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FireBox vs MailOptin

Head-to-head on the signals that matter, from the public WordPress.org data.

Active-install trajectory

FireBoxMailOptin

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric FireBox MailOptin
Active installs Modeled from the public "N+" band and recent downloads. 6K–7K 10K–20K ✓
Install trend Change in active installs across the charted window. -25% ✓ -50%
Overall health A · 90 A · 91 ✓
Maintenance How recently the plugin was updated. 100/100 100/100
Rating quality Volume-adjusted review quality. 94/100 95/100 ✓
Support Share of forum threads marked resolved. 70/100 70/100
Rating (weighted for review count) 4.7★ 4.8★ ✓
Reviews 76 438 ✓
Ranking optimization How well the listing is tuned to rank on wp.org. 98/100 ✓ 84/100
Removal risk Maintenance signals that precede a wp.org closure. Not an official status. Low Low
Last updated 12d ago ✓ 21d ago
Downloads · 30d 6.5K 32.9K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower. 2.6% ✓ 0.4%
Category Email & Marketing Email & Marketing

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

FireBoxMailOptin

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.