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wp.org search vs our merit ranking: “yandex market”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “yandex market”, we agree with wp.org on the top plugin, and our order differs from theirs on 4 of the top 18.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Import Products to Yandex shows at wp.org #3 but places #8 on merit, a gap of 5 places. Its 10+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 YML for Yandex Market 10K+ · 4.8★ (72) wp.org #1 2 Market Exporter 1K+ · 4.8★ (45) wp.org #2 3 Product Feed Manager for WooCommerce – RexFeed – Sell on 200+ Shopping Channels 10K+ · 4.8★ (257) wp.org #4 ↑2 wp.org ranks it 1 place below merit 4 Security Plugin, Firewall & Malware Scanner with Auto Removal 40K+ · 4.8★ (398) wp.org #6 ↓1 wp.org ranks it 2 places below merit 5 Kit (formerly ConvertKit) – Email Subscribers, Email Newsletter, Email Marketing, Landing Pages and Membership 40K+ · 4.8★ (90) wp.org #8 ↑1 wp.org ranks it 3 places below merit 6 ReCrawler 3K+ · 5.0★ (11) wp.org #5 ↓1 wp.org ranks it 1 place above merit 7 DiagnoSEO – Fast and Automated On-page SEO 100+ · 5.0★ (9) wp.org #7 ↑1 8 Import Products to Yandex 10+ · 5.0★ (1) wp.org #3 ↑4 wp.org ranks it 5 places above merit 9 Hack The SEO – MCP Server for Claude, AI Bot Tracker, llms.txt, GEO Score & Cannibalization 10+ · 5.0★ (2) wp.org #11 ↑1 wp.org ranks it 2 places below merit 10 Bucky SEO Tools 10+ · 5.0★ (3) wp.org #16 wp.org ranks it 6 places below merit 11 Russian marketplaces for WooCommerce 100+ · 0.0★ (0) wp.org #9 ↑1 wp.org ranks it 2 places above merit 12 Ckopti Article Publisher for SEO Writer — · 0.0★ (0) wp.org #12 13 CitedSEO 10+ · 5.0★ (1) wp.org #10 ↑1 wp.org ranks it 3 places above merit 14 itdatex SEO — · 0.0★ (0) wp.org #13 wp.org ranks it 1 place above merit 15 Albanian SEO — The Local Search Engine | Optimizimi SEO në Shqip — · 0.0★ (0) wp.org #14 wp.org ranks it 1 place above merit 16 OwlyCrackGeo — · 0.0★ (0) wp.org #15 wp.org ranks it 1 place above merit 17 AumViso – llms.txt, Schema & Sitemaps for AI Search & SEO — · 0.0★ (0) wp.org #17 18 O Oria Site Sync — · 0.0★ (0) wp.org #18

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.