Kit (formerly ConvertKit) for WooCommerce
by nathanbarry · Email & Marketing
Integrates WooCommerce with Kit allowing customers to be automatically sent to your Kit account.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 85/100
Few reviews
Active installs
4K+
≈4.5K estimated
Momentum
-13%
downloads vs prior 30d
Biggest opportunity: Swap “email” for “kit”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “kit” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
85 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →0.9%
of downloads still active
At least 4K of 426.1K lifetime downloads are still running, in line with its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 20 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 5 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 6 reviews, smoothed to 4.20★ and held back under 25 reviews
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.9
Velocity
places per keyword, 27d
11%
Breadth
of keywords climbing, 27d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| convertkit your tag | #2 | #8 | 0 |
| kit | #11 | #15 | up 1 |
| capture your tag | #24 | #23 | — |
| email your tag | Not in the top 24 | ||
| embed form your tag | Not in the top 24 | ||
| marketing your tag | Not in the top 24 | ||
13 searches this plugin appeared in over the last 90 days, 3 listed. 10 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “email” for “kit”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “kit” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 16.7K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
20
releases in the last 12 months
5d ago
latest release · v2.2.3 · 26 Oct 2026
82
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “4K+”. Our estimate pins where the real number sits.
Crossed into this band 12 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 24 Dec 2016
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-10-26 Version 2.2.3 Fix: Subscribe: Add Order Note when creating the subscriber for a Form fails Fix: Checkout: Fatal error when saving the opt in for an invalid Order ID Fix: Abandoned Cart: Store email address entered in the Checkout bloc 2.2.3
- 2026-10-15 Version 2.2.2 Fix: Purchase Data: Send the price paid for each Product, instead of the Product’s current price Fix: Purchase Data: Don’t add a success Order Note when updating the subscriber’s Custom Fields fails Fix: Sync Past Orders 2.2.2
- 2026-10-05 Version 2.2.1 Fix: OAuth: Connect: Check user has required permissions Fix: OAuth: Connect: Use nonce to prevent CSRF 2.2.1
- 2026-09-21 Version 2.2.0 Fix: Purchase Data: Use subscriber ID from purchase data instead of expensive subscriber lookup by email Updated: WordPress Libraries to 2.7.0 2.2.0
- 2026-08-27 Version 2.1.9 Updated: WordPress Libraries to 2.6.1 2.1.9
- 2026-08-19 Version 2.1.8 Fix: Orders: Register opt-in metabox on Orders screen when HPOS is disabled Updated: WordPress Libraries to 2.6.0 2.1.8
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (2.2.3). Sites still on an older version should update.
- Patched Medium · 5.3 Kit (formerly ConvertKit) for WooCommerce <= 2.1.5 - Unauthenticated Information Exposure ↗2026-07-02 CVE-2026-57753 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 2.1.5 Patched in 2.1.7
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Integrates WooCommerce with Kit allowing customers to be automatically sent to your Kit account."
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ! Headings and lists 1 heading and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 823 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 2 of 5 tags appear in the text ("convertkit", "embed form", "marketing" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-11-14 5K+ → 4K+ down after 13 days in tier
- 2025-11-01 4K+ → 5K+ up after 2 days in tier
- 2025-10-30 5K+ → 4K+ down after 1 days in tier
- 2025-10-29 4K+ → 5K+ up after 4 days in tier
- 2025-10-25 5K+ → 4K+ down after 2 days in tier
- 2025-10-23 4K+ → 5K+ up after 8 days in tier
- 2025-10-15 5K+ → 4K+ down after 1 days in tier
- 2025-10-14 4K+ → 5K+ up after 107 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Gravity Forms ConvertKit Add-On 700+ installs · 3.8★ · 5 shared tags D -
Kit (formerly ConvertKit) for WPForms 1K+ installs · 4.1★ · 3 shared tags A -
Klaviyo 100K+ installs · 3.2★ · 2 shared tags B -
Mailchimp List Subscribe Form 60K+ installs · 2.8★ · 2 shared tags B -
Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation 10K+ installs · 4.2★ · 2 shared tags A -
Mailjet Email Marketing 10K+ installs · 3.3★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Kit (formerly ConvertKit) for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/convertkit-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Kit (formerly ConvertKit) for WooCommerce — Plugin Pulse"></iframe> Kit (formerly ConvertKit) for WooCommerce: 4K+ active installs, 5.0★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/convertkit-for-woocommerce
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