Plugin audit
Brevo for WooCommerce
Brevo for WooCommerce is solid but leaving growth on the table.
Active installs
30K+
Rating
3.5★
wp.org · 56 reviews
Downloads / 30d
48.5K
Momentum
+36%
30d vs the 30d before
Against 2107 tracked Email & Marketing plugins: health 82 vs 67 average · rating, weighted for review count, 3.5★ vs 3.8★.
Where it ranks in wp.org search
Main keywords, best position first
- #3 brevo Down 1
- #3 brevo crm Down 1
- #3 wordpress brevo Down 1
- #6 woocommerce newsletter Down 2
- #8 sms newsletter
- #10 free woocommerce crm Down 1
- #18 marketing tools Up 2
- #24 newsletter
Tags still to break into the top 24: email marketing, marketing automation, sms.
What to fix first
- 1
Swap “email marketing” for “marketing tools”
“email marketing” isn't earning its slot: you're not in the first 24 results for its own search. “marketing tools” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- 2
Lift the average rating
Your rating, weighted for review count, is 3.5★ and trails the Email & Marketing average of 3.8★.
Ranking signals
Listing score 94/100
- Update recency Strong
Updated 9 days ago
- WP compatibility Strong
Tested up to WordPress 7.1.4, the current branch or newer
- Rating quality Strong
3.5★ over 56 reviews, weighted for review count to 3.8★
- Listing tuning Strong
5 of 5 tags set · short description in place
What we found
Rating below category benchmark
Needs workYour rating, weighted for review count, is 3.5★ and trails the Email & Marketing average of 3.8★.
What to do: Close the gap with targeted UX fixes and review recovery.
Healthy but under-discovered
OpportunityThis plugin scores 82/100 on health yet sits at 30,000 installs. The product is good; distribution is the gap.
What to do: A WP Mayor review and placement can put it in front of the right audience.
Readme fails 2 of 8 AI readiness checks
OpportunityAI assistants recommend what they can quote. Failing: says what it does and names who it is for. Short description names no action; say what the plugin does for the site.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Light support activity. Few recent support threads, so there is no backlog to report.
Strong momentum. Downloads are accelerating (+36% vs prior month).
Actively maintained. Updated within the last quarter, a strong trust and ranking signal.
No open vulnerabilities recorded. No unpatched security advisory is recorded against this plugin.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Brevo for WooCommerce is a strong product that not enough people know about.
A WP Mayor review and placement put it in front of WordPress users who are choosing plugins.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.