PinnerPress – Customizable Pin Buttons for Pinterest Creators
by PinnerPress · Social
The Ultimate Pinterest Plugin for WordPress. Boost your Pinterest traffic and engagement with powerful tools for content creators.
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Health
Not scored
no reviews to score from
Active installs
200+
≈260 estimated
Momentum
-6%
low volume, under 1,000 downloads a month
Biggest opportunity: “pins”, “pinterest” and “social media” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →4.5%
of downloads still active
At least 200 of 4.4K lifetime downloads are still running, above its category: the median Social plugin keeps 0.5%, across 1,276 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 11 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Rating quality
Updated 57 days ago
Tested up to WordPress 7.1.4, the current branch or newer
No reviews yet, so wp.org scores it as a middling unrated listing
3 of 5 tags set · short description in place
To rank higher: No reviews yet. wp.org scores an unrated plugin as middling on rating, so the first good reviews lift it.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
52
Momentum
Holding steady
+0.3
Velocity
places per keyword, 27d
50%
Breadth
of keywords climbing, 27d
+0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| customizable pin it button | #6 | #19 | 0 |
| pin | #21 | #24 | down 5 |
| pin to pinterest | #8 | #21 | up 2 |
| pinterest pin | #14 | #21 | down 1 |
| pins your tag | Not in the top 24 | ||
| pinterest your tag | Not in the top 24 | ||
| social media your tag | Not in the top 24 | ||
16 searches this plugin appeared in over the last 90 days, 4 listed. 12 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- “pins”, “pinterest” and “social media” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 9 Aug 2025 · 451 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 853 · peaks are release surges
Directory rank
Ranked about #11,300 to #12,900, alongside the other plugins at 200+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
11
releases in the last 12 months
2mo ago
latest release · v1.2.0 · 7 Sep 2026
16
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Crossed into this band 7 months ago; a band this size takes about a year or more to cross, which places it about 60% of the way through.
Install history since 14 Aug 2025
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "The Ultimate Pinterest Plugin for WordPress. Boost your Pinterest traffic and engagement with powerful tool..."
- ✓ Has a FAQ 5 questions in the FAQ.
- ✓ FAQ asks real questions 5 of 5 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Pinterest.
- ✓ Headings and lists 2 headings and 2 lists.
- ✓ Enough to quote 1,270 characters of description.
- ✓ Tags match the text 2 of 3 tags appear in the text; "social media" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-03-28 100+ → 200+ up after 83 days in tier
- 2026-01-04 90+ → 100+ up after 15 days in tier
- 2025-12-20 80+ → 90+ up after 26 days in tier
- 2025-11-24 60+ → 80+ up after 1 days in tier
- 2025-11-23 70+ → 60+ down after 20 days in tier
- 2025-11-03 60+ → 70+ up after 15 days in tier
- 2025-10-19 50+ → 60+ up after 7 days in tier
- 2025-10-12 40+ → 50+ up after 8 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WPSEO Pinterest Rich Pins for WooCommerce 30+ installs · 3.8★ · 2 shared tags D - P Pinterest Importer 30+ installs · 4.1★ · 2 shared tags D
- N NoPIN 10+ installs · 3.6★ · 2 shared tags
-
AddToAny Share Buttons 300K+ installs · 4.7★ · 1 shared tag A -
Pinterest for WooCommerce 200K+ installs · 2.6★ · 1 shared tag B -
Social Sharing Plugin – Sassy Social Share 100K+ installs · 4.7★ · 1 shared tag C
Embed this report card
Drop a live Pulse card for PinnerPress – Customizable Pin Buttons for Pinterest Creators into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/customizable-pinner-buttons-for-pinterest-creators" width="480" height="300" style="border:0" loading="lazy" title="PinnerPress – Customizable Pin Buttons for Pinterest Creators — Plugin Pulse"></iframe> PinnerPress – Customizable Pin Buttons for Pinterest Creators: 200+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/customizable-pinner-buttons-for-pinterest-creators
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