FireDrum Email Marketing
by FireDrum · Email & Marketing
Connect your WordPress site to FireDrum Email Marketing. Create inline forms, modal popups, and sticky bars to grow your email list — no coding requir …
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Health
A 88/100
Few reviews
Active installs
40+
≈49 estimated
Momentum
-22%
downloads vs prior 30d
Biggest opportunity: “email marketing”, “marketing” and “newsletter signup” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
88 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →0.4%
of downloads still active
At least 40 of 9.7K lifetime downloads are still running, below its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 6 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 47 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.9★ over 8 reviews, smoothed to 4.21★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
33
Momentum
Losing ground
-0.2
Velocity
places per keyword, 10d
0%
Breadth
of keywords climbing, 10d
+0.5
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| firedrum your tag | #1 | #1 | 0 |
| email marketing your tag | Not in the top 24 | ||
| marketing your tag | Not in the top 24 | ||
| newsletter signup your tag | Not in the top 24 | ||
| signup form your tag | Not in the top 24 | ||
6 searches this plugin appeared in over the last 90 days, 1 listed. 5 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “email marketing”, “marketing” and “newsletter signup” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 305 · peaks are release surges
Directory rank
Ranked about #21,400 to #22,800, alongside the other plugins at 40+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
6
releases in the last 12 months
2mo ago
latest release · v1.73 · 14 Sep 2026
57
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “40+”. Our estimate pins where the real number sits.
Crossed into this band 19 days ago and a band this size takes about a year or more to cross, so the real count is still just under 50.
At the current install trend, crossing 50+ in roughly 358 days.
Install history since 22 Nov 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ brianmfranklin9.4y ago
This plugin is very easy to use and has a lot of options for the form fields and styling. It also some great options to prevent spam signups and seems to be well-maintained.
Read on wp.org ↗ - ★★★★★ getfoundagent9.6y ago
FireDrum Rocks! What an amazing email marketing plugin for my WordPress sites. The plugin works perfect. We will be recommending FireDrum to all our website customers that need email marketing for their business. FireDrum makes it so easy to capture new members and their email template platform is loaded with features that help our customers get the most out of their email campaigns. Top of the Hat to everyone at FireDrum, thank you so much for this email marketing plugin!
Read on wp.org ↗ - ★★★★★ melodykeys9.6y ago
FireDrum’s plugin was super easy to add to my website and my customer’s have no issues with the forms! It integrates perfectly with my segmented email lists.
Read on wp.org ↗ - ★★★★★ paulsutton9.7y ago
Very easy to integrate into my WordPress website. With all the added features and the ability to pull email addresses into my FireDrum Email Marketing campaigns, this plugin is a must.
Read on wp.org ↗ - ★★★★★ ksmith7713.1y ago
Much easier to use than others I’ve tried.
Read on wp.org ↗ - ★★★★★ jfantax13.1y ago
Since I am a Firedrum user it was refreshing to find such an easy plug-in to use. I really needed my web leads into my Email drip campaigns and this plug-in was essential for this.
Read on wp.org ↗ - ★★★★★ tollhous13.1y ago
Great plug-in! This is exactly what I was looking for. People can subscribe to my newsletters and easily choose their topics of intrest. My subscribers have increased and I’m sure my business will too.
Read on wp.org ↗ - ★★★★★ Vic G13.1y ago
First, thank you for offering this very useful plugin. It has made my investment in FireDrum that much better.
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.73). Sites still on an older version should update.
- 2025-04-10 CVE-2025-31018 Improper Neutralization of Input During Web Page Generation Affects <= 1.64 Patched in 1.65
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Connect your WordPress site to FireDrum Email Marketing. Create inline forms, modal popups, and sticky bars..."
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Divi, Gravity Forms.
- ! Headings and lists 0 headings and 6 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,795 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "newsletter signup" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-12 50+ → 40+ down after 42 days in tier
- 2026-08-31 30+ → 50+ up after 24 days in tier
- 2026-08-07 20+ → 30+ up after 26 days in tier
- 2026-07-12 10+ → 20+ up after 16 days in tier
- 2026-06-26 20+ → 10+ down after 7 days in tier
- 2026-06-19 30+ → 20+ down after 12 days in tier
- 2026-06-07 40+ → 30+ down after 8 days in tier
- 2026-05-30 30+ → 40+ up after 7 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 2 shared tags A -
Newsletters, Email Marketing, SMS and Popups by Omnisend 100K+ installs · 4.4★ · 2 shared tags A -
Email Marketing for WooCommerce by Omnisend 40K+ installs · 4.8★ · 2 shared tags A -
AWeber – Free Sign Up Form and Landing Page Builder Plugin for Lead Generation and Email Newsletter Growth 8K+ installs · 3.0★ · 2 shared tags B -
Mailster WordPress Newsletter Plugin 7K+ installs · 3.7★ · 2 shared tags C -
GetResponse Official 4K+ installs · 4.0★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for FireDrum Email Marketing into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/firedrum-email-marketing" width="480" height="300" style="border:0" loading="lazy" title="FireDrum Email Marketing — Plugin Pulse"></iframe> FireDrum Email Marketing: 40+ active installs, 4.9★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/firedrum-email-marketing
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