Newsletters, Email Marketing, SMS and Popups by Om vs Email Marketing for WooCommerce by Omnisend

Head-to-head on the signals that matter, from the public WordPress.org data.

Newsletters, Email Marketing, SMS and Popups by Om

by Omnisend

Health A88

Email Marketing for WooCommerce by Omnisend

by Omnisend

Health A91

Active-install trajectory

Newsletters, Email Marketing, SMS and Popups by Om Email Marketing for WooCommerce by Omnisend

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	Newsletters, Email Marketing, SMS and Popups by Om	Email Marketing for WooCommerce by Omnisend
Active installs Modeled from the public "N+" band and recent downloads.	100K–200K ✓	40K–50K
Install trend Change in active installs across the charted window.	-50%	-33% ✓
Overall health	A · 88	A · 91 ✓
Maintenance How recently the plugin was updated.	100/100	100/100
Rating quality Volume-adjusted review quality.	86/100	96/100 ✓
Support Share of forum threads marked resolved.	70/100	70/100
Rating (adjusted)	4.39★	4.79★ ✓
Reviews	16	168 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	94/100	99/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	11d ago	11d ago
Downloads · 30d	24.7K	31.4K ✓
Category	Forms	Email & Marketing

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Newsletters, Email Marketing, SMS and Popups by Om Email Marketing for WooCommerce by Omnisend

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.