Visitor Analytics and Lead Generation Plugin by In vs WP Mail SMTP by WPForms

Head-to-head on the signals that matter, from the public WordPress.org data.

Visitor Analytics and Lead Generation Plugin by In

by inboundrocket

Health B79

WP Mail SMTP by WPForms

by Syed Balkhi

Health A96

Active-install trajectory

Visitor Analytics and Lead Generation Plugin by In WP Mail SMTP by WPForms

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	Visitor Analytics and Lead Generation Plugin by In	WP Mail SMTP by WPForms
Active installs Modeled from the public "N+" band and recent downloads.	10–20	4M–5M ✓
Install trend Change in active installs across the charted window.	0%	0%
Overall health	B · 79	A · 96 ✓
Maintenance How recently the plugin was updated.	87/100	100/100 ✓
Rating quality Volume-adjusted review quality.	75/100	97/100 ✓
Support Share of forum threads marked resolved.	70/100	89/100 ✓
Rating (adjusted)	3.99★	4.83★ ✓
Reviews	9	5,185 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	83/100	97/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	6mo ago	2mo ago ✓
Downloads · 30d	81	625.2K ✓
Category	Email & Marketing	Email & Marketing

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Visitor Analytics and Lead Generation Plugin by In WP Mail SMTP by WPForms

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.