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MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy)

by chriscct7 · Analytics

Also makes 2 other plugins · 2M+ installs across the portfolio →

Try it live ↗ wp.org ↗

The best free Google Analytics plugin for WordPress. See how visitors find and use your website so you can grow your business with powerful analytics.

Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.

Health

A 93/100

no flags

Active installs

2M+

≈2.5M estimated

Momentum

-49%

downloads vs prior 30d

Biggest opportunity: Support resolution scores 80/100. Mark more forum threads resolved — the resolved ratio feeds the ranking.

See the detail → Get the free audit
How scoring works →
93 Health · A
Maintenance 100/100
Rating quality 90/100
Support 86/100
Security 90/100

93 health vs 67 average across 1,826 Analytics plugins

2M+

Active installs

≈2.5M estimated

282M

Total downloads

since 2007 · 0.7% still active

4.5/5

Rating

3,156 reviews · +0.7/wk

-49%

566.6K

Downloads · 30d

category median +13%

Install conversion

How it's measured →

0.7%

of downloads still active

At least 2M of 282M lifetime downloads are still running, below its category: the median Analytics plugin keeps 1.2%, across 1,007 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

This plugin shipped 20 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.

Ratings · 3156 reviews

Read on wp.org ↗
5★
2685 4★
100 3★
47 2★
53 1★
271

Details

Version
11.3.0
Last updated
2mo ago
Added
2007-09-14 · 19 yrs old
Requires WP
5.6.0
Tested up to
7.1.4
Requires PHP
7.2
Changelog ↗Support forum ↗Reviews ↗Advanced stats ↗

Recent review vibe

read from the latest 12 reviews to 2026-07-14
Deteriorating Broken updatesSupport gone quietPraise

Older reviewers praised the dashboard and support team, but the newest reviews report the plugin blocking uninstalls and forcing users into SFTP or SSH to remove it.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

95 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100

Updated 45 days ago

WP compatibility 100/100

Tested up to WordPress 7.1.4, the current branch or newer

Rating quality 90/100

4.5★ over 3,156 reviews, smoothed to 4.49★

Listing tuning 100/100

5 of 5 tags set · short description in place

Support resolution 80/100

4 of 5 support threads resolved in the last 2 months

Daily downloads

Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive

-49% vs prior 30d
15.8K31 Oct 2026

30-day downloads

Rolling 30-day volume · peak 6.9M · peaks are release surges

570.5K31 Oct 2026

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

MonsterInsights · #24youBeehive Analytics · #1131Analytify · #1191Analytics Insights · #2078

Rating trend

Star average over time · dips mark rough releases

4.531 Oct 2026

Health trend

Composite health score, snapshotted daily

9331 Oct 2026

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

28531 Oct 2026

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

20

releases in the last 12 months

2mo ago

latest release · v11.3.0 · 16 Sep 2026

85

tagged releases on record

Recent releases

11.3.0 · 16 Sep 202611.2.0 · 3 Sep 202611.1.3 · 19 Aug 202611.1.2 · 29 Jul 202611.1.1 · 22 Jul 202611.1.0 · 21 Jul 202610.2.2 · 29 May 202610.2.1 · 27 May 202610.2.0 · 20 May 202610.1.3 · 22 Apr 202610.1.2 · 31 Mar 202610.1.1 · 25 Mar 202610.0.3 · 3 Mar 202610.0.2 · 10 Feb 2026

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v10.2 65%
v10.1 9.6%
Older / other versions 25%

Estimated active installs

The public count shows “2M+”. Our estimate pins where the real number sits.

tracked estimate
2M–3M ≈2.5M

Crossed into this band 20 months ago; the previous band took 2.5 years to cross, which places it about 50% of the way through.

Install history since 1 Nov 2017

2M31 Oct 2026

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ wagnerg123
    4mo ago

    Simple and easy to use. Gives a good incite into the traffic the site receives.

    Read on wp.org ↗
  2. ★★★★★ rivaswebservices
    4mo ago

    The developers have made it impossible to delete this plugin once it’s installed. Keep getting “Deletion failed” error, and confirmed with our hosting provider that the plugin is sending the error that prevents the deletion. I am now deleting it via SFTP because it is impossible to delete via the WordPress Admin Dashboard. If you don’t know how to delete things via SFTP, and in phpMyAdmin, DON’T INSTALL THIS PLUGIN. It will cause issues as long as it’s installed, and will be impossible to remove.

