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wp.org search vs our merit ranking: “preços”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “preços”, we and wp.org disagree on the top plugin, and our order differs from theirs on 16 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Frete Click shows at wp.org #6 but places #18 on merit, a gap of 12 places. Its 10+ installs carry it up the search order; its 4.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Correios Automático – Rastreio, Frete, Etiqueta, Declaração e Devolução 4K+ · 5.0★ (90) wp.org #4 3 too low 2 Darven Preços Parcelados 200+ · 4.5★ (4) wp.org #1 1 too high 3 Virtuaria Correios – Frete, Etiqueta, Rastreio e Declaração 500+ · 5.0★ (19) wp.org #3 4 Simulador de Parcelas para Loja Virtual 90+ · 5.0★ (2) wp.org #2 2 too high 5 SuperFaktura WooCommerce 2K+ · 4.9★ (16) wp.org #21 16 too low 6 E-goi SMS Orders Alert/Notifications 10+ · 5.0★ (3) wp.org #7 1 too low 7 Moloni 2K+ · 4.8★ (6) wp.org #19 12 too low 8 AutoCEP 1K+ · 5.0★ (6) wp.org #24 16 too low 9 Autentify anti fraud for WooCommerce 10+ · 5.0★ (3) wp.org #15 6 too low 10 CM Consulta Fipe 20+ · 5.0★ (1) wp.org #5 5 too high 11 DPD SK for WooCommerce 700+ · 5.0★ (4) wp.org #22 11 too low 12 Pedido Mínimo para WooCommerce 1K+ · 3.9★ (9) wp.org #23 11 too low 13 ZapOrder – Pedidos pelo WhatsApp, Botão Flutuante e Catálogo for WooCommerce 10+ · 0.0★ (0) wp.org #10 3 too high 14 Seguros Promo 100+ · 5.0★ (1) wp.org #8 6 too high 15 ClearSale Total 100+ · 0.0★ (0) wp.org #11 4 too high 16 Payout payment gateway 100+ · 5.0★ (1) wp.org #9 7 too high 17 ParcelaShow – Parcelamento sem Juros, Tabela de Parcelas e Preço à Vista for WooCommerce — · 0.0★ (0) wp.org #12 5 too high 18 Frete Click 10+ · 4.0★ (2) wp.org #6 12 too high 19 marvinerp 10+ · 0.0★ (0) wp.org #13 6 too high 20 Telecom Opções e Planos 50+ · 0.0★ (0) wp.org #14 6 too high 21 OurivesWeb — · 0.0★ (0) wp.org #16 5 too high 22 Conexão Wc Mercado Livre 300+ · 2.1★ (12) wp.org #18 4 too high 23 Vai De Promo 10+ · 0.0★ (0) wp.org #17 6 too high 24 G Gateway de Pagamento Bitcoin Simplificado — · 0.0★ (0) wp.org #20 4 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.