Button Generator – Easily Create Custom Buttons with Icons and Analytics
by Wow-Company · Forms
Also makes 20 other plugins · 93.5K+ installs across the portfolio →
Design and display custom buttons anywhere on your site. Add floating or inline buttons with icons, advanced targeting, and built-in analytics.
85 health vs 63 average across 1,679 Forms plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Daily downloads
Since 2022-10-05 · 1,424 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
635
now · peak 5.7K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
3
releases in the last 12 months
3mo ago
latest release · v3.2.6
27
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 67% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “4K+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history · since 2019-05-11 · 1,426 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ dyerhaus2.2y ago
I tried every Button Generator I could find, they all fell short… until I found Button Generator Pro. My needs were simple: I wanted the button to be nothing more than text that read “DOWNLOAD” with an arrow icon beside it. That button was to sit inline with the text of the file name, however no other button generator could do that. Try to put it inline and it simply wouldn’t do it. As I started using it, there were a few more things I wanted that weren’t there. I emailed Wow and they added the features in the next update. This happened three times. Incredibly responsive support, easy to use, and the only one that works. I wouldn’t waste your time with any other button generator when Wow makes the best one available.
Read on wp.org ↗ - ★★★★★ JWebber742.3y ago
Would be nice to have this integrated into TinyMCE instead of having to leave the post to go to the button maker to make a button. Where is the “open in new window” option for opening hyper links when clicking the button? This topic was modified 2 years, 2 months ago by JWebber74.
Read on wp.org ↗ - ★★★★★ clemttt2.4y ago
Great plugin ! Very simple use, I was looking for this kind of plugin since a long time
Read on wp.org ↗ - ★★★★★ rollotomassi83.4y ago
5 Star Plugin and Support. Highly Recommend.
Read on wp.org ↗ - ★★★★★ bluppi3.8y ago
Très bon produit
Read on wp.org ↗ - ★★★★★ cposey4.3y ago
Installed the plugin. Created a button. Copied the shortcode to my webpage. No button.
Read on wp.org ↗ - ★★★★★ littlemike555.0y ago
I give it a 5 star because I love it.
Read on wp.org ↗ - ★★★★★ FFSkyrider5.7y ago
Nice addon, but why is “Open in new window” link a pro feature? This HTML attribute is VERY easily to add on your own (without any addon), so why is this a pro feature? That’s just stupid.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 3.2.6 Fixed: grammar error in ListTable Fixed: wrong variable type in ListTable Changed: method for output of buttons styles 3.2.6
- — Version 3.2.5 Updated: FontAwesome icons to version 7.1. Update: purify.js to version 3.3.0. Fixed: minor bugs. 3.2.5
- — Version 3.2.4 Fixed: issue with saving the option block status Fixed: improved sanitization and escaping in the builder 3.2.4
- — Version 3.2.3 Improved: Refactored AdminActions class for better performance and readability Improved: Reordered condition checks for better execution performance Updated: Added strict type hinting for method arguments in AdminActions 3.2.3
- — Version 3.2.2 Improved: Reorganized method order in DBManager class for better readability and maintenance Improved: Minor SQL formatting for consistency Cleaned: Minor code style improvements according to WordPress Coding Standards ( 3.2.2
- — Version 3.2.1 Fixed: when update the button settings, create a new button. 3.2.1
Known vulnerabilities
via Wordfence Intelligence8 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- Medium · 6.1 Multiple Wow-Company Plugins (Various Versions) -- Reflected Cross-Site Scripting via 'page' parameter ↗2023-05-22 CVE-2023-2362 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.3.4 Patched in 2.3.5
- Medium · 4.4 Button Generator – easily Button Builder <= 2.3.3 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2023-03-02 CVE-2023-27452 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.3.3 Patched in 2.3.4
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-24 5K+ → 4K+ down after 1 days in tier
- 2026-08-23 4K+ → 5K+ up after 2 days in tier
- 2026-08-21 5K+ → 4K+ down after 461 days in tier
- 2025-05-17 6K+ → 5K+ down after 58 days in tier
- 2025-03-20 5K+ → 6K+ up after 1 days in tier
- 2025-03-19 6K+ → 5K+ down after 1 days in tier
- 2025-03-18 5K+ → 6K+ up after 99 days in tier
- 2024-12-09 6K+ → 5K+ down after 314 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Floating Button – Easily Create Sticky, Fixed & Floating Buttons 4K+ installs · 3.4★ · 4 shared tags B -
Sticky Action Buttons – Call, Chat, Navigate and more 200+ installs · 3.9★ · 3 shared tags D -
Poly Support 20+ installs · 3.6★ · 3 shared tags C -
CoreTech Contact Buttons, Chat, Calls & Tracking — installs · 4.1★ · 3 shared tags B -
Accelvia Connect – Floating CTA — installs · 3.6★ · 3 shared tags B -
Contact Buttons by WebAdis — installs · 3.6★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for Button Generator – Easily Create Custom Buttons with Icons and Analytics into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/button-generation" width="480" height="300" style="border:0" loading="lazy" title="Button Generator – Easily Create Custom Buttons with Icons and Analytics — Plugin Pulse"></iframe> Button Generator – Easily Create Custom Buttons with Icons and Analytics: 4K+ active installs, 4.3★ (18 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/button-generation