Looking for a fresh start with AdRotate Banner Manager or AdRotate Professional but you don't want to have to re-do all your ads?
Removed from WordPress.org
wp.org closed this plugin on 2026-09-06 — at the author’s request. It's no longer installable or updated. If you're running it, plan a replacement: closures are often security-related and WordPress won't warn you.
Health
D 45/100
Stale · Likely abandoned · Few reviews
Active installs
60+
≈67 estimated
Momentum
-22%
downloads vs prior 30d
Biggest opportunity: “ad injection”, “adrotate” and “adrotate switch” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
45 health vs 75 average across 555 Backup plugins
Install conversion
How it's measured →0.4%
of downloads still active
At least 60 of 14.9K lifetime downloads are still running, below its category: the median Backup plugin keeps 1.6%, across 284 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Backup plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Recent review vibe
read from the latest 2 reviews to 2022-07-25Both reviewers are happy, one says it works well and the other uses it for ad banners, though the feedback is thin and a few years old.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 2423 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 5.4.21; the current branch is 6.8
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 2423 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| ad injection your tag | Not in the top 24 | ||
| adrotate your tag | Not in the top 24 | ||
| adrotate switch your tag | Not in the top 24 | ||
| advert migration your tag | Not in the top 24 | ||
| max banner ads your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “ad injection”, “adrotate” and “adrotate switch” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,427 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 136 · peaks are release surges
Directory rank
Ranked about #19,100 to #20,000, alongside the other plugins at 60+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
6.6y ago
latest release · v1.12 · 13 Mar 2020
24
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60+”. Our estimate pins where the real number sits.
Crossed into this band 4 months ago; a band this size takes about a year or more to cross, which places it about 65% of the way through.
Install history since 10 Mar 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ ricettemondiali4.3y ago
Lu uso per banner pubblicitari
Read on wp.org ↗ - ★★★★★ reed1305.7y ago
This works well
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.3.2
Languages
via translate.wordpress.orgTranslated into 86 languages, 0 at 90% or more
Plus 62 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
Not checked yet. The readme could not be read from WordPress.org on this visit.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-27 70+ → 60+ down after 118 days in tier
- 2026-03-01 60+ → 70+ up after 2 days in tier
- 2026-02-27 70+ → 60+ down after 8 days in tier
- 2026-02-19 60+ → 70+ up after 2 days in tier
- 2026-02-17 70+ → 60+ down after 4 days in tier
- 2026-02-13 60+ → 70+ up after 9 days in tier
- 2026-02-04 70+ → 60+ down after 99 days in tier
- 2025-10-28 80+ → 70+ down after 5 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
FlatPM – Ad Manager, AdSense and Custom Code 10K+ installs · 4.2★ · 1 shared tag B -
Universal Google Adsense and Ads manager 2K+ installs · 4.1★ · 1 shared tag C -
Adrotate Extra Settings 50+ installs · 4.1★ · 1 shared tag D -
Ad Builder for AdRotate 20+ installs · 3.6★ · 1 shared tag - E Extended AdRotate Ad Placements 20+ installs · 4.2★ · 1 shared tag D
-
AdRotater Email Ad Reports 10+ installs · 4.3★ · 1 shared tag D
Embed this report card
Drop a live Pulse card for AdRotate Switch into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/adrotate-switch" width="480" height="300" style="border:0" loading="lazy" title="AdRotate Switch — Plugin Pulse"></iframe> AdRotate Switch: 60+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/adrotate-switch
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