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AdsInserter

by nechehin · Admin & Utilities

Also makes 1 other plugin · 110+ installs across the portfolio →

Free audit wp.org ↗

Manage your site placements from adsinserter.com dashboard. Show placement units by filters: device type, referrer, url, tags and more.

⚠ Stale⚠ Likely abandoned⚠ Few reviews
How scoring works →
47 Health · D
Maintenance 8/100
Rating quality 76/100
Support 70/100

47 health vs 54 average across 3,793 Admin & Utilities plugins

10+

Active installs

≈19 estimated

3.0K

Total downloads

since 2017

4.06★

Rating (adjusted)

5.0★ raw · 2 reviews

-41%

34

Downloads · 30d

category median +24%

Removal-risk signals

45/100

Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.

  • Long abandoned. No update in 3+ years — the top precursor to removal once a vulnerability is found.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

55 / 100

Room to improve

Biggest win: Update recency

Update recency 17/100
WP compatibility 60/100
Rating quality 52/100
Listing tuning 100/100

To rank higher: Last updated 1097 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,426 days · wp.org + Plugin Pulse archive

-41% vs prior 30d
0Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

34

now · peak 100

3430d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

AdsInserter · #31940 you Ad Inserter · #198 Ads.txt Manager · #355 Advanced Ads · #452

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

3.4Kper 1k installs · Aug 26

Release cadence

No release in a year
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

0

releases in the last 12 months

7.8y ago

latest release · v1.7

8

tagged releases on record

Recent releases

1.7 · 7.8y ago1.6 · 7.8y ago1.5 · 8.5y ago1.4 · 8.5y ago1.3 · 8.5y ago1.2 · 8.5y ago1.1 · 8.6y ago1.0 · 8.6y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.7 100%

Estimated active installs

The public count shows “10+”. Our estimate pins where the real number sits.

tracked estimate
10–20 ≈19

Refined from the date this plugin crossed into its current band.

Install history · since 2022-10-04 · 1,384 observations

10Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.

Ratings · 2 reviews

Read on wp.org ↗
5★
2 4★
0 3★
0 2★
0 1★
0

Details

Version
1.7
Last updated
3.0y ago
Added
2017-12-29 · 8 yrs old
Requires WP
4.6
Tested up to
6.3.10
Requires PHP
5.4
Changelog ↗Support forum ↗Reviews ↗Advanced stats ↗

Recent review vibe

read from the latest 2 reviews to 2018-01-31
Positive Praise

Reviewers are happy, calling it the best of the similar tools they've tried and saying it saves developers from reinstalling banner codes by hand.

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ DlMON
    8.6y ago

    Переюзал кучу аналогичных сервисов… Лучше Adsinserter пока не нашел! Желаю успехов в развитии данного сервиса! Спасибо! P.S. Не нашел кнопку donate 😉

    Read on wp.org ↗
  2. ★★★★★ nechehin
    8.6y ago

    Service frees programmers from reinstalling the codes of banners

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.2.16 · WP 5.4

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 2 languages, 2 at 90% or more · development strings

Russian 100%
Ukrainian 100%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2025-09-12 20+ → 10+ down after 27 days in tier
  2. 2025-08-16 10+ → 20+ up after 69 days in tier
  3. 2025-06-08 20+ → 10+ down after 1 days in tier
  4. 2025-06-07 10+ → 20+ up after 2 days in tier
  5. 2025-06-05 20+ → 10+ down after 1 days in tier
  6. 2025-06-04 10+ → 20+ up after 17 days in tier
  7. 2025-05-18 20+ → 10+ down after 67 days in tier
  8. 2025-03-12 30+ → 20+ down after 95 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

Embed this report card

Drop a live Pulse card for AdsInserter into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/adsinserter" width="480" height="300" style="border:0" loading="lazy" title="AdsInserter — Plugin Pulse"></iframe>
Preview card ↗

AdsInserter: 10+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/adsinserter