Plugin Pulse
← Pulse

Brevo for WooCommerce

by Brevo · Email & Marketing

Also makes 1 other plugin · 130K+ installs across the portfolio →

All-in-one WooCommerce email marketing, automation, SMS, and CRM by Brevo. Grow your store with powerful marketing tools.

How scoring works →
79 Health · B
Maintenance 100/100
Rating quality 62/100
Support 70/100

79 health vs 63 average across 1,297 Email & Marketing plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

95 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 75/100
Listing tuning 100/100
Support resolution 100/100

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+391% vs prior 30d
526Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

45.2K

now · peak 59.7K

45.3K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Brevo for WooCommerc · #1048 you Email Marketing for · #827 Newsletters, Email M · #367 FunnelKit Automation · #1137

Rating trend

Star average over time · dips mark rough releases

3.4Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.5Kper 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

10

releases in the last 12 months

2mo ago

latest release · v4.0.55

127

tagged releases on record

Recent releases

4.0.55 · 2mo ago4.0.54 · 4mo ago4.0.53 · 5mo ago4.0.52 · 6mo ago4.0.51 · 7mo ago4.0.50 · 8mo ago4.0.49 · 10mo ago4.0.48 · 10mo ago4.0.47 · 11mo ago4.0.46 · 12mo ago4.0.45 · 1.1y ago4.0.44 · 1.1y ago4.0.43 · 1.1y ago4.0.42 · 1.2y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 99% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v4.0 99%
Older / other versions 1.1%

Estimated active installs

The public count shows “30K+”. Our estimate pins where the real number sits.

tracked estimate
30K–40K ≈37K

Refined from the date this plugin crossed into its current band.

Install history · since 2015-10-08 · 1,439 observations

30KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. The recent download trend is too spiky to read.

Details

Version
4.0.58
Last updated
12d ago
Added
2014-05-22 · 12 yrs old
Requires WP
4.3.1
Tested up to
7.1
Requires PHP
5.6

Recent reviews

All reviews on wp.org ↗
  1. treadops
    1mo ago

    Excellent online support! Anjali was responsive, knowledgeable, and quick to answer all my questions. They provided clear guidance and resolved my issue efficiently, making the whole experience smooth and hassle-free. I truly appreciate their professionalism and great customer service.

    Read on wp.org ↗
  2. agrorepuestos
    2mo ago

    Anjali helped me with sending a marketing consent form to a large customer contact base, a big portion of which had been blocked by the system automatically. She helped my by-pass the issue and get the form out. She was very patient and clear in her communication. Thank you.

    Read on wp.org ↗
  3. switchedonkids
    5mo ago

    Brevo’s support is consistently exceptional. Kartikey Mishra from Brevo support team, provided hands-on assistance with our plugin issues, followed through diligently, and ensured our automation was running flawlessly. Couldn’t ask for better support—thank you! This topic was modified 3 months, 1 week ago by switchedonkids.

    Read on wp.org ↗
  4. Annonnimmo
    7mo ago

    In the years, I ever found a lot of problems (and also degraded website performances) using this plugin.Now the worst: I noticed accidentally that every time I visit the Brevo plugin page on my WP backend, a new illicit admin user is created: [email protected] to the latest version, 4.0.50, doesn’t solve the problem, this user continues to recreate.I luckily found a solution from another user (god bless him!), but I’m sorry that I cannot put the link here.Shame on Brevo coders and directors!

    Read on wp.org ↗
  5. diamtrade
    10mo ago

    Everything working good

    Read on wp.org ↗
  6. zenbob1
    10mo ago

    Have been using Brevo (formally Sendinblue) since 2022. It’s been reliable, and pretty easy interface for mailing Newsletters and such. We’re a small company and do not have sophisticated needs, it does everything and more than we could want. Our WordPress and Woo order confirmations all go thru Brevo. We had serious email delivery issues before using this service, now delivery is very reliable. The pricing structure fit our needs best, and if necessary, you can move from a pay tier back to free. The only trouble I can recall is a couple of times when there was a plugin update something broke and it quit sending emails until we went and checked a box in the setup. Stuff happens, and it was an easy fix.

    Read on wp.org ↗
  7. Ajay Kumar
    1.0y ago

    there is no option to sync any attributes , only name email and mobile .. not saving anything related to WooCommerce order data. and also no action hook available to do the same.

    Read on wp.org ↗
  8. Medienpilotin
    1.2y ago

    Das Plugin fügt im WooCommerce-Checkout eine Newsletter-Checkbox als Pflichtfeld ein (required => true). Kund*innen können ihre Bestellung nicht abschließen, ohne dem Newsletter zuzustimmen!– nicht DSGVO-konform (keine freiwillige Einwilligung möglich)– hat bei uns zu mehreren Kaufabbrüchen und Umsatzeinbußen geführt Zu finden ist der Fehler im Plugin unter: src/managers/cart-events-manager.php This topic was modified 1 year, 1 month ago by Medienpilotin.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 4.0.55 Plugin Update Event support for multistore. Decimal quantity support in order sync. 4.0.55
  2. Version 4.0.54 Resolved an issue where contacts were being automatically unsubscribed after opting in through third-party forms. Updated default newsletter opt-in checkbox label and added translations for French. Enhanced compatibility 4.0.54
  3. Version 4.0.53 Technical improvements related to Dismissible banner 4.0.53
  4. Version 4.0.52 Plugin made compatible with WordPress v6.9.1 4.0.52
  5. Version 4.0.51 Security Update: Patched a potential vulnerability in the plugin code that could allow attackers to execute code in administrator contexts Improved plugin security through enhanced input sanitization and output escaping. 4.0.51
  6. Version 4.0.50 Plugin improvements related to callback url 4.0.50

Known vulnerabilities

via Wordfence Intelligence

3 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2026-01-08 CVE-2025-14436 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 4.0.49 Patched in 4.0.50
  2. 2025-12-14 CVE-2025-66128 Missing Authorization Affects <= 4.0.49 Patched in 4.0.50
  3. 2024-04-22 CVE-2024-32807 Improper Limitation of a Pathname to a Restricted Directory ('Path Traversal') Affects <= 4.0.17 Patched in 4.0.18

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 4 languages, 3 at 90% or more · development strings

Dutch 96%
Spanish (Chile) 96%
Slovak 93%
Spanish (Spain) 81%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-02-28 20K+ → 30K+ up after 31 days in tier
  2. 2026-01-28 30K+ → 20K+ down after 3 days in tier
  3. 2026-01-25 20K+ → 30K+ up after 1 days in tier
  4. 2026-01-24 30K+ → 20K+ down after 1 days in tier
  5. 2026-01-23 20K+ → 30K+ up after 19 days in tier
  6. 2026-01-04 30K+ → 20K+ down after 19 days in tier
  7. 2025-12-16 20K+ → 30K+ up after 2 days in tier
  8. 2025-12-14 30K+ → 20K+ down after 1 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

Embed this report card

Drop a live Pulse card for Brevo for WooCommerce into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/woocommerce-sendinblue-newsletter-subscription" width="480" height="300" style="border:0" loading="lazy" title="Brevo for WooCommerce — Plugin Pulse"></iframe>
Preview card ↗

Brevo for WooCommerce: 30K+ active installs, 3.4★ (53 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/woocommerce-sendinblue-newsletter-subscription