Add-on WooCommerce – MailPoet 3
by Tikweb Management · eCommerce
Also makes 3 other plugins · 5.1K+ installs across the portfolio →
Let your customers subscribe to your MailPoet 3 newsletter as they checkout from WooCommerce with their purchase.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 58/100
Stale · Few reviews
Active installs
500+
≈580 estimated
Momentum
+44%
low volume, under 1,000 downloads a month
Biggest opportunity: “e commerce”, “mail” and “mailpoet” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
58 health vs 71 average across 9,841 eCommerce plugins
Install conversion
How it's measured →1.7%
of downloads still active
At least 500 of 29.9K lifetime downloads are still running, in line with its category: the median eCommerce plugin keeps 1.4%, across 5,174 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Update recency
Updated 643 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.5.14; the current branch is 7.1
5.0★ over 3 reviews, weighted for review count to 4.2★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 643 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Losing ground
-0.5
Velocity
places per keyword, 19d
25%
Breadth
of keywords climbing, 19d
-1.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| wysija your tag | #2 | #3 | 0 |
| e commerce your tag | Not in the top 24 | ||
| mail your tag | Not in the top 24 | ||
| mailpoet your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days, 1 listed. 3 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “e commerce”, “mail” and “mailpoet” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,492 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.6K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.8y ago
latest release · v1.1.10 · 30 Jan 2025
16
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “500+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago and a band this size takes about a year or more to cross, so the real count is still just under 600.
Install history since 2 Nov 2018
Recent reviews
All reviews on wp.org ↗- ★★★★★ lockedm3.8y ago
Had been looking for a solution to what I call the ‘mailpoet woocommerce unsubscribe problem’ and this plugin fixes a glaring problem for me with the base mailpoet functionality. You can read more about this problem in my blog at “webxdesign <dot> studio / blog”
Read on wp.org ↗ - ★★★★★ Nico8.0y ago
do the job !
Read on wp.org ↗ - ★★★★★ Amine CH8.1y ago
Thanks for the plugin, it works just fine!
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 18 languages, 9 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Let your customers subscribe to your MailPoet 3 newsletter as they checkout from WooCommerce with their pur..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Contact Form 7, Gravity Forms.
- ! Headings and lists 1 heading and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 3,656 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "wysija" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-09 600+ → 500+ down after 169 days in tier
- 2026-02-21 700+ → 600+ down after 115 days in tier
- 2025-10-29 800+ → 700+ down after 98 days in tier
- 2025-07-23 900+ → 800+ down after 112 days in tier
- 2025-04-02 1K+ → 900+ down after 562 days in tier
- 2023-09-18 2K+ → 1K+ down after 641 days in tier
- 2021-12-16 1K+ → 2K+ up after 921 days in tier
- 2019-06-09 700+ → 1K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
MailPoet Checkout Subscription for WooCommerce (Legacy) 300+ installs · 4.3★ · 2 shared tags D - N Ninja Forms – MailPoet 100+ installs · 3.6★ · 2 shared tags
-
MailPoet Gravity Forms Add-on 100+ installs · 3.9★ · 2 shared tags D -
Add-on Contact Form 7 – MailPoet 3 3K+ installs · 3.9★ · 1 shared tag C -
Fluent Forms Connector for MailPoet 1K+ installs · 3.9★ · 1 shared tag B -
Add-on Gravity Forms – MailPoet 3 600+ installs · 3.6★ · 1 shared tag D
Embed this report card
Drop a live Pulse card for Add-on WooCommerce – MailPoet 3 into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/add-on-woocommerce-mailpoet" width="480" height="300" style="border:0" loading="lazy" title="Add-on WooCommerce – MailPoet 3 — Plugin Pulse"></iframe> Add-on WooCommerce – MailPoet 3: 500+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/add-on-woocommerce-mailpoet
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