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Hreflang Manager – Hreflang Implementation for International SEO

by DAEXT · Multilingual

Also makes 9 other plugins · 28.9K+ installs across the portfolio →

The Hreflang Manager plugin provides you an easy and reliable method to implement hreflang in WordPress.

⚠ Few reviews
How scoring works →
86 Health · A
Maintenance 100/100
Rating quality 81/100
Support 70/100

86 health vs 64 average across 284 Multilingual plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

92 / 100

Excellent listing optimization

Biggest win: Rating quality

Update recency 100/100
WP compatibility 100/100
Rating quality 62/100
Listing tuning 100/100
Support resolution 100/100

To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

-21% vs prior 30d
47Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

1.2K

now · peak 6.0K

1.2K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Hreflang Manager · #2468 you Loco Translate · #36 Translate WordPress · #71 Polylang · #76

Rating trend

Star average over time · dips mark rough releases

4.7Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

148per 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

7

releases in the last 12 months

3mo ago

latest release · v1.19

19

tagged releases on record

Recent releases

1.19 · 3mo ago1.18 · 3mo ago1.17 · 5mo ago1.16 · 6mo ago1.15 · 6mo ago1.14 · 6mo ago1.13 · 11mo ago1.12 · 1.4y ago1.11 · 1.7y ago1.10 · 1.9y ago1.09 · 2.3y ago1.08 · 2.4y ago1.07 · 2.8y ago1.06 · 3.6y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 45% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.19 45%
v1.13 10%
v1.12 8.1%
v1.17 7.5%
v1.18 6.8%
v1.16 6%
Older / other versions 16%

Estimated active installs

The public count shows “8K+”. Our estimate pins where the real number sits.

tracked estimate
8K–9K ≈8.5K

Refined from the date this plugin crossed into its current band.

At the current install trend, crossing 9K+ in roughly 87 days.

Install history · since 2021-08-17 · 1,423 observations

8KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

low confidence

Est. annual revenue

≈$12K range $4K–$36K

Est. acquisition value

≈$23K range $6K–$90K

A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.

How we estimate this

Assumptions

  • Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
  • Annual price per customer. $99–$199 a year, typical for Multilingual plugins rather than this plugin's own pricing.
  • Acquisition multiple. 1.5x–2.5x annual revenue, the going range for small WordPress-plugin businesses, compressed because the install trend is declining.
  • Install base. 8K–9K active installs, from our install estimate (wp.org only publishes the floor).

Inputs

Active installs
8K–9K
Category
Multilingual
Pro tier
detected ("Lite" naming, the free tier of a paid product)
Download trend
declining (30d downloads down vs prior 30d)
Reviews
9
Last updated
93 days ago

Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.

Details

Version
1.19
Last updated
3mo ago
Added
2021-03-17 · 5 yrs old
Requires WP
4.0
Tested up to
7.0.4
Requires PHP
5.2

Recent reviews

All reviews on wp.org ↗
  1. miluz
    4mo ago

    Very useful plugin, now I can manage languages on different WordPress installations with sync options.The support is very good and kind.

    Read on wp.org ↗
  2. cruciblechristian
    5mo ago

    Saves so much time and easy to setup and manage.

    Read on wp.org ↗
  3. gerryfroese
    1.3y ago

    A great and very useful plugin. The support team was very helpful and relieved very fast.

    Read on wp.org ↗
  4. olepepito
    2.2y ago

    Perfect plugin with no implementation issues.We were looking for a solution to add hreflang to our websites with different domain name and different wordpress installation and this is simply doing the job without technical issues.Perfect !!!

    Read on wp.org ↗
  5. EmanueleT
    2.4y ago

    Easy setup and good efficiency

    Read on wp.org ↗
  6. kazenaka
    2.8y ago

    Globally easy to use plugin, although some settings are not clear without a deep understanding of the hreflang attribute. I have not seen any analogues.

    Read on wp.org ↗
  7. angeluisfc
    3.4y ago

    Easy to use and good support

    Read on wp.org ↗
  8. liyanz
    3.7y ago

    When I configure my url, no idea what each item is. Click the question mark, the popup short text is hard to understand. I have to google each item. Can you add an example to the text to help the new designer to get what you mean? For example, what is “the script of the variant? This topic was modified 3 years, 6 months ago by liyanz. This topic was modified 3 years, 6 months ago by liyanz. This topic was modified 3 years, 6 months ago by liyanz.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 1.19 May 28, 2026 Fixed style inconsistencies introduced with WordPress 7.0. Updated the admin UI color palette to use branded colors instead of the default WordPress colors. Added a custom admin footer in place of the defaul 1.19
  2. Version 1.18 April 25, 2026 Added the “Maximum Alternate Pages” option, allowing administrators to define a hard limit for the number of alternate pages used across the plugin UI and hreflang output. Removed the unexpected output mes 1.18
  3. Version 1.17 March 26, 2026 The Pro version upgrade banner previously displayed at the bottom of all plugin menu pages is now shown only in the Options menu. Added a notices manager class used to display documentation resources and a 1.17
  4. Version 1.16 March 1, 2026 The style of the post editor meta box has been updated for improved consistency with the native classic editor interface. In addition, the Select2 library is no longer used for select elements, as these hav 1.16
  5. Version 1.15 February 16, 2026 Updated Pro Version feature labels in the admin toolbar. 1.15
  6. Version 1.14 February 16, 2026 Added new interfaces for adding and managing hreflang data in both the Block Editor (via a dedicated sidebar) and the Classic or non-standard editors (via a dedicated meta box). 1.14

Known vulnerabilities

via Wordfence Intelligence

1 disclosed vulnerability on record for this plugin, fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2023-11-14 Cross-Site Request Forgery (CSRF) Affects <= 1.06 Patched in 1.07

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 2 languages, 0 at 90% or more

Persian 30%
Italian 27%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-05-23 7K+ → 8K+ up after 62 days in tier
  2. 2026-03-22 6K+ → 7K+ up after 87 days in tier
  3. 2025-12-25 5K+ → 6K+ up after 1 days in tier
  4. 2025-12-24 6K+ → 5K+ down after 3 days in tier
  5. 2025-12-21 5K+ → 6K+ up after 472 days in tier
  6. 2024-09-05 4K+ → 5K+ up after 143 days in tier
  7. 2024-04-15 3K+ → 4K+ up after 292 days in tier
  8. 2023-06-28 2K+ → 3K+ up after 1 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Hreflang Manager – Hreflang Implementation for International SEO: 8K+ active installs, 4.7★ (9 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/hreflang-manager-lite