Pinterest for WooCommerce
by WooCommerce · Email & Marketing
Also makes 27 other plugins · 4.4M+ installs across the portfolio →
Get your products in front of Pinterest users searching for ideas and things to buy. Connect your WooCommerce store to make your catalog browsable.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 74/100
no flags
Active installs
200K+
≈290K estimated
Momentum
+36%
downloads vs prior 30d
Biggest opportunity: Swap “marketing” and “pixel” for “ideas” and “retargeting”. “marketing” isn't earning its slot: you're not in the first 24 results for its own search. “ideas” sits at #4 untagged, close enough for a declared tag to move it up. “pixel” isn't earning its slot: it only gets you to #16. “retargeting” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
74 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →1.9%
of downloads still active
At least 200K of 10.7M lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 13 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 2 days ago
Tested up to WordPress 7.1.4, the current branch or newer
2.3★ over 68 reviews, smoothed to 3.06★
5 of 5 tags set · short description in place
4 of 5 support threads resolved in the last 2 months
To rank higher: Lift the average: resolve the issues driving the low reviews.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
63
Momentum
Gaining ground
+1.9
Velocity
places per keyword, 28d
68%
Breadth
of keywords climbing, 28d
+0.9
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| pinterest your tag | #1 | #5 | 0 |
| wordpress pinterest | #1 | #4 | up 1 |
| pinterest plugin wordpress | #1 | #7 | up 1 |
| wordpress pinterest plugin | #1 | #7 | up 1 |
| pinterest plugin | #1 | #4 | 0 |
| pinterest connect | #1 | #7 | — |
| restrict woocommerce products | #1 | #3 | 0 |
| ideas | #4 | #15 | up 2 |
| woocommerce catalog visibility | #2 | #10 | up 3 |
| pinterest feed | #2 | #10 | up 1 |
| things | #6 | #24 | — |
| product catalog feed your tag | #7 | #18 | up 1 |
| woocommerce your tag | #8 | #17 | up 9 |
| woocommerce pixel | #3 | #13 | 0 |
| woocommerce purchased products | #3 | #9 | 0 |
| for woocommerce | #9 | #20 | 0 |
| retargeting | #6 | #19 | 0 |
| woocommerce marketing | #5 | #17 | up 3 |
| woocommerce catalog | #5 | #18 | up 2 |
| product catalog woocommerce | #5 | #18 | up 3 |
| marketing your tag | Not in the top 24 | ||
470 searches this plugin appeared in over the last 90 days, 20 listed. 386 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “marketing” and “pixel” for “ideas” and “retargeting”. “marketing” isn't earning its slot: you're not in the first 24 results for its own search. “ideas” sits at #4 untagged, close enough for a declared tag to move it up. “pixel” isn't earning its slot: it only gets you to #16. “retargeting” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “pixel”. #16 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 589.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
13
releases in the last 12 months
2d ago
latest release · v1.6.1 · 29 Oct 2026
92
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200K+”. Our estimate pins where the real number sits.
Crossed into this band 42 days ago and the previous band took 18 months to cross, so the real count is still just under 300K.
Install history since 1 Jan 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ Marcus4mo ago
Disappointing experience. After synchronization, the feed fetching constantly drops into a remote sync error. I checked my server upside down — nothing is blocking the connection. I spent so much time troubleshooting this plugin with zero results. All AI tools pointed to a connection issue, but even a complete reinstallation didn’t help. The plugin successfully connects to the site (proving the connection bridge is fine) and generates a publicly accessible XML file with correct permissions. It works perfectly via a browser, but the FETCH_ERROR keeps repeating, flooding the log hundreds of times. Meanwhile, the admin dashboard shows 0 synced products and 1 feed error. This clearly proves that the connection drops somewhere on the line between my server and the Pinterest server.
Read on wp.org ↗ - ★★★★★ ordenencasa5mo ago
Buenos días, El soporte desde el primer momento fue extraordinario. Estaba agobiada al no contar con Desarrolladores web en la empresa y por suerte, me ayudaron desde el principio con un seguimiento extraordinario y una solución. Lo recomiendo sin duda y siempre que tenga alguna otra cuestión, me pondré en contacto de nuevo 🙂 ¡Buen trabajo! Gracias y saludos, Andrea
Read on wp.org ↗ - ★★★★★ htb8mo ago
with the help of the team and numerous discussions I figured out a solution to exclude the variations from the pinterest feed… thanks again for a great plugin!
