↗
  2. ★★★★★ graham49
    5mo ago

    I was struggling with some of the more complex issues within WordPress and although I struggled with the EDD AI support, when I got through to a human being the problem was solved totally and politely (I would also add with a high degree of patience!). I’m most grateful. GH

    Read on wp.org ↗
  3. ★★★★★ Md. Sarwar Zaman
    5mo ago

    If you sell digital assets, EDD is the absolute best framework available. It’s built cleanly on core WordPress standards, handles complex workflows flawlessly right out of the box, and is backed by a remarkably responsive, expert support team.

    Read on wp.org ↗
  4. ★★★★★ dfathers
    5mo ago

    We were experiencing issues with the Easy Digital Downloads shopping cart and contacted support for assistance. Within approximately two hours, their team responded and resolved the issue. The support was professional, efficient, and very helpful. Easy Digital Downloads is a strong plugin, and the quality of support gives us confidence using it for our digital product sales. Highly recommended.

    Read on wp.org ↗
  5. ★★★★★ ninoloco
    6mo ago

    I LOVE this plugin!! I use it on two websites and haven’t had any problems at all most of the time. It’s great that the basic version of the plugin is free. That’s fair for business beginners like me. Thank you so much for that. Please don’t change this plugin!

    Read on wp.org ↗
  6. ★★★★★ danwpc
    6mo ago

    EDD has worked smoothly for years on my products. Customer support is always excellent. Great product, great service!

    Read on wp.org ↗
  7. ★★★★★ 2fishone
    7mo ago

    this plugin works well

    Read on wp.org ↗
  8. ★★★★★ Fetch Designs
    8mo ago

    EDD is a fantastic solution. It’s a solid plugin, built with great WordPress best practices, backed by super support and has a lot of great features.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. — Version 3.6.9 NEW: PayPal – Added support for Fastlane and additional payment methods for newly connected stores. Admin: Improved notice compatibility. Admin: Hardened sanitization of the banned emails setting. Admin: Sorted Checkout 3.6.9
  2. — Version 3.6.8 NEW: Stripe – Added support for BLIK payments. Admin: Fixed the orders table filter by total not working with the “greater than” condition. Admin: Fixed manual order tax calculation requiring an address field change to t 3.6.8
  3. — Version 3.6.7 NEW: Blocks – Introducing the Profile Editor Block. NEW: Checkout – Added a Business Name field to checkout addresses. NEW: Checkout – Returning customers can now log in via a secure email link at checkout. NEW: Purchase 3.6.7
  4. — Version 3.6.6 Admin: Added compatibility with WordPress 7.0 admin changes. Cart: Fixed cart validation when adding multiple items at the same time. Cart: Improved mixed cart behavior with Stripe. Cart: Fixed a potential fatal error wh 3.6.6
  5. — Version 3.6.5 NEW: Cron – Cron events are now more reliable and based on Action Scheduler. Cart: Fixed an unused variable in the cart class. Cart: The error handler has been improved to show messages more consistently. Checkout: Impro 3.6.5
  6. — Version 3.6.4 New: Manage logs with the Log Retention Settings. Admin: Some help icons could get duplicated. Blocks: Login block could prevent WordPress admin email confirmation from working. Checkout: Improved billing address conditi 3.6.4

Security history

via Wordfence Intelligence

All 51 disclosed vulnerabilities are patched in the current version (3.7.3). Sites still on an older version should update.

