LinkMaster – Link Management, SEO, Broken Links & Redirects
by CodeAce · SEO
LinkMaster: Manage links with custom permalinks, SEO redirects, link cloaking, auto link injection and a broken link checker for WordPress.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 61/100
Stale · Few reviews
Active installs
100+
≈180 estimated
Momentum
-25%
downloads vs prior 30d
Biggest opportunity: Swap “broken links” and “custom” for “link cloaking” and “cloaking”. “broken links” isn't earning its slot: you're not in the first 24 results for its own search. “link cloaking” sits at #18 untagged, close enough for a declared tag to move it up. “custom” isn't earning its slot: you're not in the first 24 results for its own search. “cloaking” sits at #21 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
61 health vs 65 average across 2,217 SEO plugins
Install conversion
How it's measured →2.9%
of downloads still active
At least 100 of 3.4K lifetime downloads are still running, above its category: the median SEO plugin keeps 1.2%, across 1,193 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other SEO plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 535 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 535 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
29
Momentum
Losing ground
-0.8
Velocity
places per keyword, 24d
0%
Breadth
of keywords climbing, 24d
-0.8
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| link cloaking | #18 | #20 | down 3 |
| cloaking | #21 | #18 | down 3 |
| broken links your tag | Not in the top 24 | ||
| custom your tag | Not in the top 24 | ||
| internal links your tag | Not in the top 24 | ||
| redirect url your tag | Not in the top 24 | ||
| seo your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days, 2 listed. 2 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “broken links” and “custom” for “link cloaking” and “cloaking”. “broken links” isn't earning its slot: you're not in the first 24 results for its own search. “link cloaking” sits at #18 untagged, close enough for a declared tag to move it up. “custom” isn't earning its slot: you're not in the first 24 results for its own search. “cloaking” sits at #21 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 7 Nov 2024 · 725 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 597 · peaks are release surges
Directory rank
Ranked about #13,300 to #16,400, alongside the other plugins at 100+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.5y ago
latest release · v2.5.0 · 15 May 2025
8
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 75% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago and the previous band took 16 months to cross, so the real count is still just under 200.
Install history since 6 Nov 2024
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.1
Languages
via translate.wordpress.orgTranslated into 4 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "LinkMaster: Manage links with custom permalinks, SEO redirects, link cloaking, auto link injection and a br..."
- ✓ Has a FAQ 9 questions in the FAQ.
- ✓ FAQ asks real questions 9 of 9 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("perfect for", "who need").
- ✓ Names what it works with Mentions Yoast.
- ! Headings and lists 1 heading and 11 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 3,598 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "internal links", "redirect url" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-13 200+ → 100+ down after 492 days in tier
- 2025-04-08 300+ → 200+ down after 151 days in tier
- 2024-11-08 200+ → 300+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Internal Link Juicer: SEO Auto Linker for WordPress 100K+ installs · 4.7★ · 2 shared tags A -
Internal Links Manager 10K+ installs · 4.5★ · 2 shared tags A -
Link Checker 4K+ installs · 3.4★ · 2 shared tags B -
Custom 404 Error Page 1K+ installs · 4.0★ · 2 shared tags C -
Link Manager – Analyze, Automate, and Monitor Links 1K+ installs · 4.1★ · 2 shared tags A - S SEO Auto Linker 1K+ installs · 3.9★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for LinkMaster – Link Management, SEO, Broken Links & Redirects into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/linkmaster" width="480" height="300" style="border:0" loading="lazy" title="LinkMaster – Link Management, SEO, Broken Links & Redirects — Plugin Pulse"></iframe> LinkMaster – Link Management, SEO, Broken Links & Redirects: 100+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/linkmaster
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