Meta for WooCommerce
by Facebook · Social
Also makes 3 other plugins · 870.1K+ installs across the portfolio →
Reach more customers and drive sales on Facebook, Instagram and WhatsApp with the official Meta for WooCommerce plugin.
60 health vs 55 average across 1,135 Social plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Biggest win: Rating quality
To rank higher: Lift the average: resolve the issues driving the low reviews.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
284.3K
now · peak 1.7M
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
22
releases in the last 12 months
1mo ago
latest release · v3.7.5
173
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 57% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “400K+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2019-06-20 · 1,455 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A declining trend compresses what a buyer would pay.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ tredneb1mo ago
After struggling with this setup for far too long, and after the usual experience of trying to get help from the Meta Help Center (which was, unsurprisingly, not very helpful), I finally found the actual issue. The connection process fails if your browser blocks third-party cookies. The setup appears to work, shows that WooCommerce is connected to Facebook, and then the popup just goes black or gets stuck. There are no useful error messages, no clear indication of what went wrong, and the plugin logs only show that the access token is missing afterwards. The solution was to temporarily allow third-party cookies in the browser, complete the Meta connection, and then disable them again. A simple warning in the setup screen would have saved hours of troubleshooting. Expecting users to diagnose a silent OAuth failure caused by browser privacy settings is not exactly a great user experience.
Read on wp.org ↗ - ★★★★★ benddesign2mo ago
This has to be one of the worst plugins in the WordPress repository. I can’t even get the configuration screen to load and whenever the plugin syncs with Meta it eats up almost all of my server’s resources (32 GB RAM, 8 core CPU…).
Read on wp.org ↗ - ★★★★★ April3mo ago
Adding one more review noting that it does not work. I get stuck in connecting the plugin through WordPress to my Facebook catalog. I get as far as clicking to continue to set up products – but it just closes the window for Facebook and takes me back to the admin page to ‘get started’ again with connecting my shop to Facebook & Instagram. I have wasted 2 days trying to figure out the issue, so I’m done with it. I will have to use something else.
Read on wp.org ↗ - ★★★★★ giovanni19767mo ago
Mala experiencia: duplica eventos, soporte inútil, pésima y paupérrima
Read on wp.org ↗ - ★★★★★ giuliorizzo8mo ago
Always error try again. The support seems be absent.
Read on wp.org ↗ - ★★★★★ dtsint10mo ago
The plugin looks broken. Everything are shown twice. Also Conversion API does not work.
Read on wp.org ↗ - ★★★★★ royalfth10mo ago
Always a mess. Meta business should be rebuild from the ground. This plugin also. Keep getting setup loops after it should ad products to the store. As if nothing was setup. In Meta I see the store, but nothing more. Had contact with Meta support, made loom video’s, they called me and everything and after a while, sorry you need a different support, can you make a new ticket?!!! Just wauw! This topic was modified 9 months ago by royalfth.
Read on wp.org ↗ - ★★★★★ astranoctis10mo ago
I’m experiencing a fatal error related to the JSONResponse constructor in the Facebook for WooCommerce plugin. The plugin calls this function without the required argument, causing a site-breaking error when used alongside Elementor. Deactivating the plugin resolves the issue. Both plugins are up to date, but this conflict still exists.Additionally, I’m currently unable to create a support topic on the official forum to report this problem, which makes getting help difficult. Please look into this critical issue and provide a fix soon. This topic was modified 9 months, 1 week ago by astranoctis.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-07-23 Version 3.7.6 Fix – Fix/prepare release changelog fix by @bojanaivovic in #3972 Fix – ci(e2e): run all shards on ubuntu-latest instead of custom runner pools by @vahidkay-meta in #3976 Fix – Improve escaping and WordPress Plugin Check 3.7.6
- 2026-07-14 Version 3.7.5 Fix – ci(release): grant actions:write so Prepare Release can dispatch the build by @vahidkay-meta in #3973 Doc – Update the contributor’s guide by @iodic in #3820 Tweak – Remove deprecated WhatsApp consent checkbox from 3.7.5
Known vulnerabilities
via Wordfence Intelligence5 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- 2026-07-31 CVE-2026-66707 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.7.5 Patched in 3.7.6
- 2026-05-27 CVE-2026-49059 URL Redirection to Untrusted Site ('Open Redirect') Affects <= 3.7.0 Patched in 3.7.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 27 languages, 4 at 90% or more
Plus 3 more locales with partial translations.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-02 500K+ → 400K+ down after 2 days in tier
- 2026-05-31 400K+ → 500K+ up after 3 days in tier
- 2026-05-28 500K+ → 400K+ down after 507 days in tier
- 2025-01-06 600K+ → 500K+ down after 287 days in tier
- 2024-03-25 700K+ → 600K+ down after 192 days in tier
- 2023-09-15 800K+ → 700K+ down after 132 days in tier
- 2023-05-06 900K+ → 800K+ down after 151 days in tier
- 2022-12-06 800K+ → 900K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Meta pixel for WordPress 400K+ installs · 2.8★ · 3 shared tags C
-
Metricool – Social media and site statistics 80K+ installs · 4.2★ · 2 shared tags A -
Simpliest Social Share 500+ installs · 3.9★ · 2 shared tags D -
KN Mobile ShareBar 200+ installs · 4.1★ · 2 shared tags D
-
Contact Link Button 200+ installs · 3.6★ · 2 shared tags B -
Advanced Custom Fields (ACF®) 2M+ installs · 4.5★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Meta for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/facebook-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Meta for WooCommerce — Plugin Pulse"></iframe> Meta for WooCommerce: 400K+ active installs, 2.1★ (479 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/facebook-for-woocommerce