  1. 2026-10-30 Improper Authentication Affects <= 3.7.2 Patched in 3.7.3
  2. 2026-10-26 CVE-2026-116403 Concurrent Execution using Shared Resource with Improper Synchronization Affects <= 3.7.1 Patched in 3.7.2
  3. 2026-10-09 CVE-2026-14335 Improper Neutralization of Input During Web Page Generation Affects <= 3.6.9 Patched in 3.6.9.1
  4. 2026-10-08 CVE-2026-105194 Exposure of Sensitive Information to an Unauthorized Actor Affects < 3.7.1 Patched in 3.7.1
  5. 2026-10-06 CVE-2026-105190 Missing Authorization Affects <= 3.7.0 Patched in 3.7.1
  6. 2026-10-05 CVE-2026-42638 Missing Authorization Affects <= 3.7.1 Patched in 3.7.1.1
  7. 2026-09-23 CVE-2026-95522 Improper Neutralization of Special Elements used in an SQL Command Affects <= 3.7.0 Patched in 3.7.1
  8. 2026-07-28 CVE-2026-12476 Unrestricted Upload of File with Dangerous Type Affects <= 3.6.9 Patched in 3.6.9.1
  9. 2026-07-27 CVE-2026-66476 Improper Limitation of a Pathname to a Restricted Directory Affects <= 3.6.9 Patched in 3.6.9.1
  10. 2026-07-22 CVE-2026-59524 Missing Authorization Affects <= 3.6.7 Patched in 3.6.8
  11. 2026-05-27 CVE-2026-7533 Cross-Site Request Forgery Affects <= 3.6.7 Patched in 3.6.8
  12. 2026-04-20 CVE-2026-39503 Missing Authorization Affects <= 3.6.5 Patched in 3.6.6
  13. 2025-12-30 CVE-2025-14783 Weak Password Recovery Mechanism for Forgotten Password Affects <= 3.6.2 Patched in 3.6.3
  14. 2025-11-05 CVE-2025-11271 Reliance on Untrusted Inputs in a Security Decision Affects <= 3.5.2 Patched in 3.5.3
  15. 2025-08-19 CVE-2025-8102 Cross-Site Request Forgery Affects <= 3.5.0 Patched in 3.5.1
  16. 2025-05-28 CVE-2025-4670 Improper Neutralization of Input During Web Page Generation Affects <= 3.3.8.1 Patched in 3.3.9
  17. 2025-03-24 CVE-2025-2252 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 3.3.6.1 Patched in 3.3.7
  18. 2025-01-17 CVE-2024-13517 Improper Neutralization of Input During Web Page Generation Affects <= 3.3.2 Patched in 3.3.3
  19. 2024-12-20 CVE-2024-12875 External Control of File Name or Path Affects <= 3.3.2 Patched in 3.3.3
  20. 2024-12-16 CVE-2024-9654 Incorrect Authorization Affects 3.1 - 3.3.4 Patched in 3.3.5
  21. 2024-09-23 CVE-2022-2439 Deserialization of Untrusted Data Affects <= 3.3.3 Patched in 3.3.4
  22. 2024-08-09 CVE-2024-6691 Improper Neutralization of Input During Web Page Generation Affects <= 3.3.2 Patched in 3.3.3
  23. 2024-08-09 CVE-2024-6692 Improper Neutralization of Input During Web Page Generation Affects <= 3.3.2 Patched in 3.3.3
  24. 2024-08-07 CVE-2024-43162 Missing Authorization Affects <= 3.2.12 Patched in 3.3.1
  25. 2024-08-01 CVE-2024-5057 Improper Neutralization of Special Elements used in an SQL Command Affects <= 3.2.12 Patched in 3.3.1
  26. 2024-05-09 CVE-2024-31113 Cross-Site Request Forgery Affects <= 3.2.11 Patched in 3.2.12
  27. 2024-05-09 CVE-2024-32100 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 3.2.11 Patched in 3.2.12
  28. 2024-04-05 CVE-2024-31293 Cross-Site Request Forgery Affects <= 3.2.6 Patched in 3.2.7
  29. 2024-04-03 CVE-2024-2302 Insertion of Sensitive Information into Log File Affects <= 3.2.9 Patched in 3.2.10
  30. 2024-02-02 CVE-2024-0659 Improper Neutralization of Input During Web Page Generation Affects <= 3.2.6 Patched in 3.2.7
  31. 2023-12-27 CVE-2023-51684 Improper Neutralization of Input During Web Page Generation Affects <= 3.2.5 Patched in 3.2.6
  32. 2023-12-26 CVE-2023-40005 Missing Authorization Affects <= 3.1.5 Patched in 3.2.0
  33. 2023-06-07 Cross-Site Request Forgery Affects < 3.1.2 Patched in 3.1.2
  34. 2023-05-02 CVE-2023-30869 Unverified Password Change Affects 3.1 - 3.1.1.4.2 Patched in 3.1.1.4.2
  35. 2023-01-30 CVE-2023-0380 Improper Neutralization of Input During Web Page Generation Affects <= 3.1.0.4 Patched in 3.1.0.5
  36. 2023-01-12 CVE-2023-23489 Improper Neutralization of Special Elements used in an SQL Command Affects <= 3.1.0.3 Patched in 3.1.0.4
  37. 2022-10-17 CVE-2022-2387 Cross-Site Request Forgery Affects <= 2.11.7 Patched in 3.0
  38. 2022-09-28 CVE-2022-3600 Improper Neutralization of Formula Elements in a CSV File Affects <= 3.1.0.1.1 Patched in 3.1.0.2
  39. 2022-08-10 CVE-2022-33900 Deserialization of Untrusted Data Affects <= 3.0.1 Patched in 3.0.2
  40. 2022-04-09 CVE-2022-0707 Cross-Site Request Forgery Affects < 2.11.6 Patched in 2.11.6
  41. 2022-03-28 CVE-2022-0706 Improper Neutralization of Input During Web Page Generation Affects < 2.11.6 Patched in 2.11.6
  42. 2021-10-21 CVE-2021-39354 Improper Neutralization of Input During Web Page Generation Affects <= 2.11.2 Patched in 2.11.2.1
  43. 2021-10-19 Improper Neutralization of Input During Web Page Generation Affects <= 2.11.2 Patched in 2.11.2.1
  44. 2021-05-04 Improper Neutralization of Input During Web Page Generation Affects <= 2.10.3 Patched in 2.10.4
  45. 2021-04-16 Cross-Site Request Forgery Affects <= 2.10.2 Patched in 2.10.3
  46. 2021-04-14 Cross-Site Request Forgery Affects < 2.10.3 Patched in 2.10.3
  47. 2020-09-22 CVE-2015-9324 Improper Neutralization of Special Elements used in an SQL Command Affects <= 2.3.2 Patched in 2.3.3
  48. 2019-06-12 CVE-2019-15116 Improper Neutralization of Input During Web Page Generation Affects < 2.9.16 Patched in 2.9.16
  49. 2016-03-02 Deserialization of Untrusted Data Affects <= 2.5.7 Patched in 2.5.8
  50. 2015-04-20 CVE-2015-9512 Improper Neutralization of Input During Web Page Generation Affects 1.8 - 1.8.6 Patched in 1.8.7
  51. 2015-04-20 CVE-2015-9505 Improper Neutralization of Input During Web Page Generation Affects < 1.8.7 Patched in 1.8.7

