Plugin Pulse Beta
← Pulse

Pinterest for WooCommerce

by WooCommerce · Email & Marketing

Also makes 27 other plugins · 4.4M+ installs across the portfolio →

Get your products in front of Pinterest users searching for ideas and things to buy. Connect your WooCommerce store to make your catalog browsable.

Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.

Health

B 74/100

no flags

Active installs

200K+

≈290K estimated

Momentum

+36%

downloads vs prior 30d

Biggest opportunity: Swap “marketing” and “pixel” for “ideas” and “retargeting”. “marketing” isn't earning its slot: you're not in the first 24 results for its own search. “ideas” sits at #4 untagged, close enough for a declared tag to move it up. “pixel” isn't earning its slot: it only gets you to #16. “retargeting” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.

How scoring works →
74 Health · B
Maintenance 100/100
Rating quality 37/100
Support 86/100

74 health vs 66 average across 2,120 Email & Marketing plugins

Install conversion

How it's measured →

1.9%

of downloads still active

At least 200K of 10.7M lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

This plugin shipped 13 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.

Details

Version
1.6.1
Last updated
2d ago
Added
2021-10-25 · 5 yrs old
Requires WP
7.0
Tested up to
7.1.4
Requires PHP
7.4

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

89 / 100

Excellent listing optimization

Most to gain: Rating quality

Update recency 100/100

Updated 2 days ago

WP compatibility 100/100

Tested up to WordPress 7.1.4, the current branch or newer

Rating quality 61/100

2.3★ over 68 reviews, smoothed to 3.06★

Listing tuning 100/100

5 of 5 tags set · short description in place

Support resolution 80/100

4 of 5 support threads resolved in the last 2 months

To rank higher: Lift the average: resolve the issues driving the low reviews.

Get the full rank-higher report →

Daily downloads

Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive

+36% vs prior 30d
33.9K31 Oct 2026

30-day downloads

Rolling 30-day volume · peak 589.2K · peaks are release surges

388.7K31 Oct 2026

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Pinterest for WooCom · #208youKlaviyo · #436Email Marketing for · #856WooCommerce Analytic · #1125

Rating trend

Star average over time · dips mark rough releases

2.331 Oct 2026

Health trend

Composite health score, snapshotted daily

7431 Oct 2026

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.9K31 Oct 2026

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

13

releases in the last 12 months

2d ago

latest release · v1.6.1 · 29 Oct 2026

92

tagged releases on record

Recent releases

1.6.1 · 29 Oct 20261.6.0 · 21 Oct 20261.5.4 · 14 Oct 20261.5.3 · 9 Oct 20261.5.2 · 7 Oct 20261.5.1 · 17 Sep 20261.5.0 · 9 Sep 20261.4.28 · 14 Aug 20261.4.27 · 1 Jun 20261.4.26 · 20 Apr 20261.4.25 · 6 Mar 20261.4.24 · 27 Jan 20261.4.23 · 24 Nov 20251.4.22 · 28 Oct 2025

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.4 86%
v1.3 12%
Older / other versions 1.8%

Estimated active installs

The public count shows “200K+”. Our estimate pins where the real number sits.

tracked estimate
200K–300K ≈290K

Crossed into this band 42 days ago and the previous band took 18 months to cross, so the real count is still just under 300K.

Install history since 1 Jan 2022

200K31 Oct 2026

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ Marcus
    4mo ago

    Disappointing experience. After synchronization, the feed fetching constantly drops into a remote sync error. I checked my server upside down — nothing is blocking the connection. I spent so much time troubleshooting this plugin with zero results. All AI tools pointed to a connection issue, but even a complete reinstallation didn’t help. The plugin successfully connects to the site (proving the connection bridge is fine) and generates a publicly accessible XML file with correct permissions. It works perfectly via a browser, but the FETCH_ERROR keeps repeating, flooding the log hundreds of times. Meanwhile, the admin dashboard shows 0 synced products and 1 feed error. This clearly proves that the connection drops somewhere on the line between my server and the Pinterest server.

    Read on wp.org ↗
  2. ★★★★★ ordenencasa
    5mo ago

    Buenos días, El soporte desde el primer momento fue extraordinario. Estaba agobiada al no contar con Desarrolladores web en la empresa y por suerte, me ayudaron desde el principio con un seguimiento extraordinario y una solución. Lo recomiendo sin duda y siempre que tenga alguna otra cuestión, me pondré en contacto de nuevo 🙂 ¡Buen trabajo! Gracias y saludos, Andrea

    Read on wp.org ↗
  3. ★★★★★ htb
    8mo ago

    with the help of the team and numerous discussions I figured out a solution to exclude the variations from the pinterest feed… thanks again for a great plugin!

    Read on wp.org ↗
  4. ★★★★★ mwanamajinl
    8mo ago

    I am sorry to give feedback this way: somehow I am not allowed to create a new issue on the support page. After successfully connecting this plugin to Pinterest, we received an email from Pinterest with this message:Some of your products from Made by Pinterest for WooCommerce on [redacted] (NL|nl|EUR) will no longer be published after March 13, unless you resolve data ingestion issues before that date. Until then, you will see outdated product information. The error is: Some images could not be downloaded because requests to the image host’s server are rate-limited. HTTP status code: 429.So the way the plugin tells Pinterest to add products to the catalog causes an overload of requests to the webserver

    Read on wp.org ↗
  5. ★★★★★ Erik Molenaar
    9mo ago

    This plugin completely flooded our Action Scheduler with thousands of background jobs, eventually causing database bloat and timeouts. Cleanup became a manual and time-consuming process because the housekeeping cron job timed out during cleanup. If you care about performance and stability on a production WooCommerce site, avoid this plugin. The background job handling is not safe at scale. Don’t use!

