Fastly
by Fastly · Performance
Integrates Fastly with WordPress publishing tools. This is the official Fastly plugin for WordPress. The official code repository for this plugin is a …
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Health
B 71/100
Stale · Few reviews
Active installs
1K+
≈1.9K estimated
Momentum
+1%
downloads vs prior 30d
Biggest opportunity: One page off on “spike”. #12 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
71 health vs 69 average across 1,808 Performance plugins
Install conversion
How it's measured →0.9%
of downloads still active
At least 1K of 113.5K lifetime downloads are still running, below its category: the median Performance plugin keeps 1.4%, across 1,103 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Performance plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Rating quality
Updated 380 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.0, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.5
Velocity
places per keyword, 27d
13%
Breadth
of keywords climbing, 27d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| fastly your tag | #1 | #4 | 0 |
| spike your tag | #12 | #20 | down 4 |
| cdn your tag | Not in the top 24 | ||
| performance your tag | Not in the top 24 | ||
| speed your tag | Not in the top 24 | ||
8 searches this plugin appeared in over the last 90 days, 2 listed. 6 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- One page off on “spike”. #12 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- “cdn”, “performance” and “speed” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.0y ago
latest release · v1.2.29 · 16 Oct 2025
28
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 4.6 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 9 Oct 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ blueprintmarketing11.4y ago
Fastly has one of the very best CDN’s on market it has helped my campaign which has to be almost absurdly fast all over the world be exactly that.
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 4 disclosed vulnerabilities are patched in the current version (1.2.29). Sites still on an older version should update.
- 2015-02-03 CVE-2015-10094 Improper Neutralization of Input During Web Page Generation Affects <= 0.97 Patched in 0.98
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.9
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Integrates Fastly with WordPress publishing tools. This is the official Fastly plugin for WordPress. The of..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Slack, WP Rocket.
- ✓ Headings and lists 6 headings and 3 lists.
- ✓ Enough to quote 6,148 characters of description.
- ! Tags match the text Only 1 of 5 tags appear in the text ("cdn", "performance", "speed", "Spike" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2022-03-22 700+ → 1K+ up after 362 days in tier
- 2021-03-25 600+ → 700+ up after 148 days in tier
- 2020-10-28 500+ → 600+ up after 324 days in tier
- 2019-12-09 400+ → 500+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Swift Performance Lite 6K+ installs · 3.6★ · 3 shared tags B -
GoCache 800+ installs · 4.0★ · 3 shared tags A -
Shift8 CDN 500+ installs · 4.3★ · 3 shared tags B -
Speed Optimizer – The All-In-One Performance-Boosting Plugin 1M+ installs · 4.1★ · 2 shared tags A -
W3 Total Cache 900K+ installs · 4.4★ · 2 shared tags A -
Breeze Cache 300K+ installs · 3.6★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Fastly into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/fastly" width="480" height="300" style="border:0" loading="lazy" title="Fastly — Plugin Pulse"></iframe> Fastly: 1K+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/fastly
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