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wp.org search vs our merit ranking: “post reading time”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “post reading time”, we and wp.org disagree on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Reading Time shows at wp.org #6 but places #20 on merit, a gap of 14 places. Its 200+ installs carry it up the search order; its 3.7★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Essential Addons for Elementor – Popular Elementor Templates & Widgets places #10 on merit, 4.9★ from 4132 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Simple Custom Post Order 300K+ · 4.8★ (588) wp.org #2 1 too low 2 Reading Time WP 20K+ · 4.8★ (20) wp.org #1 1 too high 3 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #4 ↑11 1 too low 4 Read Meter – Reading Time & Progress Bar 10K+ · 4.5★ (19) wp.org #3 1 too high 5 Smart Post – Post Grid, Post Carousel, Post Slider Gutenberg Blocks for Blog & News 20K+ · 4.7★ (210) wp.org #11 6 too low 6 WP Reading Progress 3K+ · 5.0★ (19) wp.org #5 ↓1 1 too high 7 Ultimate Post Kit – Elementor Post Grid, Post Carousel, Post Slider & Blog Layout Widgets 30K+ · 4.8★ (58) wp.org #8 ↓1 1 too low 8 Reading Position Indicator 800+ · 5.0★ (66) wp.org #10 ↓1 2 too low 9 Visitor Traffic Real Time Statistics 30K+ · 4.1★ (233) wp.org #12 ↓2 3 too low 10 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #18 8 too low 11 WP Popular Posts 100K+ · 4.5★ (249) wp.org #14 ↓1 3 too low 12 Public Post Preview 100K+ · 4.6★ (79) wp.org #13 ↓1 1 too low 13 Table of Contents Plus – Automatic Table of Contents for Posts & Pages 200K+ · 4.5★ (187) wp.org #16 ↑1 3 too low 14 The Events Calendar 600K+ · 4.2★ (2462) wp.org #21 ↓2 7 too low 15 W4 Post List 3K+ · 4.7★ (94) wp.org #17 ↓1 2 too low 16 Contextual Related Posts 50K+ · 4.8★ (201) wp.org #24 8 too low 17 Better Post & Filter Widgets for Elementor 4K+ · 5.0★ (18) wp.org #19 2 too low 18 Advanced Post Block – Display Your Posts Exactly How You Want 10K+ · 4.2★ (17) wp.org #15 ↓1 3 too high 19 Ultimate Post List 2K+ · 4.6★ (13) wp.org #20 ↑3 1 too low 20 Reading Time 200+ · 3.7★ (3) wp.org #6 ↓1 14 too high 21 Font Resize With Post Reading Time [GWE] 80+ · 5.0★ (1) wp.org #7 ↓1 14 too high 22 Sam Reading Time 70+ · 5.0★ (1) wp.org #9 ↓1 13 too high 23 Init Reading Position – Remember, Return, Continue 80+ · 5.0★ (1) wp.org #22 1 too high 24 MinuteRead – Reading Time for Posts 20+ · 5.0★ (1) wp.org #23 ↑1 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.