Ad Inserter – Ad Manager & AdSense Ads
by Spacetime · Uncategorized
Manage Google AdSense ads, banners, ad rotation, sticky widgets, AMP ads, ads.txt, tracking, header and footer code, PHP code, global custom fields
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 96/100
no flags
Active installs
300K+
≈390K estimated
Momentum
+29%
downloads vs prior 30d
Biggest opportunity: Swap “amp” for “explorer”. “amp” isn't earning its slot: it only gets you to #11. “explorer” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
96 health vs 58 average across 25,767 Uncategorized plugins
Install conversion
How it's measured →1.5%
of downloads still active
At least 300K of 19.5M lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,778 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 11 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Recent review vibe
read from the latest 12 reviews to 2026-06-24Reviewers keep calling it flexible and worth recommending, though a few say the interface is dense and takes real effort to configure.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 5 days ago
Tested up to WordPress 7.2, the current branch or newer
4.9★ over 2,433 reviews, smoothed to 4.88★
5 of 5 tags set · short description in place
6 of 6 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
62
Momentum
Gaining ground
+1.9
Velocity
places per keyword, 28d
62%
Breadth
of keywords climbing, 28d
+1.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| ad manager your tag | #1 | #1 | 0 |
| ad inserter | #1 | #1 | 0 |
| ad rotation your tag | #1 | #1 | 0 |
| inserter | #1 | #1 | 0 |
| ad server | #1 | #1 | 0 |
| ad network | #1 | #1 | 0 |
| ad management | #1 | #1 | 0 |
| ad placement | #1 | #1 | 0 |
| advert | #1 | #1 | 0 |
| adverts | #1 | #1 | 0 |
| ad fraud | #1 | #1 | 0 |
| dfp | #1 | #1 | up 1 |
| amp ads | #2 | #2 | 0 |
| rotation | #2 | #1 | 0 |
| manage ad | #1 | #1 | 0 |
| easy ads | #1 | #1 | up 2 |
| ad tracking | #1 | #1 | 0 |
| footer ad | #1 | #1 | 0 |
| adsense ad | #1 | #1 | 0 |
| ads your tag | #3 | #2 | up 1 |
962 searches this plugin appeared in over the last 90 days, 20 listed. 757 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “amp” for “explorer”. “amp” isn't earning its slot: it only gets you to #11. “explorer” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “amp”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 431.8K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
11
releases in the last 12 months
5d ago
latest release · v2.8.20 · 28 Oct 2026
14
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 87% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “300K+”. Our estimate pins where the real number sits.
Crossed into this band 4.2 years ago; the previous band took 24 months to cross, which places it about 90% of the way through.
Install history since 24 Oct 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ wporg19554mo ago
Ad Inserter – отличный плагин! Мощный. Функциональный. Удобный. Рекомендую!
Read on wp.org ↗ - ★★★★★ asadsial5mo ago
Ad inserter is very easy to use.
Read on wp.org ↗ - ★★★★★ Rik Brown5mo ago
Found it very easy to understand and use and yet it can do so much. Thanks for this great plugin.
Read on wp.org ↗ - ★★★★★ gabrielel13705mo ago
Es excelente, aunque manejarlo no es nada intuitivo, es difícil, usaba theme foxiz para insertar directamente mis anuncios y ese theme tiene mejores controles a nivel de post individual, por parrafos, etc. luego pasé a adinserter porque me da opción de elegir el numero de palabras que debe tener un párrafo para que aparezca un anuncio, foxiz no me daba esa opción. Y batallando y usando chatgpt pude configurarlo. Tiene muchas opciones ocultas y es dificil de manejar. Lo bueno es que una vez que lo configuras que puedes olvidarlo. Espero que lo hagan mas intuitivo. Gracias
Read on wp.org ↗ - ★★★★★ xaviercadalso6mo ago
Perfecto para controlar los anuncios en el blog
Read on wp.org ↗ - ★★★★★ simonsmith1236mo ago
Amazing plugin. Recommend to everyone!
Read on wp.org ↗ - ★★★★★ kordi7mo ago
This is a wonderful plugin!
