Mailster Google Analytics vs MonsterInsights

Head-to-head on the signals that matter, from the public WordPress.org data.

Health B83

Health A93

Active-install trajectory

Mailster Google Analytics moved down one install band, 900+ to 800+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	Mailster Google Analytics	MonsterInsights
Active installs Modeled from the public "N+" band and recent downloads.	800–900	2M–3M ✓
Install trend Change in active installs across the charted window.	-11%	0% ✓
Overall health	B · 83	A · 93 ✓
Maintenance How recently the plugin was updated.	100/100	100/100
Rating quality Volume-adjusted review quality.	74/100	90/100 ✓
Support Share of forum threads marked resolved.	70/100	86/100 ✓
Rating (adjusted)	3.98★	4.54★ ✓
Reviews	1	3,157 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	88/100	95/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	16d ago ✓	2mo ago
Downloads · 30d	260	570.5K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	3.1% ✓	0.7%
Category	Analytics	Analytics

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Mailster Google AnalyticsMonsterInsights

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.