hCard Widget for WordPress
by michaellautman · SEO
Also makes 2 other plugins · 20+ installs across the portfolio →
Creates a widget that outputs contact information for individuals or organizations with Schema.org compliant markup.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 43/100
Stale · Likely abandoned · Few reviews
Active installs
10+
≈15 estimated
Momentum
0%
downloads vs prior 30d
Biggest opportunity: “local seo”, “search engine optimization” and “seo” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
43 health vs 65 average across 2,216 SEO plugins
Install conversion
How it's measured →0.1%
of downloads still active
At least 10 of 11.7K lifetime downloads are still running, below its category: the median SEO plugin keeps 1.2%, across 1,192 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other SEO plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 9+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 4.6.30, well behind 6.8.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 3649 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 4.6.30; the current branch is 6.8
3.0★ over 3 reviews, smoothed to 4.04★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 3649 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| hcard your tag | #7 | #17 | 0 |
| local seo your tag | Not in the top 24 | ||
| schema.org your tag | Not checked yet | ||
| search engine optimization your tag | Not in the top 24 | ||
| seo your tag | Not in the top 24 | ||
2 searches this plugin appeared in over the last 90 days, 1 listed. 1 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- “local seo”, “search engine optimization” and “seo” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 6 Oct 2022 · 1,486 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 80 · peaks are release surges
Directory rank
Ranked about #30,100 to #45,000, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Rating trend
Star average over time · dips mark rough releases
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
10.0y ago
latest release · v2.2.2 · 3 Nov 2016
27
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Crossed into this band 3.8 years ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 23 Jun 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ soleiltan12.4y ago
Easy to install and configure. But this issue has persisted through many updates. Using WordPress 3.9.1 Plugin Version 1.5.6 mbcal.org
Read on wp.org ↗ - ★★★★★ getupkid8413.7y ago
I found this plugin easy to use and get working…however…I noticed a few things in the PHP that I needed to tweak in order for it to display the way I needed it to. I also went in and updated all if ($variable !== ”) to if (!empty($variable)) because in some cases the !== ” was not picked up and some empty HTML tags were still being outputted to the browser. Knowing PHP it obviously made it easy to tweak the behaviours a bit, but I it may be a tad difficult for users to configure the output if they are not sure about PHP. Perhaps the author could look at implementing a more in depth display settings panel in future updates 🙂 But all in all, I must say it does a good job for what it is intended for.
Read on wp.org ↗ - ★★★★★ michaellautman14.0y ago
As the author, I obviously like this plugin… It works well, but I know that it could have more fields and be easier to customize. Stay tuned for more ujpdates.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.4
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 24 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Creates a widget that outputs contact information for individuals or organizations with Schema.org complian..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Facebook, LinkedIn, Twitter.
- ✓ Headings and lists 2 headings and 1 list.
- ! Enough to quote 737 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 4 of 5 tags appear in the text; "search engine optimization" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2023-01-08 20+ → 10+ down after 56 days in tier
- 2022-11-13 10+ → 20+ up after 17 days in tier
- 2022-10-27 20+ → 10+ down after 9 days in tier
- 2022-10-18 10+ → 20+ up after 2 days in tier
- 2022-10-16 20+ → 10+ down after 9 days in tier
- 2022-10-07 10+ → 20+ up after 1 days in tier
- 2022-10-06 20+ → 10+ down after 1 days in tier
- 2022-10-05 30+ → 20+ down after 1034 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
BoldGrid Easy SEO – Simple and Effective SEO 40K+ installs · 3.7★ · 2 shared tags B -
WP All Import – Import SEO Settings for Yoast SEO 20K+ installs · 3.4★ · 2 shared tags B - W WP Customer Reviews 20K+ installs · 4.3★ · 2 shared tags B
-
Internal Links Manager 10K+ installs · 4.5★ · 2 shared tags A -
FAQ Schema For Pages And Posts 7K+ installs · 4.1★ · 2 shared tags D -
WP All Import – Import SEO Settings for Rank Math SEO 6K+ installs · 4.0★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for hCard Widget for WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/hcard-widget" width="480" height="300" style="border:0" loading="lazy" title="hCard Widget for WordPress — Plugin Pulse"></iframe> hCard Widget for WordPress: 10+ active installs, 3.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/hcard-widget
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