Read on wp.org ↗ - ★★★★★ subervi677mo ago
MUY BUEN PLUGING…
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.8.17 Security fix for insecure direct object reference (credits to nightward) Security fix for missing authorization to block visibility (credits to Jack Pas (Dark.)) Security fix for missing authorization to unauthenticated 2.8.17
- — Version 2.8.16 Fix for reflected cross-site scripting (credits to darkmode) Added support for Gutenberg blocks Lists button renamed to Conditions Few minor bug fixes, cosmetic changes and code improvements 2.8.16
- — Version 2.8.15 Optimized AdSense API code Few minor bug fixes, cosmetic changes and code improvements 2.8.15
- — Version 2.8.14 Fix for potential false positive security warning (Pro only) 2.8.14
- — Version 2.8.13 Added remote management support for global custom fields (Pro only) Few minor bug fixes, cosmetic changes and code improvements 2.8.13
- — Version 2.8.12 Added viewports to image custom fields (Pro only) Few minor bug fixes, cosmetic changes and code improvements 2.8.12
Security history
via Wordfence IntelligenceAll 27 disclosed vulnerabilities are patched in the current version (2.8.20). Sites still on an older version should update.
- Patched Medium · 6.5 Ad Inserter <= 2.8.19 - Unauthenticated Arbitrary Shortcode Execution via 's' Search Parameter ↗2026-10-30 CVE-2026-102905 Improper Control of Generation of Code Affects <= 2.8.19 Patched in 2.8.20
- Patched Medium · 6.1 Ad Inserter – Ad Manager & AdSense Ads <= 2.8.18 - Reflected Cross-Site Scripting ↗2026-10-26 CVE-2026-114709 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.18 Patched in 2.8.19
- Patched Medium · 6.1 Ad Inserter – Ad Manager & AdSense Ads <= 2.8.18 - Reflected Cross-Site Scripting ↗2026-10-22 CVE-2026-114194 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.18 Patched in 2.8.19
- Patched Medium · 4.3 Ad Inserter <= 2.8.18 - Authenticated (Subscriber+) Sensitive Information Disclosure in 'ai-debug-processing-fe' & 'ai-debug-meta' URL Parameters ↗2026-10-12 CVE-2026-89097 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 2.8.18 Patched in 2.8.19
- Patched Medium · 6.4 Ad Inserter – Ad Manager & AdSense Ads <= 2.8.18 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2026-10-12 CVE-2026-107864 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.18 Patched in 2.8.19
- Patched Medium · 6.1 Ad Inserter <= 2.8.18 - Reflected Cross-Site Scripting via 's' Search Parameter ↗2026-09-30 CVE-2026-89427 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.18 Patched in 2.8.19
- Patched Medium · 6.1 Ad Inserter <= 2.8.18 - Reflected Cross-Site Scripting via {search-query} Dynamic Tag (Referer Header) ↗2026-09-30 CVE-2026-19902 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.18 Patched in 2.8.19
- Patched Medium · 6.4 Ad Inserter 2.8.12 - 2.8.18 - Authenticated (Subscriber+) Stored Cross-Site Scripting ↗2026-09-25 CVE-2026-81655 Improper Neutralization of Input During Web Page Generation Affects 2.8.12 - 2.8.18 Patched in 2.8.19
- Patched High · 7.2 Ad Inserter – Ad Manager & AdSense Ads <= 2.8.18 - Unauthenticated Stored Cross-Site Scripting ↗2026-09-24 CVE-2026-97077 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.18 Patched in 2.8.19
- Patched Medium · 6.4 Ad Inserter – Ad Manager & AdSense Ads <= 2.8.11 - Authenticated (Subscriber+) Stored Cross-Site Scripting ↗2026-07-08 CVE-2026-57693 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.11 Patched in 2.8.12
- Patched Medium · 4.3 Ad Inserter <= 2.8.16 - Insecure Direct Object Reference to Authenticated (Contributor+) Arbitrary Post Content Disclosure via 'data' Shortcode Attribute ↗2026-07-02 CVE-2026-11900 Authorization Bypass Through User-Controlled Key Affects <= 2.8.16 Patched in 2.8.17
