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wp.org search vs our merit ranking: “wxr export”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “wxr export”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Substack Importer shows at wp.org #5 but places #22 on merit, a gap of 17 places. Its 1K+ installs carry it up the search order; its 2.8★ average from 4 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

merit plugin wp.org
1 Export Single Post Page 3K+ · 4.7★ (3) wp.org #1 2 WordPress Importer 2M+ · 3.1★ (327) wp.org #4 2 too low 3 Comments – GraphComment | AI-Moderated Comment System 400+ · 4.7★ (30) wp.org #6 3 too low 4 Export All Posts, Products, Orders & Users | WP Ultimate Exporter | WordPress CSV Export 6K+ · 3.2★ (16) wp.org #2 2 too high 5 Custom Post Exporter 2K+ · 4.8★ (16) wp.org #19 14 too low 6 WPGeared Better Export 70+ · 0.0★ (0) wp.org #3 3 too high 7 WolkTools Dry Run Importer — · 4.7★ (3) wp.org #14 7 too low 8 Supan Backup – Full-Site WXR Export & Disaster Recovery — · 0.0★ (0) wp.org #8 9 ForthFocus Atom XML Converter for Blogger™ 100+ · 5.0★ (1) wp.org #7 2 too high 10 Articla Lite Bulk Publisher — · 5.0★ (3) wp.org #22 ↓1 12 too low 11 Migravo WXR Media Migration — · 0.0★ (0) wp.org #10 1 too high 12 QuickExport: Single & Bulk Post/Page Exporter 200+ · 0.0★ (0) wp.org #11 ↑1 1 too high 13 Page Exporter Lite 70+ · 5.0★ (1) wp.org #9 4 too high 14 Pure Demo Importer 60+ · 0.0★ (0) wp.org #13 1 too high 15 LandTech Extras for Elementor 80+ · 5.0★ (2) wp.org #24 ↓1 9 too low 16 Tehnika Media Exporter & Cleaner 30+ · 0.0★ (0) wp.org #15 1 too high 17 S Simple Single Post Exporter 20+ · 5.0★ (1) wp.org #12 ↓1 5 too high 18 P Published Posts Exporter 30+ · 0.0★ (0) wp.org #17 1 too high 19 Scientific and Interactive Blocks – inseri core 70+ · 0.0★ (0) wp.org #16 3 too high 20 Armandi Content Sync — · 0.0★ (0) wp.org #18 2 too high 21 Migratik – Migrate & Export Any WordPress Site — · 0.0★ (0) wp.org #20 1 too high 22 Substack Importer 1K+ · 2.8★ (4) wp.org #5 17 too high 23 LUX Content Migration – WordPress Migration, Export & Import Tool — · 0.0★ (0) wp.org #21 2 too high 24 Comments – EchoThread — · 5.0★ (1) wp.org #23 ↓1 1 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.