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wp.org search vs our merit ranking: “post column”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “post column”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Featured Image Column shows at wp.org #12 but places #21 on merit, a gap of 9 places. Its 2K+ installs carry it up the search order; its 4.5★ average from 12 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Folders – Unlimited Folders to Organize Media Library Folder, Pages, Posts, File Manager places #11 on merit, 5.0★ from 1525 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Make Column Clickable for Elementor 100K+ · 4.9★ (53) wp.org #1 2 Admin Columns 100K+ · 4.9★ (1652) wp.org #3 1 too low 3 Custom Post Type UI 1M+ · 4.6★ (276) wp.org #2 ↑3 1 too high 4 Post SMTP – Complete Email Delivery and SMTP Solution with Email Logs, Alerts, Backup SMTP & Mobile App 300K+ · 4.7★ (528) wp.org #4 ↓2 5 Post Views Counter 100K+ · 4.9★ (1236) wp.org #6 ↑2 1 too low 6 Simple Custom Post Order 300K+ · 4.8★ (587) wp.org #5 ↓1 1 too high 7 Schedule Post Changes With PublishPress Future: Unpublish, Delete, Change Status, Trash, Change Categories 100K+ · 4.5★ (172) wp.org #7 ↓1 8 The Post Grid – Shortcode, Gutenberg Blocks and Elementor Addon for Post Grid 100K+ · 4.8★ (265) wp.org #10 2 too low 9 Post Type Switcher 200K+ · 4.8★ (255) wp.org #11 ↑1 2 too low 10 Ultimate Post Kit – Elementor Post Grid, Post Carousel, Post Slider & Blog Layout Widgets 30K+ · 4.8★ (58) wp.org #9 1 too high 11 Folders – Unlimited Folders to Organize Media Library Folder, Pages, Posts, File Manager 90K+ · 5.0★ (1525) wp.org #21 10 too low 12 Admin Slug Column 5K+ · 4.9★ (31) wp.org #8 ↓1 4 too high 13 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #19 6 too low 14 Smart Post – Post Grid, Post Carousel, Post Slider Gutenberg Blocks for Blog & News 20K+ · 4.7★ (210) wp.org #15 1 too low 15 Post Grid 30K+ · 4.3★ (163) wp.org #17 2 too low 16 Rate My Post – Star Rating Plugin by FeedbackWP 20K+ · 4.7★ (159) wp.org #13 3 too high 17 AnWP Post Grid and Post Carousel Slider for Elementor 20K+ · 4.9★ (84) wp.org #20 ↑3 3 too low 18 Post and Page Builder by BoldGrid – Visual Drag and Drop Editor 50K+ · 4.7★ (140) wp.org #23 ↓1 5 too low 19 Post Slider and Post Carousel with Post Vertical Scrolling Widget – A Responsive Post Slider 10K+ · 4.7★ (31) wp.org #16 3 too high 20 Add Featured Image Column 3K+ · 4.9★ (13) wp.org #14 6 too high 21 Featured Image Column 2K+ · 4.5★ (12) wp.org #12 ↓1 9 too high 22 Display Post Types – Post Grid, post list and post sliders 8K+ · 5.0★ (26) wp.org #18 4 too high 23 Advanced Post Block – Display Your Posts Exactly How You Want 10K+ · 4.2★ (17) wp.org #22 ↓1 1 too high 24 S Simple Menu Order Column 200+ · 5.0★ (1) wp.org #24

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.