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wp.org search vs our merit ranking: “supporters”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “supporters”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Get Cash shows at wp.org #11 but places #22 on merit, a gap of 11 places. Its 400+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Donation Platform for WooCommerce: Fundraising & Donation Management places #10 on merit, 4.9★ from 99 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Charitable – Donation & Fundraising Platform (Donation Forms, Recurring Donations & Fundraising Campaigns) 10K+ · 4.9★ (219) wp.org #1 2 Logo Carousel – Responsive Logo Slider, Logo Showcase, and Clients Logo Gallery 20K+ · 4.7★ (162) wp.org #5 3 too low 3 Civist – Petitions and Fundraising 900+ · 4.6★ (19) wp.org #3 4 Buy Me a Coffee – Button and Widget Plugin 6K+ · 3.8★ (18) wp.org #2 2 too high 5 WebP Express 300K+ · 4.4★ (162) wp.org #7 2 too low 6 WhyDonate – FREE Donate button – Crowdfunding – Fundraising 700+ · 4.8★ (43) wp.org #9 3 too low 7 Wired Impact Volunteer Management 1K+ · 4.8★ (24) wp.org #8 1 too low 8 Testimonial – Testimonial Slider and Showcase Plugin 20K+ · 4.6★ (67) wp.org #13 5 too low 9 Advance Canonical URL 1K+ · 5.0★ (4) wp.org #4 5 too high 10 Donation Platform for WooCommerce: Fundraising & Donation Management 6K+ · 4.9★ (99) wp.org #21 11 too low 11 Wetterwarner 500+ · 5.0★ (6) wp.org #6 5 too high 12 FluentCommunity – Ultra-Fast High-Performance Social Network, Community, LMS & Online Courses 8K+ · 4.8★ (96) wp.org #23 11 too low 13 Donorbox – Free Recurring Donation Plugin and Fundraising Platform 8K+ · 4.8★ (34) wp.org #24 11 too low 14 Editoria11y Accessibility Checker 1K+ · 5.0★ (5) wp.org #10 4 too high 15 WPSmartPay – Payment Forms, Invoices, Donations & Subscriptions 100+ · 4.7★ (18) wp.org #22 7 too low 16 Logo Showcase with Logo Carousel, Logo Slider & Logo Grid 200+ · 5.0★ (6) wp.org #16 17 Server Info – System Health & Diagnostics Suite 3K+ · 3.8★ (12) wp.org #19 2 too low 18 WorkflowDone Geo Blocker 100+ · 5.0★ (3) wp.org #12 6 too high 19 Mission – Donation Plugin for WordPress – Fundraising & Recurring Donations 70+ · 5.0★ (3) wp.org #15 4 too high 20 Social Profile Frame Generator – Custom Social Media Frames Creator 100+ · 5.0★ (3) wp.org #20 21 Razorpay Payment Button Plugin 2K+ · 5.0★ (2) wp.org #17 4 too high 22 Get Cash 400+ · 5.0★ (1) wp.org #11 11 too high 23 GoFundMe Pro | Nonprofit Donation Forms 400+ · 5.0★ (1) wp.org #14 9 too high 24 Buy Me a Coffee – Membership, Paywall & Fundraiser with Stripe & PayPal 90+ · 4.0★ (1) wp.org #18 6 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.