Read on wp.org ↗ - ★★★★★ mwanamajinl8mo ago
I am sorry to give feedback this way: somehow I am not allowed to create a new issue on the support page. After successfully connecting this plugin to Pinterest, we received an email from Pinterest with this message:Some of your products from Made by Pinterest for WooCommerce on [redacted] (NL|nl|EUR) will no longer be published after March 13, unless you resolve data ingestion issues before that date. Until then, you will see outdated product information. The error is: Some images could not be downloaded because requests to the image host’s server are rate-limited. HTTP status code: 429.So the way the plugin tells Pinterest to add products to the catalog causes an overload of requests to the webserver
Read on wp.org ↗ - ★★★★★ Erik Molenaar9mo ago
This plugin completely flooded our Action Scheduler with thousands of background jobs, eventually causing database bloat and timeouts. Cleanup became a manual and time-consuming process because the housekeeping cron job timed out during cleanup. If you care about performance and stability on a production WooCommerce site, avoid this plugin. The background job handling is not safe at scale. Don’t use!
Read on wp.org ↗ - ★★★★★ jediwp1.1y ago
This plugin I believe was the culprite for my site going down. I fixed by going into host control panel and disabling all plugins and then was able to log back in and delete all the WooCommerce plugins. I had to reactive WooCommerce first then was able to delete. Pinterest wouldn’t delete at first until I activated WooCommerce first. Pinterest for WooCommerce not recommended. This topic was modified 9 months, 2 weeks ago by jediwp. This topic was modified 9 months, 2 weeks ago by jediwp. This topic was modified 9 months, 2 weeks ago by jediwp.
Read on wp.org ↗ - ★★★★★ vanessa62971.2y ago
The plugin works well, it is easy to configure and connect to Pinterest. This topic was modified 11 months ago by vanessa6297.
Read on wp.org ↗ - ★★★★★ lonestar821.2y ago
Needed a plugin to create and manage a product feed with Pinterest Catalogs. Installed this one because the developer’s Google Shopping Feed plugin is stellar! However, from the git-go this plugin would not sync with Pinterest. I went back and forth with plugin support and Pinterest support for weeks, trying to resolve the issue – to no avail. Finally found a different plugin to manage the feed and syncing with Pinterest, which worked immediately and has yet to let me down.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-10-29 Version 1.6.1 Fix – Fixed merchant registration retries getting stuck after a successful registration or an older permanent error cache. Fix – Keep the Save to Pinterest button inside the product image on single product pages instead 1.6.1
- 2026-10-21 Version 1.6.0 Add – Record the IDs of the Pinterest feeds the plugin creates and add the wp wc pinterest feed list and wp wc pinterest feed delete WP-CLI commands to inspect the connected ad account’s feeds and delete one by ID. Fix – 1.6.0
- 2026-10-14 Version 1.5.4 Fix – Stopped loading the Pinterest Tag script when no Tag is active. Fix – Sent the automatic token exchange to the Pinterest V3 API with the V3 token for stores upgrading from a version before 1.4.0. Fix – Prevented a 1.5.4
- 2026-10-09 Version 1.5.3 Fix – Position the onboarding wizard header correctly instead of rendering it inset and below an empty band on WooCommerce 11.2, whose admin header is no longer fixed. Fix – Stop wp-admin timing out when Pinterest reject 1.5.3
- 2026-10-07 Version 1.5.2 Fix – Updated dependencies with compatible security patches. Fix – Updated number formatting, RTL styling, UUID and fetch dependencies to address security advisories. Fix – Preserve saved Pinterest settings while loading 1.5.2
- 2026-09-17 Version 1.5.1 Fix – Consume the feed dirty flag when a generation cycle starts, so a product change no longer triggers a redundant second cycle and a deferred restart is not lost. Fix – Detect and bypass conversion events triggered by 1.5.1
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 29 languages, 7 at 90% or more
Plus 5 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names Pinterest for WooCommerce when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- WooCommerce extensions
Readme readiness
3 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Get your products in front of Pinterest users searching for ideas and things to buy. Connect your WooCommer..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Pinterest.
- ! Headings and lists 3 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 2,814 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("marketing", "pixel", "product catalog feed" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-09-19 300K+ → 200K+ down after 539 days in tier
- 2025-03-29 400K+ → 300K+ down after 410 days in tier
- 2024-02-13 300K+ → 400K+ up after 140 days in tier
- 2023-09-26 200K+ → 300K+ up after 106 days in tier
- 2023-06-12 100K+ → 200K+ up after 95 days in tier
- 2023-03-09 90K+ → 100K+ up after 9 days in tier
- 2023-02-28 80K+ → 90K+ up after 8 days in tier
- 2023-02-20 70K+ → 80K+ up after 9 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Klaviyo 100K+ installs · 3.2★ · 2 shared tags B -
Email Marketing for WooCommerce by Omnisend 40K+ installs · 4.8★ · 2 shared tags A -
WooCommerce Analytics 20K+ installs · 4.0★ · 2 shared tags B -
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 1 shared tag A -
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ installs · 4.3★ · 1 shared tag A -
Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag C
Embed this report card
Drop a live Pulse card for Pinterest for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/pinterest-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Pinterest for WooCommerce — Plugin Pulse"></iframe> Pinterest for WooCommerce: 200K+ active installs, 2.3★ (68 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/pinterest-for-woocommerce
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