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wp.org search vs our merit ranking: “product pagebuilder”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “product pagebuilder”, we agree with wp.org on the top plugin, and our order differs from theirs on 15 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Uix Page Builder shows at wp.org #7 but places #19 on merit, a gap of 12 places. Its 90+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Widget Options – Advanced Conditional Visibility for Gutenberg Blocks & Classic Widgets places #4 on merit, 4.9★ from 1516 reviews, but shows at wp.org #17. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #1 2 Germanized for WooCommerce 70K+ · 4.8★ (496) wp.org #6 4 too low 3 Bulk Page Generator – LPagery 3K+ · 5.0★ (31) wp.org #4 1 too low 4 Widget Options – Advanced Conditional Visibility for Gutenberg Blocks & Classic Widgets 100K+ · 4.9★ (1516) wp.org #17 ↓1 13 too low 5 EU Order Withdrawal Button for WooCommerce 6K+ · 4.6★ (7) wp.org #3 2 too high 6 Media Library Folders 10K+ · 4.3★ (465) wp.org #16 ↓1 10 too low 7 Passster – Password Protect Pages and Content 10K+ · 4.2★ (60) wp.org #8 ↓1 1 too low 8 Broken Link Checker 500K+ · 3.8★ (605) wp.org #18 10 too low 9 Payment forms, Buy now buttons, and Invoicing System | GetPaid 5K+ · 4.5★ (46) wp.org #15 ↓1 6 too low 10 Custom Post Types and Custom Fields creator – WCK 10K+ · 4.7★ (97) wp.org #21 ↓2 11 too low 11 Multiple Domain Mapping on Single Site 6K+ · 4.6★ (48) wp.org #20 ↑4 9 too low 12 Commerce7 for WordPress 1K+ · 5.0★ (1) wp.org #2 10 too high 13 Shiptastic for WooCommerce 10K+ · 5.0★ (4) wp.org #9 4 too high 14 Ajax loader + Cache 70+ · 5.0★ (3) wp.org #10 ↑1 4 too high 15 CogWork 100+ · 5.0★ (3) wp.org #13 2 too high 16 Futurio Extra 10K+ · 5.0★ (1) wp.org #5 11 too high 17 Travelmanager – Tours, Tickets & Bookings 30+ · 5.0★ (2) wp.org #12 5 too high 18 avecdo for WooCommerce 100+ · 5.0★ (2) wp.org #14 ↓2 4 too high 19 Uix Page Builder 90+ · 5.0★ (1) wp.org #7 ↑1 12 too high 20 Buy Button Plus – Sell Shopify Products 20+ · 0.0★ (0) wp.org #11 ↓1 9 too high 21 WooBuilder 700+ · 3.7★ (3) wp.org #23 ↓2 2 too low 22 Book Author Bio 10+ · 0.0★ (0) wp.org #22 ↓2 23 C4D Shoppable Images 10+ · 5.0★ (1) wp.org #19 ↓2 4 too high 24 neo Replace – Simple replacement using drag & drop 80+ · 5.0★ (1) wp.org #24 ↓1

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.