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← Rankings

wp.org search vs our merit ranking: “post to topic”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “post to topic”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Topic SEO Content Optimization Tool shows at wp.org #4 but places #20 on merit, a gap of 16 places. Its 1K+ installs carry it up the search order; its 4.0★ average from 4 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Widgets for Google Reviews places #10 on merit, 4.9★ from 2667 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Post Types Order 600K+ · 4.5★ (296) wp.org #1 2 Simple Custom Post Order 300K+ · 4.8★ (588) wp.org #2 3 Contact Form 7 10M+ · 4.0★ (2186) wp.org #3 4 Folders – Unlimited Folders to Organize Media Library Folder, Pages, Posts, File Manager 90K+ · 5.0★ (1526) wp.org #6 2 too low 5 P Posts 2 Posts 9K+ · 4.8★ (101) wp.org #5 6 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27820) wp.org #11 5 too low 7 Ultimate Member – User Profile, Registration, Login, Member Directory, Content Restriction & Membership Plugin 200K+ · 4.4★ (1445) wp.org #12 5 too low 8 bbPress 100K+ · 3.9★ (343) wp.org #8 9 Click to Chat – HoliThemes 600K+ · 4.8★ (131) wp.org #10 1 too low 10 Widgets for Google Reviews 1M+ · 4.9★ (2667) wp.org #18 8 too low 11 Simple CAPTCHA with Cloudflare Turnstile 200K+ · 4.7★ (262) wp.org #15 4 too low 12 Content Blocks (Custom Post Widget) 10K+ · 4.9★ (80) wp.org #14 2 too low 13 Recent Posts Widget With Thumbnails 100K+ · 4.8★ (215) wp.org #17 4 too low 14 Page scroll to id 100K+ · 4.9★ (225) wp.org #22 8 too low 15 Revive Social – Social Media Auto Post and Scheduling Automation Plugin 20K+ · 4.0★ (556) wp.org #21 6 too low 16 B bbP topic count 300+ · 5.0★ (15) wp.org #9 7 too high 17 P Post Comments as bbPress Topics 200+ · 4.3★ (18) wp.org #7 10 too high 18 Peter's Post Notes – Admin Notes for Posts and Pages 3K+ · 4.9★ (26) wp.org #13 5 too high 19 Post Pay Counter 1K+ · 4.8★ (46) wp.org #19 20 Topic SEO Content Optimization Tool 1K+ · 4.0★ (4) wp.org #4 16 too high 21 Bulk Images to Posts 1K+ · 4.8★ (18) wp.org #20 1 too high 22 Social Post Flow – Social Media Automation, Scheduling, Scheduler, Posting & Auto Post 200+ · 4.2★ (10) wp.org #16 6 too high 23 Ultimate Post List 2K+ · 4.6★ (13) wp.org #23 24 Extended Post Status 1K+ · 4.5★ (11) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.