Easy WP SMTP – WordPress SMTP and Email Logs: Gmail SMTP, Office 365, Outlook, Custom SMTP, and more
by Syed Balkhi · Email & Marketing
Also makes 98 other plugins · 21.7M+ installs across the portfolio →
Make SMTP email sending and delivery easy. Configure Gmail SMTP, Outlook, Brevo, SendGrid, Mailgun, SendLayer or connect to any SMTP server.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 90/100
no flags
Active installs
500K+
≈550K estimated
Momentum
-8%
downloads vs prior 30d
Biggest opportunity: Swap “email” for “logs”. “email” isn't earning its slot: it only gets you to #24. “logs” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
90 health vs 66 average across 2,119 Email & Marketing plugins
Install conversion
How it's measured →3.4%
of downloads still active
At least 500K of 14.8M lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,295 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 5 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 80 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.6★ over 709 reviews, smoothed to 4.57★
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
40
Momentum
Losing ground
-0.1
Velocity
places per keyword, 28d
23%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| office | #2 | #2 | up 2 |
| outlook your tag | #2 | #2 | 0 |
| office 365 | #2 | #2 | up 2 |
| email logs your tag | #3 | #3 | 0 |
| custom smtp | #3 | #3 | 0 |
| logs | #4 | #4 | up 1 |
| wp smtp | #4 | #4 | 0 |
| wordpress smtp | #4 | #4 | 0 |
| gmail your tag | #4 | #3 | up 1 |
| smtp your tag | #4 | #4 | 0 |
| gmail smtp | #4 | #4 | 0 |
| smtp server | #4 | #4 | 0 |
| mailjet | #3 | #2 | 0 |
| smtp email solution | #2 | #2 | 0 |
| mailgun | #5 | #5 | 0 |
| smtp plugin | #4 | #4 | 0 |
| sendgrid smtp | #4 | #4 | 0 |
| smtp mail | #4 | #4 | up 1 |
| microsoft 365 | #4 | #3 | 0 |
| transactional | #5 | #5 | down 1 |
421 searches this plugin appeared in over the last 90 days, 20 listed. 346 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “email” for “logs”. “email” isn't earning its slot: it only gets you to #24. “logs” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 601.7K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
5
releases in the last 12 months
3mo ago
latest release · v2.15.1 · 12 Aug 2026
57
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 31% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “500K+”. Our estimate pins where the real number sits.
Crossed into this band 14 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 3 Mar 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ jack3354mo ago
Always functional
Read on wp.org ↗ - ★★★★★ webkelder4mo ago
Ik vind deze plugin super!Dankjewel! This topic was modified 1 week, 2 days ago by webkelder.
Read on wp.org ↗ - ★★★★★ mermaidswhimsy4mo ago
Worked great after I had a Microsoft 365 Office (Outlook) account set up for office. The product itself works flawlessly. Thank you.
Read on wp.org ↗ - ★★★★★ aikotimmer5mo ago
great plugin. works flawless with very little configuration!
Read on wp.org ↗ - ★★★★★ Eduard Doloc5mo ago
upon instalation you are presented with prechecked options to installl other plugins. Thank you for asking me before prechecking it.
Read on wp.org ↗ - ★★★★★ jonelvinnaorbe5mo ago
Paid google SMTP, don’t install this. This topic was modified 1 month, 3 weeks ago by jonelvinnaorbe.
Read on wp.org ↗ - ★★★★★ Ali Tan Serbetci7mo ago
A very usable smtp program for WordPress. Works in every way, never fails.