    Read on wp.org ↗
  6. ★★★★★ jediwp
    1.1y ago

    This plugin I believe was the culprite for my site going down. I fixed by going into host control panel and disabling all plugins and then was able to log back in and delete all the WooCommerce plugins. I had to reactive WooCommerce first then was able to delete. Pinterest wouldn’t delete at first until I activated WooCommerce first. Pinterest for WooCommerce not recommended. This topic was modified 9 months, 2 weeks ago by jediwp. This topic was modified 9 months, 2 weeks ago by jediwp. This topic was modified 9 months, 2 weeks ago by jediwp.

    Read on wp.org ↗
  7. ★★★★★ vanessa6297
    1.2y ago

    The plugin works well, it is easy to configure and connect to Pinterest. This topic was modified 11 months ago by vanessa6297.

    Read on wp.org ↗
  8. ★★★★★ lonestar82
    1.2y ago

    Needed a plugin to create and manage a product feed with Pinterest Catalogs. Installed this one because the developer’s Google Shopping Feed plugin is stellar! However, from the git-go this plugin would not sync with Pinterest. I went back and forth with plugin support and Pinterest support for weeks, trying to resolve the issue – to no avail. Finally found a different plugin to manage the feed and syncing with Pinterest, which worked immediately and has yet to let me down.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. 2026-10-29 Version 1.6.1 Fix – Fixed merchant registration retries getting stuck after a successful registration or an older permanent error cache. Fix – Keep the Save to Pinterest button inside the product image on single product pages instead 1.6.1
  2. 2026-10-21 Version 1.6.0 Add – Record the IDs of the Pinterest feeds the plugin creates and add the wp wc pinterest feed list and wp wc pinterest feed delete WP-CLI commands to inspect the connected ad account’s feeds and delete one by ID. Fix – 1.6.0
  3. 2026-10-14 Version 1.5.4 Fix – Stopped loading the Pinterest Tag script when no Tag is active. Fix – Sent the automatic token exchange to the Pinterest V3 API with the V3 token for stores upgrading from a version before 1.4.0. Fix – Prevented a 1.5.4
  4. 2026-10-09 Version 1.5.3 Fix – Position the onboarding wizard header correctly instead of rendering it inset and below an empty band on WooCommerce 11.2, whose admin header is no longer fixed. Fix – Stop wp-admin timing out when Pinterest reject 1.5.3
  5. 2026-10-07 Version 1.5.2 Fix – Updated dependencies with compatible security patches. Fix – Updated number formatting, RTL styling, UUID and fetch dependencies to address security advisories. Fix – Preserve saved Pinterest settings while loading 1.5.2
  6. 2026-09-17 Version 1.5.1 Fix – Consume the feed dirty flag when a generation cycle starts, so a product change no longer triggers a redundant second cycle and a deferred restart is not lost. Fix – Detect and bypass conversion events triggered by 1.5.1

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

✓ Low memory footprint
✓ Low page-speed impact
✕ Runs on latest PHP + WP
✕ No PHP errors
✓ No JS errors
✕ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 29 languages, 7 at 90% or more

Dutch 100%
Dutch (Formal) 99%
English (UK) 99%
Galician 99%
Serbian 99%
Spanish (Spain) 99%
Spanish (Chile) 98%
Czech 81%
Greek 81%
English (Australia) 80%
Portuguese (Brazil) 75%
Spanish (Mexico) 75%
Slovak 74%
Swedish 66%
Norwegian (Bokmål) 61%
Romanian 61%
Italian 60%
Polish 60%
Danish 58%
German 55%
Japanese 55%
Hungarian 54%
Portuguese (Portugal) 54%
Finnish 48%

Plus 5 more locales with partial translations.

AI assistants

How it's measured →

Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.

Premium

Share of voice

How often each assistant names Pinterest for WooCommerce when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.

Assistants
ChatGPT, Claude
Topics tracked
WooCommerce extensions
Get early access to Premium →

Readme readiness

3 of 8 pass · checked 26 Oct 2026

Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.

  • ✓ Says what it does "Get your products in front of Pinterest users searching for ideas and things to buy. Connect your WooCommer..."
  • ! Has a FAQ No FAQ section.
  • ! FAQ asks real questions No FAQ to judge.
  • ! Names who it is for Never says who the plugin is for or what they use it for.
  • ✓ Names what it works with Mentions WooCommerce, Pinterest.
  • ! Headings and lists 3 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
  • ✓ Enough to quote 2,814 characters of description.
  • ! Tags match the text Only 2 of 5 tags appear in the text ("marketing", "pixel", "product catalog feed" missing).

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-09-19 300K+ → 200K+ down after 539 days in tier
  2. 2025-03-29 400K+ → 300K+ down after 410 days in tier
  3. 2024-02-13 300K+ → 400K+ up after 140 days in tier
  4. 2023-09-26 200K+ → 300K+ up after 106 days in tier
  5. 2023-06-12 100K+ → 200K+ up after 95 days in tier
  6. 2023-03-09 90K+ → 100K+ up after 9 days in tier
  7. 2023-02-28 80K+ → 90K+ up after 8 days in tier
  8. 2023-02-20 70K+ → 80K+ up after 9 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Embed this report card

Drop a live Pulse card for Pinterest for WooCommerce into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/pinterest-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Pinterest for WooCommerce — Plugin Pulse"></iframe>
Preview card ↗

Pinterest for WooCommerce: 200K+ active installs, 2.3★ (68 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/pinterest-for-woocommerce

Spotted a number that looks wrong? Report a data issue and we'll check it against the source.