IfElse Pages – Coming Soon and Maintenance Mode
by Zulkaif Riaz · Admin & Utilities
Also makes 1 other plugin · 200+ installs across the portfolio →
A lightweight plugin to display Coming Soon, Maintenance, or Landing Page screens to visitors while you work on your site.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 84/100
Few reviews
Active installs
200+
≈280 estimated
Momentum
-5%
low volume, under 1,000 downloads a month
Biggest opportunity: Add “coming” and “soon” to your wp.org tags. You rank #20 and #20 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed these are the slots worth spending.
84 health vs 56 average across 5,909 Admin & Utilities plugins
Install conversion
How it's measured →7.6%
of downloads still active
At least 200 of 2.6K lifetime downloads are still running, above its category: the median Admin & Utilities plugin keeps 0.6%, across 4,194 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Admin & Utilities plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 50 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.7★ over 3 reviews, weighted for review count to 4.1★ and held back under 25 reviews
4 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
45
Momentum
Holding steady
-0.1
Velocity
places per keyword, 28d
35%
Breadth
of keywords climbing, 28d
+0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| lightweight coming soon | #5 | #14 | down 1 |
| coming soon your tag | #19 | #21 | up 1 |
| soon | #20 | #22 | 0 |
| coming | #20 | #22 | up 1 |
| coming soon mode | #17 | #21 | 0 |
| coming soon pages | #18 | #21 | 0 |
| coming soon wp | #20 | #22 | up 1 |
| coming soon plugin | #20 | #20 | 0 |
| coming soon page | #20 | #21 | 0 |
| wordpress coming soon | #21 | #21 | 0 |
| coming soon wordpress plugin | #23 | #24 | up 1 |
| landing page your tag | Not in the top 24 | ||
| maintenance mode your tag | Not in the top 24 | ||
| under construction your tag | Not in the top 24 | ||
21 searches this plugin appeared in over the last 90 days, 11 listed. 10 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Add “coming” and “soon” to your wp.org tags. You rank #20 and #20 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed these are the slots worth spending.
Daily downloads
Since 17 Mar 2026 · 233 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.6K · peaks are release surges
Directory rank
Ranked about #11,300 to #12,900, alongside the other plugins at 200+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
2mo ago
latest release · v1.1.0 · 15 Sep 2026
2
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Crossed into this band 50 days ago and a band this size takes about a year or more to cross, so the real count is still just under 300.
Install history since 16 Mar 2026
Recent reviews
All reviews on wp.org ↗- ★★★★★ emarojas7mo ago
Easy to use and quick to set up. The plugin works well for basic “Coming Soon” pages and includes useful features like a countdown and a contact form. However, the plugin applies changes to the entire website, and it is not clear how to limit it to specific pages or sections. Some features are also unclear or limited, and the maintenance mode did not always work as expected. It would benefit from better flexibility and clearer options.
Read on wp.org ↗ - ★★★★★ Johnny Moises Bustos Arguedas7mo ago
I tested this plugin in a local WordPress environment to evaluate its functionality. The installation process was straightforward and did not present any issues. I used the maintenance mode feature and it worked as expected, allowing me to display a custom message while restricting access to visitors. The interface is simple and easy to understand, which makes it suitable for basic use. Overall, the plugin delivers what it promises. It is a lightweight option for enabling maintenance mode without unnecessary complexity.
Read on wp.org ↗ - ★★★★★ zubairmax7mo ago
It worked good for me
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 4 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "A lightweight plugin to display Coming Soon, Maintenance, or Landing Page screens to visitors while you wor..."
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 1 heading and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,019 characters of description.
- ✓ Tags match the text 2 of 4 tags appear in the text; "maintenance mode", "under construction" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-09-15 300+ → 200+ down after 156 days in tier
- 2026-04-12 200+ → 300+ up after 5 days in tier
- 2026-04-07 100+ → 200+ up after 4 days in tier
- 2026-04-03 80+ → 100+ up after 1 days in tier
- 2026-04-02 50+ → 80+ up after 2 days in tier
- 2026-03-31 20+ → 50+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
LightStart – Maintenance Mode, Coming Soon and Landing Page Builder 400K+ installs · 4.3★ · 4 shared tags A -
Ultimate Coming Soon Page, Maintenance Mode & Under Construction – Gutenberg Block Builder & Landing Page 9K+ installs · 4.1★ · 4 shared tags A -
Coming Soon & Maintenance Mode by Colorlib 5K+ installs · 4.6★ · 4 shared tags A - F Fancy Coming Soon & Maintenance Mode 200+ installs · 3.5★ · 4 shared tags B
-
TL Coming Soon – Maintenance Mode & Under Construction 100+ installs · 4.1★ · 4 shared tags D -
Catch Under Construction 90+ installs · 3.6★ · 4 shared tags
Embed this report card
Drop a live Pulse card for IfElse Pages – Coming Soon and Maintenance Mode into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ifelse-pages-coming-soon-and-maintenance-mode" width="480" height="300" style="border:0" loading="lazy" title="IfElse Pages – Coming Soon and Maintenance Mode — Plugin Pulse"></iframe> IfElse Pages – Coming Soon and Maintenance Mode: 200+ active installs, 4.7★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/ifelse-pages-coming-soon-and-maintenance-mode
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.