    Read on wp.org ↗
  3. ★★★★★ HullioGQ
    4mo ago

    I installed it thinking I’d get more information than Google Site Kit provides, only to realize it’s basically an adware malware that installs other plugins you never requested. Now I’m trying to uninstall it, and it won’t budge. I’m actually being forced to log in to my server via SSH just to delete the bloody thing.

    Read on wp.org ↗
  4. ★★★★★ BBQGrail
    4mo ago

    My website is still pretty new, so I haven’t had time to dig deep into MonsterInsights yet. But from the very start, their support team made me feel right at home. If how they treat people is any sign of what’s ahead, I’m excited to keep using their plugin. I hit a bump right away when I tried to connect my site to Google Analytics. Instead of getting stuck in a mess of tech problems, I just sent a quick note to their support team. One email later, everything was fixed. That’s the kind of help I appreciate. That’s the kind of quick, no-hassle help I wish every company offered. Most places promise it, but MonsterInsights actually came through. So hats off to the MonsterInsights crew. You’ve got a fan here.

    Read on wp.org ↗
  5. ★★★★★ jhampha
    5mo ago

    It works properly

    Read on wp.org ↗
  6. ★★★★★ jaynajian
    5mo ago

    finally don’t have to open GA separately every time. traffic, top pages, referrals all right inside WP. setup was quick & the reports actually make sense. rly glad I found this one

    Read on wp.org ↗
  7. ★★★★★ jonathangibson1
    5mo ago

    We’ve been using MonsterInsights for a couple of years, this is a very useful tool and it’s good to see the insights in an easy-to-understand panel that can be shared with members not working on the website side of things. The PDF reports are particularly useful. I’d also like to say thank you to the support team, especially Mihai & Chris who managed to get our insights displaying correctly after we switched domains. They were quick to respond and sorted the problem we were having with no trouble at all in less than 24 hours.

    Read on wp.org ↗
  8. ★★★★★ dandre0
    5mo ago

    Dashboard stats r convenient. Setup took no time. Most advanced stuff needs Pro which is kinda annoying. But free version handles basics fine

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. — Version 11.1.1 Fixes: Various bug fixes and updates 11.1.1
  2. — Version 11.1.0 New: Introducing new AI-Powered Headline Analyser Enhancements: Various Performance Improvements and Bug Fixes 11.1.0
  3. — Version 11.0.1 Fixes: Various bug fixes and updates 11.0.1
  4. — Version 11.0.0 Fixes: Various bug fixes and updates 11.0.0
  5. — Version 10.2.99 Fixes: Various bug fixes and updates 10.2.99
  6. — Version 10.2.2 Fixes: Various bug fixes and updates 10.2.2

Security history

via Wordfence Intelligence

All 12 disclosed vulnerabilities are patched in the current version (11.3.0). Sites still on an older version should update.

