BaseCloud UTM Tracker vs HubSpot All-In-One Marketing

Head-to-head on the signals that matter, from the public WordPress.org data.

BaseCloud UTM Tracker

by BaseCloud

Health B84

HubSpot All-In-One Marketing

by HubSpot

Health A87

Active-install trajectory

BaseCloud UTM TrackerHubSpot All-In-One Marketing

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	BaseCloud UTM Tracker	HubSpot All-In-One Marketing
Active installs Modeled from the public "N+" band and recent downloads.	90–100	200K–300K ✓
Install trend Change in active installs across the charted window.	+350% ✓	0%
Overall health	B · 84	A · 87 ✓
Maintenance How recently the plugin was updated.	100/100	100/100
Rating quality Volume-adjusted review quality.	76/100	84/100 ✓
Support Share of forum threads marked resolved.	70/100	70/100
Rating (adjusted)	4.06★	4.31★ ✓
Reviews	2	207 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	89/100 ✓	82/100
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	1mo ago ✓	2mo ago
Downloads · 30d	842	62.2K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	2.6% ✓	0.9%
Category	Analytics	Analytics

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

BaseCloud UTM TrackerHubSpot All-In-One Marketing

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.