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wp.org search vs our merit ranking: “wordpress definition”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “wordpress definition”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Web Worker Offloading shows at wp.org #11 but places #24 on merit, a gap of 13 places. Its 10K+ installs carry it up the search order; its 3.5★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

The Events Calendar places #11 on merit, 4.2★ from 2463 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1323) wp.org #1 2 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1668) wp.org #2 ↑1 3 Really Simple Security – Simple and Performant Security (formerly Really Simple SSL) 3M+ · 4.9★ (8870) wp.org #3 ↓1 4 Anti-Malware Security and Brute-Force Firewall 100K+ · 4.9★ (783) wp.org #4 5 Slider, Gallery, and Carousel by MetaSlider – Image Slider, Video Slider 500K+ · 4.6★ (743) wp.org #5 6 XML Sitemap Generator for Google 1M+ · 4.8★ (2233) wp.org #7 1 too low 7 Total Upkeep – WordPress Backup Plugin plus Restore & Migrate by BoldGrid 40K+ · 4.8★ (442) wp.org #10 ↑1 3 too low 8 StatCounter – Real Time Visitor Stats, Session Replay & Heatmaps 70K+ · 4.2★ (58) wp.org #6 2 too high 9 The SEO Framework – Fast, Automated, Effortless. 200K+ · 4.9★ (380) wp.org #13 ↑1 4 too low 10 E2Pdf – Export Pdf Tool for WordPress 10K+ · 4.7★ (59) wp.org #8 2 too high 11 The Events Calendar 600K+ · 4.2★ (2463) wp.org #16 5 too low 12 Molongui Authorship – Author Boxes, Guest Authors & Co-Authors for WordPress 10K+ · 4.7★ (158) wp.org #14 ↓4 2 too low 13 Performance Lab 100K+ · 4.3★ (51) wp.org #9 4 too high 14 CM Tooltip Glossary 7K+ · 4.3★ (157) wp.org #12 ↑1 2 too high 15 A Adminimize 100K+ · 4.7★ (254) wp.org #18 ↑2 3 too low 16 Vimeography: Vimeo Video Gallery WordPress Plugin 5K+ · 4.5★ (122) wp.org #17 ↑1 1 too low 17 Powered Cache – Caching and Optimization for WordPress – Easily Improve PageSpeed & Web Vitals Score 3K+ · 4.8★ (58) wp.org #15 2 too high 18 Glossary 2K+ · 4.7★ (84) wp.org #22 ↓3 4 too low 19 SEO Engine – Smart SEO with AI, Schema & Redirection for WordPress 1K+ · 4.9★ (48) wp.org #21 ↓4 2 too low 20 PDF & Print by BestWebSoft – WordPress Posts and Pages PDF Generator Plugin 9K+ · 3.9★ (102) wp.org #20 ↑2 21 FAZ Cookie Manager 3K+ · 5.0★ (31) wp.org #24 3 too low 22 Multiple Columns for Gravity Forms 10K+ · 4.5★ (30) wp.org #23 1 too low 23 Reference Manager for WordPress with Footnotes, Citations, Bibliographies, Tooltips and Glossary 60+ · 5.0★ (2) wp.org #19 ↑2 4 too high 24 Web Worker Offloading 10K+ · 3.5★ (2) wp.org #11 ↑1 13 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.