Genesis Footer Builder
by Shivanand Sharma · Uncategorized
Also makes 6 other plugins · 1.2K+ installs across the portfolio →
Genesis Footer Builder allows you to customize the site footer just as you want. This plugin exclusively works with Genesis framework.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 46/100
Stale · Likely abandoned · Few reviews
Active installs
1K+
≈1.5K estimated
Momentum
+33%
downloads vs prior 30d
Biggest opportunity: “footer customization”, “genesis” and “genesis footer” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
46 health vs 58 average across 25,738 Uncategorized plugins
Install conversion
How it's measured →0.9%
of downloads still active
At least 1K of 105.7K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,771 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 7+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 5.2.30, well behind 6.8.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 2691 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 5.2.30; the current branch is 6.8
4.8★ over 5 reviews, smoothed to 4.16★ and held back under 25 reviews
4 of 5 tags set · short description in place
To rank higher: Last updated 2691 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| genesiswp your tag | #10 | #12 | 0 |
| footer customization your tag | Not in the top 24 | ||
| genesis your tag | Not in the top 24 | ||
| genesis footer your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days. 3 of its tags aren't in the top 24 for their own search.
What to do about it
- “footer customization”, “genesis” and “genesis footer” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 210 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
7.4y ago
latest release · v1.3.5 · 20 Jun 2019
14
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 99% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 2.4 years ago; the previous band took 20 months to cross, which places it about 50% of the way through.
Install history since 22 Apr 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ lunacodes10.2y ago
Love this plugin! I install it on any Genesis site I’m working on – thanks so much!
Read on wp.org ↗ - ★★★★★ adambradford10.4y ago
One of the first plugins I install on any Genesis based site. Easiest way to customise footer, very flexible.
Read on wp.org ↗ - ★★★★★ Filip10.8y ago
This is a great plugin to add extra functionality to your Genesis site. Aniket (one of the authors) is very responsive to support, though you shouldn’t need it.
Read on wp.org ↗ - ★★★★★ Blaakjaer10.9y ago
The easiest way to change the footer
Read on wp.org ↗ - ★★★★★ Ramychan11.6y ago
This plugin is fantastic, and the developer is very responsive and helpful. 5 stars!
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.3
Languages
via translate.wordpress.orgTranslated into 121 languages, 2 at 90% or more
Plus 97 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Genesis Footer Builder allows you to customize the site footer just as you want. This plugin exclusively wo..."
- ✓ Has a FAQ 6 questions in the FAQ.
- ✓ FAQ asks real questions 6 of 6 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you want"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 4 headings and 1 list.
- ✓ Enough to quote 3,167 characters of description.
- ✓ Tags match the text 2 of 4 tags appear in the text; "footer customization", "genesiswp" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-06-11 2K+ → 1K+ down after 611 days in tier
- 2022-10-09 3K+ → 2K+ down after 418 days in tier
- 2021-08-17 4K+ → 3K+ down after 610 days in tier
- 2019-12-16 6K+ → 4K+ down after 664 days in tier
- 2018-02-20 500+ → 6K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Genesis eNews Extended 40K+ installs · 4.4★ · 2 shared tags A -
Genesis Simple Hooks 20K+ installs · 4.4★ · 2 shared tags B -
Genesis Connect for WooCommerce 10K+ installs · 4.0★ · 2 shared tags B -
Genesis Simple Sidebars 10K+ installs · 4.3★ · 2 shared tags B -
Genesis Columns Advanced 10K+ installs · 4.5★ · 2 shared tags C -
Genesis Featured Page Advanced 7K+ installs · 4.7★ · 2 shared tags C
Embed this report card
Drop a live Pulse card for Genesis Footer Builder into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/genesis-footer-builder" width="480" height="300" style="border:0" loading="lazy" title="Genesis Footer Builder — Plugin Pulse"></iframe> Genesis Footer Builder: 1K+ active installs, 4.8★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/genesis-footer-builder
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