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Languages

via translate.wordpress.org

Translated into 91 languages, 3 at 90% or more

English (Australia) 100%
English (New Zealand) 100%
Serbian 100%
Russian 89%
Dutch 87%
French (France) 87%
German 87%
Italian 87%
Japanese 87%
Polish 87%
Portuguese (Brazil) 87%
Spanish (Chile) 87%
Spanish (Spain) 87%
Turkish 87%
Lao 85%
Korean 84%
Persian 80%
English (Canada) 72%
Swedish 51%
Ukrainian 34%
English (UK) 25%
Romanian 24%
Danish 23%
Chinese (China) 22%

Plus 67 more locales with partial translations.

AI assistants

How it's measured →

Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.

Premium

Share of voice

How often each assistant names Easy Digital Downloads when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 1 Nov 2026.

Assistants
ChatGPT, Claude
Topics tracked
Ecommerce
Get early access to Premium →

Readme readiness

8 of 8 pass · checked 27 Oct 2026

Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.

  • ✓ Says what it does "The #1 eCommerce plugin to sell digital products & subscriptions. Accept payments with Stripe & PayPal. Sel..."
  • ✓ Has a FAQ 14 questions in the FAQ.
  • ✓ FAQ asks real questions 14 of 14 read like questions a user would type.
  • ✓ Names who it is for Names its audience or use cases ("for ecommerce", "for creators", "for membership sites").
  • ✓ Names what it works with Mentions Elementor, Gutenberg, Mailchimp, Stripe and 4 more.
  • ✓ Headings and lists 16 headings and 5 lists.
  • ✓ Enough to quote 16,469 characters of description.
  • ✓ Tags match the text All 5 tags appear in the text.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-01-01 50K+ → 40K+ down after 136 days in tier
  2. 2025-08-18 40K+ → 50K+ up after 24 days in tier
  3. 2025-07-25 50K+ → 40K+ down after 6 days in tier
  4. 2025-07-19 40K+ → 50K+ up after 67 days in tier
  5. 2025-05-13 50K+ → 40K+ down after 1412 days in tier
  6. 2021-07-01 60K+ → 50K+ down after 1597 days in tier
  7. 2017-02-15 50K+ → 60K+ up after 380 days in tier
  8. 2016-02-01 40K+ → 50K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Embed this report card

Drop a live Pulse card for Easy Digital Downloads – eCommerce Payments and Subscriptions made easy into a readme, a review or a deck. It updates itself.

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Preview card ↗

Easy Digital Downloads – eCommerce Payments and Subscriptions made easy: 40K+ active installs, 4.7★ (591 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/easy-digital-downloads

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