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wp.org search vs our merit ranking: “revive old posts”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “revive old posts”, we and wp.org disagree on the top plugin, and our order differs from theirs on 4 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Revive To Sky – Post old content to Bluesky shows at wp.org #4 but places #8 on merit, a gap of 4 places. Its 10+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Revive Social – Social Media Auto Post and Scheduling Automation Plugin 20K+ · 4.0★ (556) wp.org #2 ↓1 1 too low 2 LightStart – Maintenance Mode, Coming Soon and Landing Page Builder 400K+ · 4.3★ (874) wp.org #3 1 too low 3 Republish Old Posts 2K+ · 4.3★ (12) wp.org #1 ↑1 2 too high 4 RevivePress – Keep your Old Content Evergreen 4K+ · 4.6★ (116) wp.org #6 ↑1 2 too low 5 Social Engine 600+ · 4.8★ (30) wp.org #8 3 too low 6 LinkBoss – Semantic AI Internal Linking 2K+ · 4.8★ (17) wp.org #7 ↓2 1 too low 7 Social Post Flow – Social Media Automation, Scheduling, Scheduler, Posting & Auto Post 200+ · 4.2★ (10) wp.org #5 ↑1 2 too high 8 Revive To Sky – Post old content to Bluesky 10+ · 5.0★ (2) wp.org #4 4 too high 9 W WP125 3K+ · 4.0★ (16) wp.org #17 8 too low 10 CRE Revival Engine — · 0.0★ (0) wp.org #10 11 BackupRidge 10+ · 0.0★ (0) wp.org #11 ↑2 12 A Auto Republish & Permalink Manager 100+ · 5.0★ (1) wp.org #9 3 too high 13 Post Flow — · 0.0★ (0) wp.org #12 ↓1 1 too high 14 Content Freshness Monitor — · 0.0★ (0) wp.org #13 ↓1 1 too high 15 Vive – AI Content Refresh for SEO — · 0.0★ (0) wp.org #14 1 too high 16 Lyxity — · 0.0★ (0) wp.org #15 1 too high 17 H Hazel Harlow — · 0.0★ (0) wp.org #16 1 too high 18 LC Smart Media Redirect & Cleaner — · 0.0★ (0) wp.org #18 19 MegaSend for WooCommerce — · 0.0★ (0) wp.org #19 20 Food Products for WooCommerce — · 0.0★ (0) wp.org #20 21 Tiny'R'Sid adapter — · 0.0★ (0) wp.org #21 ↓1 22 Animated AL List 10+ · 5.0★ (1) wp.org #22 ↓1

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.