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← Rankings

wp.org search vs our merit ranking: “x default”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “x default”, we agree with wp.org on the top plugin, and our order differs from theirs on 15 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Jupiter X Core shows at wp.org #3 but places #22 on merit, a gap of 19 places. Its 70K+ installs carry it up the search order; its 1.9★ average from 9 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Essential Addons for Elementor – Popular Elementor Templates & Widgets places #12 on merit, 4.9★ from 4,133 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 X-Currency – The Ultimate WooCommerce currency switcher for a smoother shopping experience 1K+ · 4.6★ (20) wp.org #1 2 Contact Form X 300+ · 5.0★ (32) wp.org #2 3 Custom Twitter Feeds – A Tweets Widget or X Feed Widget 100K+ · 4.8★ (401) wp.org #4 wp.org ranks it 1 place below merit 4 Really Simple Security – Simple and Performant Security (formerly Really Simple SSL) 3M+ · 4.9★ (8,870) wp.org #7 ↑1 wp.org ranks it 3 places below merit 5 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27,820) wp.org #9 wp.org ranks it 4 places below merit 6 PDF Invoices & Packing Slips for WooCommerce 300K+ · 5.0★ (1,866) wp.org #15 ↓2 wp.org ranks it 9 places below merit 7 Spectra Legacy – Gutenberg Blocks 1M+ · 4.7★ (1,872) wp.org #12 wp.org ranks it 5 places below merit 8 Security Plugin, Firewall & Malware Scanner with Auto Removal 40K+ · 4.8★ (398) wp.org #13 ↑1 wp.org ranks it 5 places below merit 9 Nextend Social Login and Register 200K+ · 4.9★ (447) wp.org #17 ↑1 wp.org ranks it 8 places below merit 10 Better Click To Share – Shareable Quote Boxes for X (Twitter) 6K+ · 4.8★ (48) wp.org #10 11 ECS – Ele Custom Skin for Elementor 100K+ · 4.6★ (117) wp.org #14 ↑1 wp.org ranks it 3 places below merit 12 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4,133) wp.org #22 ↓2 wp.org ranks it 10 places below merit 13 Portfolio X 100+ · 5.0★ (8) wp.org #5 wp.org ranks it 8 places above merit 14 Loginizer 1M+ · 4.8★ (1,033) wp.org #19 wp.org ranks it 5 places below merit 15 WP Hide & Security Enhancer 50K+ · 4.3★ (275) wp.org #21 wp.org ranks it 6 places below merit 16 Social Preview and Open Graph Tags 50K+ · 4.6★ (122) wp.org #20 ↓3 wp.org ranks it 4 places below merit 17 Autopost for X (formerly Autoshare for Twitter) 5K+ · 5.0★ (6) wp.org #6 wp.org ranks it 11 places above merit 18 Product Catalog Simple 1K+ · 4.5★ (13) wp.org #11 wp.org ranks it 7 places above merit 19 Vigilant – 100% Free Security Suite: Firewall, 2FA, Login, Headers, Scanner… 3K+ · 5.0★ (24) wp.org #24 wp.org ranks it 5 places below merit 20 Q qTranslate X Cleanup and WPML Import 700+ · 3.5★ (26) wp.org #18 ↑1 wp.org ranks it 2 places above merit 21 Nexi XPay 7K+ · 2.8★ (8) wp.org #8 ↓1 wp.org ranks it 13 places above merit 22 Jupiter X Core 70K+ · 1.9★ (9) wp.org #3 wp.org ranks it 19 places above merit 23 hreflang x-default Tag for WPML | inventivo 50+ · 0.0★ (0) wp.org #16 wp.org ranks it 7 places above merit 24 Checkout & Store Toolkit for WooCommerce 800+ · 5.0★ (1) wp.org #23 ↓1 wp.org ranks it 1 place above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.