Read on wp.org ↗ - ★★★★★ nordiskastil7mo ago
An essential plugin to have when using WordPress forms and mails.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-08-12 Version 2.15.1 Changed: Updated the order of mailers in the plugin settings and the Setup Wizard. 2.15.1
- 2026-06-30 Version 2.15.0 IMPORTANT: Support for WordPress versions 5.4.x or lower has been discontinued. If you are using one of those versions, you MUST upgrade WordPress before installing or upgrading to Easy WP SMTP v2.15.0. Failure to do tha 2.15.0
- 2026-03-31 Version 2.14.0 Changed: Improved plugin security. Added: SendLayer Quick Connect – allows connecting to SendLayer without DNS setup in 2 minutes. 2.14.0
- 2025-11-27 Version 2.13.1 Added: WordPress playground blueprint file. Changed: Added Return-Path option to align with WordPress core. 2.13.1
- 2025-11-19 Version 2.13.0 Added: New transactional mailer: Resend integration. Fixed: Recurring task filling up task meta table. 2.13.0
- 2025-09-01 Version 2.12.0 Added: New transactional mailer: Mandrill integration. Fixed: References and In-Reply-To email headers are now correctly preserved for API-based mailers. 2.12.0
Security history
via Wordfence IntelligenceAll 8 disclosed vulnerabilities are patched in the current version (2.15.1). Sites still on an older version should update.
- Patched Low · 2.7 Easy WP SMTP by SendLayer <= 2.3.0 - Exposure of Sensitive Information via the UI ↗2024-06-12 CVE-2024-3073 Storing Passwords in a Recoverable Format Affects <= 2.3.0 Patched in 2.3.1
- 2022-11-30 CVE-2022-45829 Improper Limitation of a Pathname to a Restricted Directory Affects <= 1.5.1 Patched in 1.5.2
- 2022-11-30 CVE-2022-45833 Improper Limitation of a Pathname to a Restricted Directory Affects <= 1.5.1 Patched in 1.5.2
- 2020-12-07 CVE-2020-35234 Insertion of Sensitive Information into Log File Affects <= 1.4.2 Patched in 1.4.3
- 2017-04-14 CVE-2017-7723 Improper Neutralization of Input During Web Page Generation Affects < 1.2.5 Patched in 1.2.5
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 32 languages, 4 at 90% or more
Plus 8 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 25 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Make SMTP email sending and delivery easy. Configure Gmail SMTP, Outlook, Brevo, SendGrid, Mailgun, SendLay..."
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ✓ Names who it is for Names its audience or use cases ("who want", "if you have").
- ✓ Names what it works with Mentions WooCommerce, Contact Form 7, WPForms, Gravity Forms and 7 more.
- ✓ Headings and lists 38 headings and 2 lists.
- ✓ Enough to quote 15,048 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-08-23 600K+ → 500K+ down after 25 days in tier
- 2025-07-29 500K+ → 600K+ up after 18 days in tier
- 2025-07-11 600K+ → 500K+ down after 2 days in tier
- 2025-07-09 500K+ → 600K+ up after 2 days in tier
- 2025-07-07 600K+ → 500K+ down after 800 days in tier
- 2023-04-29 700K+ → 600K+ down after 39 days in tier
- 2023-03-21 600K+ → 700K+ up after 479 days in tier
- 2021-11-27 500K+ → 600K+ up after 452 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ installs · 4.8★ · 4 shared tags A -
SureMail – SMTP and Email Logs Plugin with Amazon SES, Postmark, and Other Providers 200K+ installs · 4.4★ · 4 shared tags B -
Pro Mail SMTP 300+ installs · 4.0★ · 4 shared tags B -
Gmail SMTP 10K+ installs · 4.1★ · 3 shared tags A -
Configure SMTP 6K+ installs · 4.7★ · 3 shared tags C -
Bit SMTP – Easy SMTP Solution with Email Logs 2K+ installs · 3.9★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for Easy WP SMTP – WordPress SMTP and Email Logs: Gmail SMTP, Office 365, Outlook, Custom SMTP, and more into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/easy-wp-smtp" width="480" height="300" style="border:0" loading="lazy" title="Easy WP SMTP – WordPress SMTP and Email Logs: Gmail SMTP, Office 365, Outlook, Custom SMTP, and more — Plugin Pulse"></iframe> Easy WP SMTP – WordPress SMTP and Email Logs: Gmail SMTP, Office 365, Outlook, Custom SMTP, and more: 500K+ active installs, 4.6★ (709 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/easy-wp-smtp
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