- Patched Medium · 6.1 Ad Inserter <= 2.8.15 - Reflected Cross-Site Scripting via URL Parameters in iframe Mode ↗2026-06-05 CVE-2026-9280 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.15 Patched in 2.8.16
- Patched Medium · 6.4 Ad Inserter <= 2.8.7 - Authenticated (Contributor+) Stored Cross-Site Scripting via Custom Field ↗2025-11-04 CVE-2025-11745 Improper Neutralization of Script-Related HTML Tags in a Web Page Affects <= 2.8.7 Patched in 2.8.8
- Patched Medium · 6.1 Ad Inserter - Ad Manager and AdSense Ads <= 2.8.0 - Reflected Cross-Site Scripting ↗2025-03-05 CVE-2025-22623 Improper Neutralization of Input During Web Page Generation Affects <= 2.8.0 Patched in 2.8.1
- 2024-10-14 CVE-2024-49248 Improper Neutralization of Input During Web Page Generation Affects <= 2.7.37 Patched in 2.7.38
- Patched Medium · 5.3 Ad Inserter <= 2.7.30 - Unauthenticated Sensitive Information Exposure via ai_ajax ↗
- 2022-04-07 CVE-2022-0901 Improper Neutralization of Input During Web Page Generation Affects < 2.7.12 Patched in 2.7.12
- 2022-02-03 Improper Control of Generation of Code Affects < 2.7.11 Patched in 2.7.11
- 2022-01-24 CVE-2022-0288 Improper Neutralization of Input During Web Page Generation Affects < 2.7.10 Patched in 2.7.10
- 2019-07-15 CVE-2019-15324 Improper Control of Generation of Code Affects <= 2.4.21 Patched in 2.4.22
- 2019-07-12 CVE-2019-15323 Improper Limitation of a Pathname to a Restricted Directory Affects <= 2.4.19 Patched in 2.4.20
- 2015-08-13 Improper Neutralization of Input During Web Page Generation Affects <= 1.5.5 Patched in 1.5.6
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 26 languages, 15 at 90% or more
Plus 2 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Manage Google AdSense ads, banners, ad rotation, sticky widgets, AMP ads, ads.txt, tracking, header and foo..."
- ✓ Has a FAQ 14 questions in the FAQ.
- ✓ FAQ asks real questions 11 of 14 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("for publishers", "use it").
- ✓ Names what it works with Mentions Google Analytics, Multisite, Zoom.
- ! Headings and lists 0 headings and 3 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 8,177 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2022-09-01 200K+ → 300K+ up after 729 days in tier
- 2020-09-02 300K+ → 200K+ down after 114 days in tier
- 2020-05-11 200K+ → 300K+ up after 527 days in tier
- 2018-12-01 100K+ → 200K+ up after 358 days in tier
- 2017-12-08 80K+ → 100K+ up after 97 days in tier
- 2017-09-02 70K+ → 80K+ up after 26 days in tier
- 2017-08-07 60K+ → 70K+ up after 62 days in tier
- 2017-06-06 50K+ → 60K+ up after 25 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
- W Wbcom Designs – WB Ad Manager 300+ installs · 3.6★ · 4 shared tags
-
AD Publisher – Automatically insert post ads 80+ installs · 4.1★ · 4 shared tags D -
Advanced Ads – Ad Manager & AdSense 90K+ installs · 4.9★ · 3 shared tags A -
AdRotate Banner Manager 20K+ installs · 4.3★ · 3 shared tags A -
Quads Ads Manager for Google AdSense 20K+ installs · 4.9★ · 3 shared tags A -
Easy Google AdSense 5K+ installs · 4.0★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for Ad Inserter – Ad Manager & AdSense Ads into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ad-inserter" width="480" height="300" style="border:0" loading="lazy" title="Ad Inserter – Ad Manager & AdSense Ads — Plugin Pulse"></iframe> Ad Inserter – Ad Manager & AdSense Ads: 300K+ active installs, 4.9★ (2,433 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/ad-inserter
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