Ads.txt Manager

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 98% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Modeled within the band wp.org reports; tightens as we track daily.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

Reviewers say it turns ads.txt into a couple of clicks in WordPress instead of an FTP job, with one older complaint about the file not landing where Google wanted it and another about the plugin registering a post type for a simple task.

1. ★★★★★ inhandwriter

   4mo ago

   This is nice

   Read on wp.org ↗
2. ★★★★★ Jason Ball

   1.3y ago

   This made it really easy to handle adt.txt files and works.

   Read on wp.org ↗
3. ★★★★★ yudayuda

   3.6y ago

   Instead of the previous cumbersome process of FTP and text editors, my clients can now update their ads.txt files in WP itself – brilliant!

   Read on wp.org ↗
4. ★★★★★ naveenyouth

   3.9y ago

   Does the job perfectly. Thanks to the developer for developing this flawless plugin.

   Read on wp.org ↗
5. ★★★★★ micka7878

   6.2y ago

   Très bon plugin, simple, rapide. Pas d’infos superflues, ça fait le taf. Je recommande.

   Read on wp.org ↗
6. ★★★★★ md6688

   6.2y ago

   very nice plugin

   Read on wp.org ↗
7. ★★★★★ Anonymous User 17829404

   6.2y ago

   I am wondering what is keeping away 80k users from hitting the five stars and a few words of appreciation. Lovely plugin.

   Read on wp.org ↗
8. ★★★★★ designserve

   6.7y ago

   Thanks for your excellent plugin. I really didn’t want to add yet another plugin just to deal with Google Adsense ads.txt but this is the only thing that has worked for me after spending a long time trying to make a straightforward file in the root directory work. Thanks again.

   Read on wp.org ↗

Recent releases and news for this plugin

1. 2025-07-14 Version 1.4.6 Changed: Replace dirname( __FILE__ ) calls with __DIR__ magic constant (props @Soean , @peterwilsoncc via #187 ). Changed: Bump WordPress “tested up to” version 6.8 (props @jeffpaul , @godleman via #183 , #184 , #194 , # 1.4.6
2. 2024-09-26 Version 1.4.5 Changed: Bump WordPress “tested up to” version 6.6 (props @ankitguptaindia , @jeffpaul , @sudip-md via #172 , #173 ). Changed: Bump WordPress minimum supported version from 6.3 to 6.4 (props @ankitguptaindia , @jeffpaul 1.4.5
3. 2024-06-26 Version 1.4.4 Added: Placeholder record can be added with no authorized sellers or buyers (props @ankitrox , @peterwilsoncc via #129 ). Changed: Bump WordPress “tested up to” version 6.5 (props @zamanq , @QAharshalkadu , @jeffpaul , @ 1.4.4
4. 2023-06-21 Version 1.4.3 Added: ads.txt file exists check from the backend (props @sksaju , @peterwilsoncc , @mmcachran , @dinhtungdu , @helen , @jeffpaul via #131 ). Added: Check for and delete orphan (app-)ads.txt posts not referenced in the o 1.4.3
5. 2023-01-16 Version 1.4.2 Changed: Update Support Level from Active to Stable (props @jeffpaul , @peterwilsoncc via #123 ). Changed: Update Cypress integration to use v11 (props @jayedul , @peterwilsoncc via #116 ). Fixed: Display ads.txt files f 1.4.2
6. 2022-12-14 Version 1.4.1 Added: Support for OWNERDOMAIN & MANAGERDOMAIN per version 1.1 of the spec (props @SoftCreatR , @tott , @jeffpaul , @peterwilsoncc via #108 ) Added: Unit tests (props @jeffpaul , @cadic , @faisal-alvi , @peterwilsoncc vi 1.4.1

1 disclosed vulnerability on record for this plugin, fixed in the current version. Sites on older versions stay exposed until they update.

1. High · 8.1 simple-git < 3.16.0 - Remote Code Execution ↗
   2023-02-23 CVE-2022-25860 Improper Control of Generation of Code ('Code Injection') Affects <= 1.4.2 Patched in 1.4.3

Automated install-time checks, tested on PHP 8.1.12 · WP 6.8.1

Translated into 16 languages, 16 at 90% or more

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

No tier crossings observed yet.

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Ads.txt Manager 4K+ installs · 3.8★ · 4 shared tags C
• Ads.txt & App-ads.txt Manager for WordPress 2K+ installs · 4.6★ · 3 shared tags A
• Actirise – Advertising & Monetization 200+ installs · 4.5★ · 3 shared tags A
• Ad Commander – Ad Manager for Banners, AdSense, Ad Networks 100+ installs · 4.2★ · 3 shared tags A
• CM Ad Changer – A simple tool to control and optimize your site's banners 100+ installs · 3.5★ · 3 shared tags B
• The Publisher Desk ads.txt 100+ installs · 4.0★ · 3 shared tags D

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Ads.txt Manager: 100K+ active installs, 4.7★ (15 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/ads-txt