Easy Newsletter – Gutenberg block editor newsletter
by FARN Labs · Blocks
Also makes 3 other plugins · 230+ installs across the portfolio →
Create and send newsletters directly in the WordPress block editor with your content and theme.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 83/100
Few reviews
Active installs
10+
≈17 estimated
Momentum
+73%
downloads vs prior 30d
Biggest opportunity: “blocks”, “email” and “mailing list” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
83 health vs 71 average across 2,525 Blocks plugins
Install conversion
How it's measured →0.2%
of downloads still active
At least 10 of 6K lifetime downloads are still running, below its category: the median Blocks plugin keeps 2.1%, across 1,579 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Blocks plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 28 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated today
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| blocks your tag | Not in the top 24 | ||
| email your tag | Not in the top 24 | ||
| mailing list your tag | Not in the top 24 | ||
| newsletter your tag | Not in the top 24 | ||
| newsletter form your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days, 0 listed. 1 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “blocks”, “email” and “mailing list” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 19 Mar 2024 · 958 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 715 · peaks are release surges
Directory rank
Ranked about #30,400 to #44,800, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
28
releases in the last 12 months
today
latest release · v4.2.13 · 1 Nov 2026
70
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history since 18 Mar 2024
Recent reviews
All reviews on wp.org ↗- ★★★★★ linocat1.4y ago
I first used Easy Backend Style from the same company and then discovered Easy Newsletter. It’s a very simple newsletter tool. I like that you can use the block editor to create and send newsletters and that its free with unlimited subscribers.
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 6 languages, 2 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Create and send newsletters directly in the WordPress block editor with your content and theme."
- ✓ Has a FAQ 3 questions in the FAQ.
- ✓ FAQ asks real questions 3 of 3 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Block editor.
- ✓ Headings and lists 3 headings and 2 lists.
- ✓ Enough to quote 1,295 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "mailing list", "newsletter form" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 2 shared tags A -
Mailchimp List Subscribe Form 60K+ installs · 2.8★ · 2 shared tags B -
BlossomThemes Email Newsletter 20K+ installs · 3.6★ · 2 shared tags -
Mailjet Email Marketing 10K+ installs · 3.3★ · 2 shared tags B -
Mail Subscribe List 3K+ installs · 4.3★ · 2 shared tags D -
Newsletters 2K+ installs · 4.6★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Easy Newsletter – Gutenberg block editor newsletter into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/easynewsletter" width="480" height="300" style="border:0" loading="lazy" title="Easy Newsletter – Gutenberg block editor newsletter — Plugin Pulse"></iframe> Easy Newsletter – Gutenberg block editor newsletter: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/easynewsletter
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