Always Use Open Graph with Jetpack
by Brandon Kraft · Uncategorized
Also makes 5 other plugins · 40.7K+ installs across the portfolio →
Use Jetpack's Open Graph tags even when another SEO plugin is active or you'd rather leave Jetpack Social turned off.
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Health
A 87/100
Few reviews
Active installs
500+
≈550 estimated
Momentum
—
no download trend yet
Biggest opportunity: Add “graph”, “open” and “graphs” to your wp.org tags. You rank #11, #12 and #18 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 2 listed these are the slots worth spending.
87 health vs 58 average across 25,751 Uncategorized plugins
Install conversion
How it's measured →2.5%
of downloads still active
At least 500 of 19.7K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,772 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Rating quality
Updated 73 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 8 reviews, smoothed to 4.22★ and held back under 25 reviews
2 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Losing ground
-0.2
Velocity
places per keyword, 28d
16%
Breadth
of keywords climbing, 28d
+0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| jetpack social | #5 | #11 | 0 |
| open graph your tag | #6 | #13 | down 1 |
| graph | #11 | #17 | down 2 |
| open | #12 | #17 | down 2 |
| jetpack your tag | #15 | #22 | 0 |
| open graph tag | #6 | #14 | 0 |
| facebook open graph | #7 | #18 | 0 |
| social open graph | #7 | #19 | 0 |
| og tags | #8 | #11 | up 1 |
| graphs | #18 | #21 | down 1 |
| social graph | #15 | #21 | 0 |
20 searches this plugin appeared in over the last 90 days, 11 listed. 9 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Add “graph”, “open” and “graphs” to your wp.org tags. You rank #11, #12 and #18 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 2 listed these are the slots worth spending.
- One page off on “jetpack”. #15 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 237 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
1.5y ago
latest release · v1.0.1 · 29 Apr 2025
3
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “500+”. Our estimate pins where the real number sits.
Crossed into this band 12 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 21 Mar 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ vitorhugojapa8.8y ago
It works great as expected. Tested with: https://developers.facebook.com/tools/debug/sharing and https://cards-dev.twitter.com/validator
Read on wp.org ↗ - ★★★★★ Jenniffer9.4y ago
I love it. I needed to do some things that Yoast SEO was not able to do. It works as it should and doesn’t give me any problems.
Read on wp.org ↗ - ★★★★★ InSightGraphicDesign10.6y ago
Lets Jetpack output the proper og meta data for each post, without having to turn on the whole Sharing module in Jetpack. Sharing a post on Facebook now pulls in the featured image, post title & excerpt.
Read on wp.org ↗ - ★★★★★ Richard Archambault11.5y ago
It forces Jetpack to output the Open Graph tags, even if they are turned off!
Read on wp.org ↗ - ★★★★★ jackdye11.6y ago
Having spent the best part of 8 hours to get Jetpack to publish my blog posts on Facebook in desperation I downloaded this plugin.Having first disabled YOAST Social og, it worked an absolute charm!
Read on wp.org ↗ - ★★★★★ LN-CWM11.8y ago
I was having trouble with Google+ not displaying the featured image when posting with Jetpack Publicize. This plugin seems to have fixed that. The post’s featured image now appears in the Google+ posting. (Prior to this, Google+ was grabbing and displaying the logo from my blog, not the featured image for the post.)
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.2.4
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 3 questions in the FAQ.
- ✓ FAQ asks real questions 3 of 3 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("great for", "built for").
- ✓ Names what it works with Mentions Yoast, Jetpack, Twitter.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 987 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text All 2 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-11-01 600+ → 500+ down after 1 days in tier
- 2025-10-31 500+ → 600+ up after 5 days in tier
- 2025-10-26 600+ → 500+ down after 2 days in tier
- 2025-10-24 500+ → 600+ up after 10 days in tier
- 2025-10-14 600+ → 500+ down after 7 days in tier
- 2025-10-07 500+ → 600+ up after 107 days in tier
- 2025-06-22 600+ → 500+ down after 8 days in tier
- 2025-06-14 500+ → 600+ up after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
The SEO Framework – Fast, Automated, Effortless. 200K+ installs · 4.9★ · 1 shared tag A -
Jetpack Protect 100K+ installs · 4.6★ · 1 shared tag A -
Meta Tag Manager 70K+ installs · 4.7★ · 1 shared tag A -
Social Preview and Open Graph Tags 50K+ installs · 4.6★ · 1 shared tag A -
Jetpack VaultPress Backup 20K+ installs · 4.3★ · 1 shared tag A -
OG — Better Share on Social Media 20K+ installs · 4.8★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Always Use Open Graph with Jetpack into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/always-use-jetpack-open-graph" width="480" height="300" style="border:0" loading="lazy" title="Always Use Open Graph with Jetpack — Plugin Pulse"></iframe> Always Use Open Graph with Jetpack: 500+ active installs, 5.0★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/always-use-jetpack-open-graph
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