HubSpot All-In-One Marketing – Forms, Popups, Live Chat
by HubSpot · Analytics
The CRM, Sales, and Marketing WordPress plugin to grow your business better. Capture and engage web visitors with free live chat, forms, CRM, email ma …
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Health
A 87/100
no flags
Active installs
200K+
≈250K estimated
Momentum
-49%
downloads vs prior 30d
Biggest opportunity: Swap “analytics”, “crm” and “forms” for “cro”, “ma” and “live”. “analytics” isn't earning its slot: you're not in the first 24 results for its own search. “cro” sits at #7 untagged, close enough for a declared tag to move it up. “crm” isn't earning its slot: you're not in the first 24 results for its own search. “ma” sits at #7 untagged, close enough for a declared tag to move it up. “forms” isn't earning its slot: it only gets you to #24. “live” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
87 health vs 67 average across 1,826 Analytics plugins
Install conversion
How it's measured →0.9%
of downloads still active
At least 200K of 21.2M lifetime downloads are still running, in line with its category: the median Analytics plugin keeps 1.2%, across 1,007 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 18 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 45 days ago
Tested up to WordPress 6.9.11, the current branch or newer
4.3★ over 207 reviews, smoothed to 4.26★
5 of 5 tags set · short description in place
0 of 2 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
23
Momentum
Losing ground
-2.8
Velocity
places per keyword, 28d
6%
Breadth
of keywords climbing, 28d
-2.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| hubspot | #2 | #2 | down 1 |
| hubspot to wordpress | #1 | #1 | 0 |
| hubspot crm woocommerce | #1 | #1 | 0 |
| pure live chat | #1 | #1 | 0 |
| hubspot crm | #2 | #2 | down 1 |
| gravity forms hubspot | #3 | #4 | down 2 |
| elementor forms hubspot | #4 | #4 | 0 |
| cro | #7 | #4 | down 3 |
| hubspot forms | #5 | #5 | down 1 |
| ninja forms hubspot | #5 | #6 | down 1 |
| live | #15 | #13 | down 8 |
| chat forms | #14 | #15 | — |
| live chat your tag | #17 | #13 | down 13 |
| chat | #18 | #19 | down 3 |
| marketing your tag | #20 | #16 | down 13 |
| hotjar | #11 | #5 | down 7 |
| free live chat | #16 | #13 | down 10 |
| all in one | #23 | #14 | 0 |
| popups | #23 | #15 | down 13 |
| forms your tag | #24 | #17 | down 8 |
| analytics your tag | Not in the top 24 | ||
| crm your tag | Not in the top 24 | ||
425 searches this plugin appeared in over the last 90 days, 20 listed. 353 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “analytics”, “crm” and “forms” for “cro”, “ma” and “live”. “analytics” isn't earning its slot: you're not in the first 24 results for its own search. “cro” sits at #7 untagged, close enough for a declared tag to move it up. “crm” isn't earning its slot: you're not in the first 24 results for its own search. “ma” sits at #7 untagged, close enough for a declared tag to move it up. “forms” isn't earning its slot: it only gets you to #24. “live” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- Slipping on “forms”. Down 8 places since 2026-08-02, now #24. Check what shipped around then, and what moved above you.
- Slipping on “live chat”. Down 13 places since 2026-09-18, now #17. Check what shipped around then, and what moved above you.
- Slipping on “marketing”. Down 13 places since 2026-09-18, now #20. Check what shipped around then, and what moved above you.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 746.5K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
18
releases in the last 12 months
2mo ago
latest release · v11.3.75 · 16 Sep 2026
72
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 79% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200K+”. Our estimate pins where the real number sits.
Crossed into this band 9 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 1 Nov 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ curzonpr1.0y ago
hi the plugin is adding fake spam contacts to my hubspot account. it doesnt have any type of spam control? please
Read on wp.org ↗ - ★★★★★ teemulahti1.9y ago
Has anyone ran into problem where: HubSpot’s tracking code loads right away when you go to website, but the analysis shows that the Analytics Code that should be part of it does not load? Also I can see that when you go to the Plugins settings I can see that it says “Connected to HubSpot” but below you can see an icon which is trying to load but never does. WordPress / Cookiebot / HubSpot are in use. Any ideas?
Read on wp.org ↗ - ★★★★★ kpunzal2.0y ago
Tried everything, tech support didn’t come up with anything. Plugin just keeps disconnecting.
Read on wp.org ↗ - ★★★★★ Gasser Amin2.2y ago
It’s unimaginable what you can do with this free plugin. forms, pop-ups, live chat, emails, and totally free sophisticated CRM.
Read on wp.org ↗ - ★★★★★ erright442.4y ago
Working with any site HubSpot is the best tool.
Read on wp.org ↗ - ★★★★★ emergencyscotch2.5y ago
Plugin author helped us resolve this issue. Changing our review back to 5 stars, as it was not the plugin that was to blame. Thank you HubSpot Team for your assistance + great service! — This plugin used to work flawlessly. Now I have to reconnect it every time I log into the site. The plugin loses connection to HubSpot rendering the contact form monitoring useless. This is the most important feature. Please fix! This topic was modified 2 years, 1 month ago by emergencyscotch.
