Meta pixel for WordPress vs Meta for WooCommerce

Head-to-head on the signals that matter, from the public WordPress.org data.

Meta pixel for WordPress

by Facebook

Health C68

Meta for WooCommerce

by Facebook

Health C60

Active-install trajectory

Meta pixel for WordPress Meta for WooCommerce

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	Meta pixel for WordPress	Meta for WooCommerce
Active installs Modeled from the public "N+" band and recent downloads.	400K–500K	400K–500K
Install trend Change in active installs across the charted window.	0% ✓	-20%
Overall health	C · 68 ✓	C · 60
Maintenance How recently the plugin was updated.	100/100	100/100
Rating quality Volume-adjusted review quality.	43/100 ✓	25/100
Support Share of forum threads marked resolved.	53/100 ✓	46/100
Rating (adjusted)	2.75★ ✓	2.18★
Reviews	164	479 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	83/100 ✓	79/100
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	29d ago ✓	1mo ago
Downloads · 30d	286.0K	286.2K ✓
Category	Social	Social

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Meta pixel for WordPress Meta for WooCommerce

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.