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← Rankings

wp.org search vs our merit ranking: “permalink structure”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “permalink structure”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Custom Permalink Editor shows at wp.org #7 but places #20 on merit, a gap of 13 places. Its 4K+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Smart Slider 3 places #11 on merit, 4.9★ from 1125 reviews, but shows at wp.org #24. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Permalink Manager Lite 100K+ · 4.8★ (176) wp.org #1 ↑1 2 Custom Permalinks 100K+ · 4.1★ (116) wp.org #2 ↓1 3 Redirection 2M+ · 4.4★ (703) wp.org #3 4 Pods – Custom Content Types and Fields 100K+ · 4.8★ (418) wp.org #6 ↑1 2 too low 5 Custom Post Type Permalinks 200K+ · 4.8★ (71) wp.org #4 1 too high 6 Redirection 100K+ · 5.0★ (419) wp.org #9 3 too low 7 WP Super Cache 1M+ · 4.3★ (1346) wp.org #10 3 too low 8 404 to 301 – Redirect Manager, 301 Redirection, 404 Error Logs & 404 Monitoring 100K+ · 4.7★ (321) wp.org #12 4 too low 9 Smart Custom 404 Error Page 100K+ · 4.9★ (1197) wp.org #17 ↓1 8 too low 10 WP Better Permalinks 1K+ · 4.9★ (26) wp.org #8 2 too high 11 Smart Slider 3 800K+ · 4.9★ (1125) wp.org #24 13 too low 12 Widget Context 30K+ · 4.5★ (98) wp.org #11 ↑8 1 too high 13 GenerateBlocks 200K+ · 4.9★ (122) wp.org #21 8 too low 14 Remove Category URL – Remove ‘category’ base from category permalinks 40K+ · 4.3★ (61) wp.org #16 ↑1 2 too low 15 Freesoul Deactivate Plugins – Disable plugins on individual WordPress pages 8K+ · 4.8★ (104) wp.org #23 ↓1 8 too low 16 Change Author Link Structure 600+ · 5.0★ (4) wp.org #5 11 too high 17 R Rewrite Rules Inspector 10K+ · 5.0★ (26) wp.org #19 ↓5 2 too low 18 Slugs Manager: Delete Old Permalinks from WordPress Database 3K+ · 4.2★ (13) wp.org #14 4 too high 19 Royal MCP – Secure AI Connector for Claude, ChatGPT & any LLM via MCP 10K+ · 5.0★ (7) wp.org #15 ↓2 4 too high 20 Custom Permalink Editor 4K+ · 5.0★ (2) wp.org #7 ↓1 13 too high 21 Disable Media Permalink by Hardweb.it 800+ · 4.1★ (7) wp.org #13 ↓2 8 too high 22 Easy Primary Category 1K+ · 5.0★ (4) wp.org #22 ↓2 23 P PTAPS – Post Type Archive Pages and Permalink Settings 80+ · 5.0★ (1) wp.org #20 ↓2 3 too high 24 C Custom Post Type Rewrite 1K+ · 3.0★ (2) wp.org #18 ↓3 6 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.