Giuliomax Menu Builder
by giuliomax · Admin & Utilities
The menu + footer plugin that gives you everything — mega menus, Footer Builder, WooCommerce cart, 50 themes, CTA buttons. 100% free. No Pro version.
87 health vs 54 average across 3,791 Admin & Utilities plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2026-05-16 · 109 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
171
now · peak 723
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
21
releases in the last 12 months
2mo ago
latest release · v4.2.0
21
tagged releases on record
Recent releases
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history · since 2026-05-15 · 68 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $39–$99 a year, typical for Admin & Utilities plugins rather than this plugin's own pricing.
- Acquisition multiple. 2x–4x annual revenue, the going range for small WordPress-plugin businesses, the typical range for a steady plugin.
- Install base. 10–20 active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 10–20
- Category
- Admin & Utilities
- Pro tier
- detected (description mentions a Pro or Premium version)
- Download trend
- steady (30d downloads flat vs prior 30d)
- Reviews
- 9
- Last updated
- 8 days ago
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ Tommaso G. Scibilia2mo ago
Very good plugin!
Read on wp.org ↗ - ★★★★★ shishthel3mo ago
really good! simple and intuitive.
Read on wp.org ↗ - ★★★★★ jlk933mo ago
Super intuitive and works like a breeze on mobile, allowing to edit even when you’re not at your workstation!
Read on wp.org ↗ - ★★★★★ Dhaval Verma3mo ago
I have personally tried this on 2 of my websites and on test sites, by far the best one i have used. Providing deep customisation in a free plugin that what blew my mind undoubtedly 5+++ stars
Read on wp.org ↗ - ★★★★★ rapu3mo ago
so many features I thought I paid for it
Read on wp.org ↗ - ★★★★★ leo23563mo ago
Absolutely love this plugin! You can build a fully customized, professional looking menu in minutes.Highly recommended for anyone who wants full control over their WordPress navigation without writing a single line of code. A must have! This topic was modified 1 month, 3 weeks ago by leo2356. Reason: Title
Read on wp.org ↗ - ★★★★★ marco92g3mo ago
Easy to configure, very flexible and powerful. Modern design with lots of preset and styles. It’s the first menu I see with all those features and the MegaMenu.
Read on wp.org ↗ - ★★★★★ fgrb3mo ago
Finally a menu builder that does everything without making you pay for it: Mega Menus, beautiful preset themes, responsive mobile modes, sticky header, entrance animations, all out of the box. Setup is intuitive and the drag-and-drop builder just works. Highly recommended!
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 6 languages, 4 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Max Mega Menu 300K+ installs · 4.8★ · 3 shared tags B -
Gutenify Mega Menu 500+ installs · 3.9★ · 3 shared tags B -
Menu Image, Icons made easy 100K+ installs · 4.5★ · 2 shared tags B -
Responsive Menu – Create Mobile-Friendly Menu 70K+ installs · 4.5★ · 2 shared tags A -
Float menu – awesome floating side menu 30K+ installs · 4.3★ · 2 shared tags A - E Exclude Pages 20K+ installs · 4.7★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for Giuliomax Menu Builder into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/giuliomax-menu-builder" width="480" height="300" style="border:0" loading="lazy" title="Giuliomax Menu Builder — Plugin Pulse"></iframe> Giuliomax Menu Builder: 10+ active installs, 5.0★ (9 reviews). Plugin Pulse (WP Mayor), as of 2026-09-01. https://plugins.wpmayor.com/plugin/giuliomax-menu-builder