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Ad Inserter – Ad Manager & AdSense Ads

by Spacetime · Uncategorized

Manage Google AdSense ads, banners, ad rotation, sticky widgets, AMP ads, ads.txt, tracking, header and footer code, PHP code, global custom fields

How scoring works →
99 Health · A
Maintenance 100/100
Rating quality 98/100
Support 100/100

99 health vs 56 average across 16,378 Uncategorized plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

100 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 98/100
Listing tuning 100/100
Support resolution 100/100

Daily downloads

Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive

-0% vs prior 30d
1.8KDownloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

153.8K

now · peak 431.8K

154K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Ad Inserter · #197 you AD Publisher · #16695 Wbcom Designs · #24826 Advanced Ads · #451

Rating trend

Star average over time · dips mark rough releases

4.9Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

513per 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

11

releases in the last 12 months

2mo ago

latest release · v2.8.17

11

tagged releases on record

Recent releases

2.8.17 · 2mo ago2.8.16 · 3mo ago2.8.15 · 3mo ago2.8.13 · 5mo ago2.8.12 · 6mo ago2.8.11 · 7mo ago2.8.10 · 7mo ago2.8.9 · 9mo ago2.8.8 · 10mo ago2.8.7 · 11mo ago2.8.6 · 12mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 87% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v2.8 87%
v2.7 11%
Older / other versions 1.9%

Estimated active installs

The public count shows “300K+”. Our estimate pins where the real number sits.

modeled estimate
300K–400K ≈350K

Modeled within the band wp.org reports; tightens as we track daily.

Install history · since 2015-03-10 · 1,493 observations

300KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

Details

Version
2.8.18
Last updated
29d ago
Added
2010-11-14 · 15 yrs old
Requires WP
6.0
Tested up to
7.0.4
Requires PHP
7.4

Recent review vibe

read from the latest 12 reviews to 2026-06-24
Positive PraiseOnboarding

Reviewers keep calling it flexible and worth recommending, though a few say the interface is dense and takes real effort to configure.

Recent reviews

All reviews on wp.org ↗
  1. wporg1955
    2mo ago

    Ad Inserter – отличный плагин! Мощный. Функциональный. Удобный. Рекомендую!

    Read on wp.org ↗
  2. asadsial
    2mo ago

    Ad inserter is very easy to use.

    Read on wp.org ↗
  3. Rik Brown
    3mo ago

    Found it very easy to understand and use and yet it can do so much. Thanks for this great plugin.

    Read on wp.org ↗
  4. gabrielel1370
    3mo ago

    Es excelente, aunque manejarlo no es nada intuitivo, es difícil, usaba theme foxiz para insertar directamente mis anuncios y ese theme tiene mejores controles a nivel de post individual, por parrafos, etc. luego pasé a adinserter porque me da opción de elegir el numero de palabras que debe tener un párrafo para que aparezca un anuncio, foxiz no me daba esa opción. Y batallando y usando chatgpt pude configurarlo. Tiene muchas opciones ocultas y es dificil de manejar. Lo bueno es que una vez que lo configuras que puedes olvidarlo. Espero que lo hagan mas intuitivo. Gracias

    Read on wp.org ↗
  5. xaviercadalso
    4mo ago

    Perfecto para controlar los anuncios en el blog

    Read on wp.org ↗
  6. simonsmith123
    4mo ago

    Amazing plugin. Recommend to everyone!

    Read on wp.org ↗
  7. kordi
    4mo ago

    This is a wonderful plugin!

    Read on wp.org ↗
  8. subervi67
    5mo ago

    MUY BUEN PLUGING…

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 2.8.17 Security fix for insecure direct object reference (credits to nightward) Security fix for missing authorization to block visibility (credits to Jack Pas (Dark.)) Security fix for missing authorization to unauthenticated 2.8.17
  2. Version 2.8.16 Fix for reflected cross-site scripting (credits to darkmode) Added support for Gutenberg blocks Lists button renamed to Conditions Few minor bug fixes, cosmetic changes and code improvements 2.8.16
  3. Version 2.8.15 Optimized AdSense API code Few minor bug fixes, cosmetic changes and code improvements 2.8.15
  4. Version 2.8.14 Fix for potential false positive security warning (Pro only) 2.8.14
  5. Version 2.8.13 Added remote management support for global custom fields (Pro only) Few minor bug fixes, cosmetic changes and code improvements 2.8.13
  6. Version 2.8.12 Added viewports to image custom fields (Pro only) Few minor bug fixes, cosmetic changes and code improvements 2.8.12

Known vulnerabilities

via Wordfence Intelligence

17 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2026-08-05 CVE-2026-11983 Missing Authorization Affects <= 2.8.16 Patched in 2.8.17
  2. 2026-07-08 CVE-2026-57693 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.8.11 Patched in 2.8.12
  3. 2026-07-02 CVE-2026-11900 Authorization Bypass Through User-Controlled Key Affects <= 2.8.16 Patched in 2.8.17
  4. 2026-06-05 CVE-2026-9280 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.8.15 Patched in 2.8.16
  5. 2025-11-04 CVE-2025-11745 Improper Neutralization of Script-Related HTML Tags in a Web Page (Basic XSS) Affects <= 2.8.7 Patched in 2.8.8
  6. 2025-03-05 CVE-2025-22623 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.8.0 Patched in 2.8.1
  7. 2024-10-14 CVE-2024-49248 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.7.37 Patched in 2.7.38
  8. 2023-09-22 CVE-2023-4645 Missing Authorization Affects <= 2.7.30 Patched in 2.7.31
  9. 2023-09-22 CVE-2023-4668 Missing Authorization Affects <= 2.7.30 Patched in 2.7.31
  10. 2023-04-19 CVE-2023-1549 Deserialization of Untrusted Data Affects <= 2.7.25 Patched in 2.7.26
  11. 2022-04-07 CVE-2022-0901 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects < 2.7.12 Patched in 2.7.12
  12. 2022-02-03 Improper Control of Generation of Code ('Code Injection') Affects < 2.7.11 Patched in 2.7.11
  13. 2022-01-24 CVE-2022-0288 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects < 2.7.10 Patched in 2.7.10
  14. 2019-07-15 CVE-2019-15324 Improper Control of Generation of Code ('Code Injection') Affects <= 2.4.21 Patched in 2.4.22
  15. 2019-07-12 CVE-2019-15323 Improper Limitation of a Pathname to a Restricted Directory ('Path Traversal') Affects <= 2.4.19 Patched in 2.4.20
  16. 2015-08-13 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.5.5 Patched in 1.5.6
  17. 2015-05-02 CVE-2015-9497 Cross-Site Request Forgery (CSRF) Affects < 1.5.3 Patched in 1.5.3

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 24 languages, 13 at 90% or more

Dutch 100%
Dutch (Formal) 100%
French (France) 100%
Italian 100%
Portuguese (Brazil) 100%
Slovenian 100%
Spanish (Chile) 100%
Spanish (Spain) 100%
Turkish 100%
Polish 93%
Spanish (Colombia) 93%
Japanese 91%
Russian 91%
Spanish (Ecuador) 89%
Spanish (Venezuela) 89%
Ukrainian 87%
Spanish (Mexico) 86%
Romanian 37%
Swedish 33%
English (UK) 21%
Chinese (China) 12%
German 8%
Dutch (Belgium) 6%
German (Formal) 1%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

No tier crossings observed yet.

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

Ad Inserter – Ad Manager & AdSense Ads: 300K+ active installs, 4.9★ (2,428 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/ad-inserter