Read on wp.org ↗ - ★★★★★ imoxs2.6y ago
Avaliação: ⭐⭐ Minha experiência com este aplicativo deixou muito a desejar. A primeira impressão pode até parecer promissora, com uma interface aparentemente repleta de recursos. No entanto, a realidade é bem diferente. Me deparei com diversos problemas, principalmente relacionados à autenticação, Erros Bad gateway a todo instante. O maior inconveniente foi a frequente desconexão do aplicativo e o autenticador, o que resultou em perda de tempo significativa, tempo de (primeiras impressões). Esta instabilidade tornou até mesmo a realização de testes uma tarefa árdua. É frustrante perceber que, mesmo após duas tentativas de uso, os problemas persistiram de forma semelhante. Apesar da aparente variedade de recursos, a confiabilidade e a estabilidade do aplicativo deixam muito a desejar quando na integração com o wordpress, nao sei quanto as outras plataformas. Esperava uma experiência mais fluida e eficiente, mas infelizmente, isso não foi alcançado.
Read on wp.org ↗ - ★★★★★ davidcreator2.7y ago
Easy and intuitive use.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-09-16 Version 11.3.75 Fix Elementor HubSpot form and meeting blocks not being selectable in the editor when the embed renders as an iframe 11.3.75
- 2026-09-16 Version 11.3.74 Fix HubSpot widgets showing “Unable to load HubSpot” when the embedder script arrives late by waiting for it before failing, and report the failure when it does not arrive 11.3.74
- 2026-09-07 Version 11.3.73 Fix HubSpot meeting Gutenberg block preview not rendering in the WordPress 6.3+ block editor 11.3.73
- 2026-09-04 Version 11.3.72 Fix HubSpot form Gutenberg block preview not rendering in the WordPress 6.3+ block editor 11.3.72
- 2026-08-20 Version 11.3.71 Fix TypeError crash when the HubSpot embedder script has not loaded by guarding against undefined IntegratedAppOptions in the background app 11.3.71
- 2026-08-12 Version 11.3.70 Fix reverse proxy returning a 500 “Error retrieving content” error in browsers by not forwarding the client Accept-Encoding header, which caused Brotli responses WordPress cannot decode Fix reverse proxy collapsing multi 11.3.70
Security history
via Wordfence IntelligenceAll 5 disclosed vulnerabilities are patched in the current version (11.3.75). Sites still on an older version should update.
- Patched Medium · 4.3 HubSpot All-In-One Marketing <= 11.3.62 - Authenticated (Contributor+) Sensitive Information Exposure via Block Editor Localized Script ↗2026-07-16 CVE-2026-9656 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 11.3.62 Patched in 11.3.64
- Patched Medium · 4.3 HubSpot All-In-One Marketing – Forms, Popups, Live Chat <= 11.3.55 - Authenticated (Contributor+) Information Exposure ↗2026-07-01 CVE-2026-57736 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 11.3.55 Patched in 11.3.56
- Patched Medium · 6.4 HubSpot – CRM, Email Marketing, Live Chat, Forms & Analytics <= 11.1.22 - Authenticated (Contributor+) Stored Cross-Site Scripting via HubSpot Meeting Widget ↗2024-08-29 CVE-2024-5879 Improper Neutralization of Input During Web Page Generation Affects <= 11.1.22 Patched in 11.1.34
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 27 languages, 11 at 90% or more
Plus 3 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names HubSpot All-In-One Marketing when asked about these topics, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- Forms, Newsletter, Chatbot, Popups
Readme readiness
6 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 10 questions in the FAQ.
- ✓ FAQ asks real questions 9 of 10 read like questions a user would type.
- ! Names who it is for One audience phrase ("use it"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Elementor, WPForms, Gravity Forms and 17 more.
- ✓ Headings and lists 7 headings and 2 lists.
- ✓ Enough to quote 9,902 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-02-14 300K+ → 200K+ down after 6 days in tier
- 2026-02-08 200K+ → 300K+ up after 30 days in tier
- 2026-01-09 300K+ → 200K+ down after 1171 days in tier
- 2022-10-26 200K+ → 300K+ up after 632 days in tier
- 2021-02-01 100K+ → 200K+ up after 458 days in tier
- 2019-11-01 90K+ → 100K+ up after 58 days in tier
- 2019-09-04 80K+ → 90K+ up after 68 days in tier
- 2019-06-28 70K+ → 80K+ up after 34 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Klaviyo 100K+ installs · 3.2★ · 2 shared tags B -
WooCommerce Analytics 20K+ installs · 4.0★ · 2 shared tags B -
LeadConnector 20K+ installs · 3.1★ · 2 shared tags B -
Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation 10K+ installs · 4.2★ · 2 shared tags A -
WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ installs · 4.8★ · 1 shared tag A -
Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ installs · 4.2★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for HubSpot All-In-One Marketing – Forms, Popups, Live Chat into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/leadin" width="480" height="300" style="border:0" loading="lazy" title="HubSpot All-In-One Marketing – Forms, Popups, Live Chat — Plugin Pulse"></iframe> HubSpot All-In-One Marketing – Forms, Popups, Live Chat: 200K+ active installs, 4.3★ (207 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/leadin
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