Intagrate Lite
by Iain Poulson · Social
Also makes 3 other plugins · 4.8K+ installs across the portfolio →
Automatically post and import your Instagram photos to WordPress. Create new posts from your Instagram images and save them to the media library.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
no flags
Active installs
4K+
≈4.5K estimated
Momentum
+241%
downloads vs prior 30d
Biggest opportunity: Swap “instagram”, “instagram photos” and “instagram posts” for “hashtags”, “photos” and “instagram images”. “instagram” isn't earning its slot: it only gets you to #24. “hashtags” sits at #8 untagged, close enough for a declared tag to move it up. “instagram photos” isn't earning its slot: it only gets you to #18. “photos” sits at #15 untagged, close enough for a declared tag to move it up. “instagram posts” isn't earning its slot: it only gets you to #15. “instagram images” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 58 average across 1,836 Social plugins
Install conversion
How it's measured →2.3%
of downloads still active
At least 4K of 173.7K lifetime downloads are still running, above its category: the median Social plugin keeps 0.5%, across 1,277 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 4 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 27 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.1★ over 27 reviews, smoothed to 4.10★
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
26
Momentum
Losing ground
-2.0
Velocity
places per keyword, 28d
6%
Breadth
of keywords climbing, 28d
-1.8
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| instagram embed your tag | #8 | #16 | down 1 |
| hashtags | #8 | #13 | down 3 |
| instagram feed your tag | #14 | #18 | — |
| instagram posts your tag | #15 | #21 | down 5 |
| hashtag | #9 | #12 | down 3 |
| instagram photos your tag | #18 | #19 | 0 |
| photos | #15 | #20 | 0 |
| instagram images | #18 | #22 | down 9 |
| instagram your tag | #24 | #22 | 0 |
| wordpress instagram | #11 | #19 | down 4 |
| embed instagram | #17 | #21 | down 4 |
| instagram feed for wordpress | #23 | #22 | down 1 |
| instagram post | #24 | #21 | down 20 |
69 searches this plugin appeared in over the last 90 days, 13 listed. 56 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “instagram”, “instagram photos” and “instagram posts” for “hashtags”, “photos” and “instagram images”. “instagram” isn't earning its slot: it only gets you to #24. “hashtags” sits at #8 untagged, close enough for a declared tag to move it up. “instagram photos” isn't earning its slot: it only gets you to #18. “photos” sits at #15 untagged, close enough for a declared tag to move it up. “instagram posts” isn't earning its slot: it only gets you to #15. “instagram images” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- Slipping on “instagram posts”. Down 5 places since 2026-09-28, now #15. Check what shipped around then, and what moved above you.
- One page off on “instagram feed”. #14 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 6.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
27d ago
latest release · v1.4.3 · 6 Oct 2026
37
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 58% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “4K+”. Our estimate pins where the real number sits.
Crossed into this band 19 months ago; the previous band took 2 years to cross, which places it about 50% of the way through.
Install history since 20 Mar 2015
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.4 Release Date: Jan 25th, 2025 New: Implemented Instagram Business Basic API to replace the deprecated Basic Display API for compliance with platform requirements. 1.4
- — Version 1.3.9 Release Date: June 25th, 2024 Fix: Fatal error after Instagram login 1.3.9
- — Version 1.3.8 Release Date: Mar 18th, 2024 Security Fix: XSS issue with custom and default title setting 1.3.8
- — Version 1.3.7 Release Date: Dec 12th, 2023 Fix: Instagram login “Insufficient developer role” error 1.3.7
- — Version 1.3.6 Release Date: Dec 12th, 2023 Security: Fixes after Patchstack’s Security audit 1.3.6
- — Version 1.3.5 Release Date: Aug 7th, 2020 Bug Fix: Upgrade email subscribe form not working 1.3.5
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.4.3). Sites still on an older version should update.
- 2024-04-10 CVE-2024-31929 Improper Neutralization of Input During Web Page Generation Affects <= 1.3.7 Patched in 1.3.8
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names Intagrate Lite when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 1 Nov 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- Instagram feed
Readme readiness
7 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Automatically post and import your Instagram photos to WordPress. Create new posts from your Instagram imag..."
- ✓ Has a FAQ 5 questions in the FAQ.
- ✓ FAQ asks real questions 5 of 5 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Multisite, Instagram, Facebook.
- ✓ Headings and lists 4 headings and 4 lists.
- ✓ Enough to quote 5,475 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "Instagram embed", "instagram feed" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-03-28 5K+ → 4K+ down after 738 days in tier
- 2023-03-21 6K+ → 5K+ down after 366 days in tier
- 2022-03-20 5K+ → 6K+ up after 885 days in tier
- 2019-10-17 6K+ → 5K+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Smash Balloon Social Photo Feed – Easy Social Feeds Plugin 1M+ installs · 4.9★ · 3 shared tags A -
WPZOOM Social Feed Widget & Block 50K+ installs · 4.3★ · 3 shared tags A -
Spotlight Social Photo Feed 50K+ installs · 4.7★ · 3 shared tags A -
Widgets for Social Photo Feed 10K+ installs · 4.5★ · 3 shared tags A -
Inavii Social Feed – Live Social Proof Gallery 9K+ installs · 4.5★ · 3 shared tags A -
Gutena PhotoFeed 800+ installs · 3.6★ · 3 shared tags
Embed this report card
Drop a live Pulse card for Intagrate Lite into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/instagrate-to-wordpress" width="480" height="300" style="border:0" loading="lazy" title="Intagrate Lite — Plugin Pulse"></iframe> Intagrate Lite: 4K+ active installs, 4.1★ (27 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/instagrate-to-wordpress
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