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wp.org search vs our merit ranking: “shortcode converter”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “shortcode converter”, we agree with wp.org on the top plugin, and our order differs from theirs on 15 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

CodeArt Units Converter shows at wp.org #6 but places #18 on merit, a gap of 12 places. Its 70+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More places #7 on merit, 4.9★ from 973 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Currency Converter Widget 2K+ · 4.9★ (88) wp.org #1 2 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #9 ↑2 7 too low 3 Crypto Converter ⚡ Widget 1K+ · 4.6★ (24) wp.org #4 1 too low 4 Print My Blog – Print, PDF, & eBook Converter WordPress Plugin 8K+ · 4.8★ (115) wp.org #7 3 too low 5 Greenshift – animation and page builder blocks 70K+ · 4.8★ (107) wp.org #8 3 too low 6 Nepali Date Converter 800+ · 5.0★ (4) wp.org #2 4 too high 7 Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973) wp.org #20 13 too low 8 Currency Converter Calculator 1K+ · 4.4★ (7) wp.org #3 5 too high 9 FOX – Currency Switcher Professional for WooCommerce 50K+ · 4.4★ (250) wp.org #16 ↓3 7 too low 10 Euro FxRef Currency Converter (by DKZR) 100+ · 5.0★ (6) wp.org #5 5 too high 11 YayCurrency – WooCommerce Multi-Currency Switcher 7K+ · 4.8★ (114) wp.org #19 ↓1 8 too low 12 Open Currency Converter 900+ · 4.7★ (19) wp.org #12 13 Scrollsequence – Cinematic Scroll Image Animation Plugin 3K+ · 4.6★ (19) wp.org #18 ↓1 5 too low 14 Cryptocurrency Widgets Pack 600+ · 4.8★ (28) wp.org #22 ↓1 8 too low 15 Exchange Rates 800+ · 4.2★ (10) wp.org #15 ↑1 16 LLM Markdown – Markdown Endpoints for AI Agents 700+ · 5.0★ (5) wp.org #21 ↓1 5 too low 17 Nepali Date Utilities 1K+ · 4.7★ (3) wp.org #17 18 CodeArt Units Converter 70+ · 5.0★ (1) wp.org #6 12 too high 19 Exchange Rates Widget 1K+ · 5.0★ (2) wp.org #14 5 too high 20 JHMG Converter For Elementor to Divi 5 100+ · 4.0★ (1) wp.org #10 ↓1 10 too high 21 HTML to PDF Converter 60+ · 3.0★ (2) wp.org #11 ↓1 10 too high 22 Shortcode to Blocks 30+ · 3.0★ (2) wp.org #13 ↑2 9 too high 23 Multi Currency Switcher for WooCommerce 200+ · 5.0★ (1) wp.org #23 ↑1 24 SkySwitcher – Multicurrency Currency switcher for Woocommerce 10+ · 5.0★ (1) wp.org #24 ↓2

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.