  1. Patched Medium · 5.3 MonsterInsights <= 11.0.0 - Missing Authorization ↗
    2026-07-27 CVE-2026-11366 Improper Authentication Affects <= 11.0.0 Patched in 11.1.0
  2. Patched High · 7.1 MonsterInsights <= 10.1.2 - Missing Authorization to Authenticated (Subscriber+) Sensitive Information Exposure And Plugin Integration Reset ↗
    2026-05-12 CVE-2026-5371 Missing Authorization Affects <= 10.1.2 Patched in 10.1.3
  3. Patched Medium · 4.3 Google Analytics by Monster Insights <= 8.21.0 - Missing Authorization ↗
    2024-01-05 CVE-2023-52220 Missing Authorization Affects <= 8.21.0 Patched in 8.22.0
  4. Patched Medium · 6.4 Google Analytics by Monster Insights <= 8.14.0 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗
    2023-05-10 CVE-2023-23999 Improper Neutralization of Input During Web Page Generation Affects <= 8.14.0 Patched in 8.14.1
  5. Patched Medium · 6.4 MonsterInsights <= 8.12.0 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗
    2023-01-13 CVE-2023-0081 Improper Neutralization of Input During Web Page Generation Affects <= 8.12.0 Patched in 8.12.1
  6. Patched Medium · 5.4 MonsterInsights <= 8.9.0 - Unauthenticated Stored Cross-Site Scripting via Google Analytics ↗
    2022-12-23 CVE-2022-3904 Improper Neutralization of Input During Web Page Generation Affects <= 8.9.0 Patched in 8.9.1
  7. Patched Medium · 6.4 MonsterInsights – Google Analytics Dashboard for WordPress <= 7.1 - Stored Cross-Site Scripting ↗
    2018-09-18 Improper Neutralization of Input During Web Page Generation Affects <= 7.1 Patched in 7.2.0
  8. Patched Low · 3.8 MonsterInsights - Google Analytics Dashboard for WordPress <= 5.4.4 - Authenticated Stored Cross-Site Scripting ↗
    2015-08-10 Improper Neutralization of Input During Web Page Generation Affects <= 5.4.4 Patched in 5.4.5
  9. Patched High · 7.2 MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) <= 5.3.3 - Cross-Site Scripting ↗
    2015-04-20 Improper Neutralization of Input During Web Page Generation Affects <= 5.3.3 Patched in 5.4
  10. Patched High · 7.2 MonsterInsights – Google Analytics Dashboard for WordPress <= 5.3.2 - Stored Cross-Site Scripting ↗
    2015-03-19 Improper Neutralization of Input During Web Page Generation Affects <= 5.3.2 Patched in 5.3.3
  11. Patched Medium · 5.5 MonsterInsights – Google Analytics Dashboard for WordPress <= 5.3.2 - Authenticated Stored Cross-Site Scripting ↗
    2015-03-06 Improper Neutralization of Input During Web Page Generation Affects <= 5.3.2 Patched in 5.3.3
  12. Patched Low · 3.5 MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) <= 5.1.2 - Cross-Site Scripting ↗
    2014-11-26 CVE-2014-9174 Improper Neutralization of Input During Web Page Generation Affects <= 5.1.2 Patched in 5.1.3

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

✓ Low memory footprint
✓ Low page-speed impact
✕ Runs on latest PHP + WP
✕ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 35 languages, 8 at 90% or more

Dutch (Formal) 100%
English (UK) 100%
Galician 100%
Serbian 100%
Spanish (Spain) 100%
Ukrainian 99%
Spanish (Argentina) 98%
Spanish (Chile) 98%
Dutch 76%
Czech 74%
Italian 73%
Russian 67%
French (France) 64%
Dutch (Belgium) 61%
German 60%
English (South Africa) 53%
Spanish (Colombia) 53%
Spanish (Ecuador) 53%
Spanish (Venezuela) 53%
English (Canada) 52%
Swedish 51%
Spanish (Mexico) 44%
Japanese 38%
Portuguese (Brazil) 37%

Plus 11 more locales with partial translations.

AI assistants

How it's measured →

Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.

Premium

Share of voice

How often each assistant names MonsterInsights when asked about these topics, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.

Assistants
ChatGPT, Claude
Topics tracked
Ecommerce, Analytics
Get early access to Premium →

Readme readiness

6 of 8 pass · checked 27 Oct 2026

Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.

  • ! Says what it does Short description names no action; say what the plugin does for the site.
  • ✓ Has a FAQ 10 questions in the FAQ.
  • ✓ FAQ asks real questions 10 of 10 read like questions a user would type.
  • ! Names who it is for Never says who the plugin is for or what they use it for.
  • ✓ Names what it works with Mentions WooCommerce, Yoast, Google Analytics, Easy Digital Downloads.
  • ✓ Headings and lists 5 headings and 2 lists.
  • ✓ Enough to quote 7,583 characters of description.
  • ✓ Tags match the text 3 of 5 tags appear in the text; "website analytics", "WordPress analytics" do not.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2025-03-21 3M+ → 2M+ down after 899 days in tier
  2. 2022-10-04 2M+ → 3M+ up after 1555 days in tier
  3. 2018-07-02 1M+ → 2M+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Embed this report card

Drop a live Pulse card for MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/google-analytics-for-wordpress" width="480" height="300" style="border:0" loading="lazy" title="MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) — Plugin Pulse"></iframe>
Preview card ↗

MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy): 2M+ active installs, 4.5★ (3,156 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/google-analytics-for-wordpress

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